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Goethe Institute and Confucius Institute By Ma Tianyi and Chen chi. Hope you enjoy that.
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INTERNATIONAL LINGUAL-CULTURAL PROMOTION INSTITUTES
IN EUROPE AND ASIACases: Goethe Institute and
Confucius Institute
Chen Chi 07050356Ma Tianyi 08050937
Discover the Goethe Institute and Confucius Institute — A Fascinating Trip
Establishment & Development
Organization & Structure
Local Interaction
Influence
Ma Tianyi
Establishment & Development
• Established in 1951• 149 Goethe-Institutes • 92 countries
Goethe Institute: Reborn
Ma Tianyi
Ma Tianyi
• 1988• The first Western
Cultural Institute in Mainland China
Goethe Institute in China
Ma Tianyi
Confucius Institute: Speed
Ministry of Education
Council of the Confucius Institute Headquarters
Confucius Institute Headquarters
Hanban
Chen Chi
• The Headquarters established in 2007
• First Confucius Institute established in 2004
• 316 Confucius Institutes• 337 Confucius Classrooms• 94 countries and regions
Chen Chi
Organization and Structure
Culture and Information Department
• Science and Currant Affairs• Information and Library• Literature and Translation• Theatre and Dance• Visual Arts• Music
Language Department
• Language Courses and Examinations
• German Educational Alliance• Advanced training Didactics • Multimedia and Distance
Learning
Organization
Foreign Ministry
Ma Tianyi
German Language Teaching
Cultural Interaction &
Communication
Providing German Information
Resource Distribution
Ma Tianyi
• Formatted and Informative Websites• Multimedia Learning• Second Life• Goethe Blog
Goethe Institute in the Virtual World
Ma Tianyi
Hanban,Chinese
Universities,Secondary or
Primary Schools
Foreign Universities,Secondary or
Primary Schools
Confucius Institute: Joint Venture
Chen Chi
• China: Funds and Teaching staff and materials• Local: Housing the Institute and Administrative
support • Standard agreement:• Five-year, 50,000 to 100,000 US Dollars, 3,000
books and items of teaching materials, salaries of one or two teachers
Chen Chi
Local Interaction
• 2007-2010• Sustainable Development
and Urbanization• Second Tier Cities• Nangjing, Chonqing,
Wuhan, Shenyang• Shanghai Expo
Germany and China – Moving Ahead Together
Ma Tianyi
• Cooperation with local artists• Interaction with local people• Social, environmental issues• Close cooperation with local government• Fully Media Coverage
Characteristics
Ma Tianyi
Accommodate different needs
• Confucius Institute for Business• Confucius Institute for Chinese
Medicine• HKCI provides Cantonese and
Mandarin Courses
Chen Chi
Inadequate Local Integration
• Lack of teaching staff• Lack of knowledge of local culture
Chen Chi
Influence
Language Promotion
Cultural Exportation
Building Image Cooperation and Integration
Setting Close and Friendly
RelationsWindow
Ma Tianyi
Concerns about Confucius Institutes
Domestically
Chen Chi
Internationally
Chen Chi
Goethe Institute Confucius Institute
Development Established in 1951Now 149
Established in 2004Now 316
Organization Well-organized Established by Germany foreign ministry
Loose-organizedJoint Partnership
Missions Language, information and culture communication
Focus on language education
Local Integration Largely involved in local society and cooperate with local people
Lack of personnel and local integration
Influence Build the national image and help to establish close relations with China
Hard to measure for now, soft power arouse concerns
Chen chi Ma Tianyi
References• Hanban: http://www.hanban.edu.cn/index.html • Germany and China – Moving Ahead Together:
http://www.deutschland-und-china.com/introduction_1.shtml• Goethe Institute: http://www.goethe.de/enindex.htm• The Economist: http://www.economist.com • Xinhua Net: http://www.xinhuanet.com/ • Paradise, James F., “China and International Harmony: The Role of Confucius
Institutes in Bolstering Beijing's Soft Power”, Asian Survey. Berkeley: Jul/Aug 2009. Vol. 49, Iss. 4
• Starr, Don, “Chinese Language Education in Europe: the Confucius Institutes”, European Journal of Education, Vol. 44, No.1, 2009, Part I
• Li, Hsi Chang, Mirmirani, Sam and Ilacqua, Joseph A., “Confucius Institutes; Distributed leadership and knowledge sharing in a worldwide network”, The Learning Organization. Bradford: 2009. Vol. 16, Iss. 6