Unit 2 Writing SkillsUnit 2 Writing Skills

Speech

Letter ( Formal/Informal)

Article (magazine/newspaper)

Travel Writing

Review

Brochure/Leaflet

Help/Fact/Information sheet

Speeches

Layout Features

Persuasive Devices

Language Features

Tone?

Formality?

Speech WritingSpeech Writing

Speech Writing•Introduction- Polite welcome to audience. Establishes reason for making speech.•Points are logical and structured- new point new paragraph.•Conclusion Sums up key points.

Key devices:•Ladies and Gentleman- address audience throughout• Second person “YOU” •Use of “WE” to force audience to take your side. •Rhetorical questions.•Exclamations!! Short emphatic sentences. “I think not!”•Statistics to prove research and knowledge•Expert opinions to support points made.•Dramatic and over the top language. A speech can be a little exaggerated so use hyperbole!•Superlatives to show it is the BEST or WORST. •Magic 3- you want to emphasize your point so stress it 3 times!•Actual /specific examples to prove your point

SpeechesSpeeches

Many older people don’t use computers or the internet, either

because they don’t see any value in them or because they are

afraid of modern technology.

You have been asked to give a talk to a group of older people to persuade them to use computers and the internet. Write what you would say.

[20]

Many older people don’t use computers or the internet, either

because they don’t see any value in them or because they are

afraid of modern technology.

You have been asked to give a talk to a group of older people to persuade them to use computers and the internet. Write what you would say.

[20]

30th November 2011

Address of the recipient

Writer’s Address

Date in full

Salutation - matched to the

correct ending. Dear Sir or Madam, Dear Ms Williams

Paragraph 1- say why you are writing

Conclusion- sum up what your letter is about and state your

desired outcomes.

Each paragraph makes a clear and well organised

point.

Yours faithfully,

Yours sincerely,

Sir/Madam =faithfully

Name= sincerely

Letter WritingLetter Writing

Locate Audience/Purpose/Format

A ban on smoking in public places was introduced last year in England and in Wales.

Write a letter to your local newspaper giving your views on this subject. [20]

The quality of your writing is more important than its length. You should write about one to two pages in your answer book. .

Locate Audience/Purpose/Format

A ban on smoking in public places was introduced last year in England and in Wales.

Write a letter to your local newspaper giving your views on this subject. [20]

The quality of your writing is more important than its length. You should write about one to two pages in your answer book. .

Format= Formal Letter

Express opinion- put across your views

Audience- newspaper editor/ readers. Unknown adult audience

A supermarket chain is planning to build a new store on land which is currently used by local youngsters to play sport.

Write a letter to your local newspaper giving your views on this plan.

A company that runs play schemes for children in the 3-10 age range is looking to recruit part time staff for the school summer holidays. You decide to apply.

Write your letter of application.

ArticlesArticles

ArticlesArticles

You may be asked to write and article about something. The context of the article will differ but the purpose is usually to:

•Inform

•Persuade

•Advise

•Entertain

Or a combination of the above.

Write an article for your school magazine about life at your school.

Write an article for a local newspaper about what there is to do in your area.

Write an article for an on line newspaper about the importance of exercising and healthy eating.

Write an article for parents advising them how they can help their children prepare for their GCSEs.

Key featuresKey features

Heading-

Use one of the following devices to interest and engage your reader.

•Rhyme

•Repetition

•Exclamation

•Rhetorical Question

Opening paragraphOpening paragraph

Audience/Purpose/FormatAudience/Purpose/Format

This will change:• The types of devices you will include• The way in which you set out your work• The tone of voice and language choices

you make.

This will change:• The types of devices you will include• The way in which you set out your work• The tone of voice and language choices

you make.