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Slide deck from my keynote presentation at the Global Fashion Conference in Madrid, November 15, 2012. DEED: Development through Empowerment, Entrepreneurship, and Design is a research initiative at The New School that brings together students and faculty from design, management, and development. Faculty prepare teams of students on campus for international fieldwork during which they collaborate with artisans in emerging economies and local professional designers to support sustainable income-generating opportunities through craft-based services or products. This presentation will use examples from DEED's collaborations to discuss how design can be used as a vehicle for development, and how the empowerment of both the artisans as well as the university's students, are key to its successes.
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Empowerment by Designhttp://deed.parsons.edu
Cynthia LawsonAssociate Provost, Distributed and Global EducationParsons The New School for Design
[email protected]: @cynthialawson
Global Fashion ConferenceMadrid - November 15, 2012
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Sombrero aguadeño“Panama Hat”
Artesanías de CaldasAguadas, Colombia
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
(NOTE: This video is playing at normal speed)
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
“increasing the spiritual, political, social, educational, gender, or economic strength of individuals and communities.”
UNESCO glossary
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of students
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of students
...of faculty
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of students
...of faculty
...of artisans
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of students
...of faculty
...of artisans}horizontal hierarchies
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of products
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of products...of services
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of products...of services...of systems
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of products...of services...of systems{
designthinking
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Design
...of products...of services...of systems{
designthinking+community-engaged design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Cynthia Lawson Empowerment by Design Parsons The New School for Design
small-scale social and economic development
Cynthia Lawson Empowerment by Design Parsons The New School for Design
small-scale social and economic development
A new model for aid and development (anti large NGO)
Cynthia Lawson Empowerment by Design Parsons The New School for Design
empowerment of artisans
Cynthia Lawson Empowerment by Design Parsons The New School for Design
empowerment of artisans
leaders and learning
Cynthia Lawson Empowerment by Design Parsons The New School for Design
social entrepreneurs
Cynthia Lawson Empowerment by Design Parsons The New School for Design
social entrepreneurs
non-dependent relationshipsto generate income
Cynthia Lawson Empowerment by Design Parsons The New School for Design
designers
Cynthia Lawson Empowerment by Design Parsons The New School for Design
designers
not just makers
Cynthia Lawson Empowerment by Design Parsons The New School for Design
DESIGNERS+ARTISANS
Cynthia Lawson Empowerment by Design Parsons The New School for Design
MADE by
Cynthia Lawson Empowerment by Design Parsons The New School for Design
MADE byvs.DESIGNED by
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Top of the “food chain”?
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Top of the “food chain”?
The designer
Cynthia Lawson Empowerment by Design Parsons The New School for Design
WHAT
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Multi-disciplinary teams of students and faculty work with groups of artisans and professional designers in emerging economies to support the artisans in income-generating craft-based services and products.
Via small-scale collaborations, we seek to promote sustainable development through empowerment, entrepreneurship, and design.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Meaningful immersive fieldwork learning opportunities for our students.
Students as teachers, as “experts” and as agents of change.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Meaningful immersive fieldwork learning opportunities for our students.
Students as teachers, as “experts” and as agents of change.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
“Through dialogue, the teacher-of-the-students and the students-of-the-teacher cease to exist and a new term emerges: teacher-student with students-teachers. The teacher is no longer merely the-one-who-teaches, but one who is him/herself taught in dialogue with the students, who in turn while being taught also teach. They become jointly responsible for a process in which all grow.”
Freire, Paulo. 2005. Pedagogy of the Oppressed. New York: Continuum.
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #1: No monetary exchange
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #2: No promises made
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #3: No gossip
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #4: Always keep in mind why you are here
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #5: Move between observer and observed
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #6: Help
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Rule #6: Help
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Sombrero aguadeño“Panama Hat”
Artesanías de CaldasAguadas, Colombia
Cynthia Lawson Empowerment by Design Parsons The New School for Design
“We’ve been told we can’t, but perhaps if someone taught us how...”
Artisan in Aguadas, Colombia
Cynthia Lawson Empowerment by Design Parsons The New School for Design
Empowerment by Designhttp://deed.parsons.edu
Cynthia LawsonAssociate Provost, Distributed and Global EducationParsons The New School for Design
[email protected]: @cynthialawson
Global Fashion ConferenceMadrid - November 15, 2012