BY AYESHA PATEL

Who would be the audience for your media product ?

My magazines target audience is aimed at an audience of 16 years old and above; I have chosen this age range as 16 is the legal age to work and statistics have shown that 743,000 people aged 16-24 were unemployed in November to January 2015, down 12,000 on the previous quarter and down 181,000 on the previous year. This

statistic shows that most 16-24 year olds are employed and that are able to pay the fee of £2.99 for my magazine AURA . It is also aimed at both males and female; by it being aimed at both sexes it widens the target audiences and therefore increases the amount of people

who by my magazine. In my audience research at the end of the PowerPoint I have made a simple mood board of whom my

magazine will attract by putting pictures of my genre artists. My magazine is also aimed at people music fans who like the genres of

RnB, Hip-Hop, POP and Rap which is all part of the sub genre of Urban. The reason why I didn’t just choose one genre was because it would narrow the variety of artists that I can put in my magazine and I want my magazine to be enjoyable for people who like these

genres not just for one target audience. Also by creating a magazine with four genres incorporated in one magazine, it makes it very unique as no other magazine does and this also increases

the profit of my magazine as it appeals to a wider target audience as well.