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Mahan Rykiel Associates Arnett Muldrow Associates Grimm + Parker Architects
Stahl Scheaffer Engineering Kalback Planning and Design
Dan Jones Landscape Architecture
February 14, 2013
Phase I Draft Presentation to PSU Leadership
INTRODUCTION
Project Partners
Borough of State College
Penn State University
Downtown State College,
Inc.
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MASTER PLAN EXECUTIVE COMMITTEE
George Arnold, Executive Director, DID
Ron Friedman, Property Owner
Carl R. Hess, SCB Dir. of Community Development and
Planning
Anne Messner, SCB Planner
Alan Sam, SCB Arborist
Gordon Turow, PSU Director of Campus Planning and Design
Meagan Tuttle, SCB Planner
Steven Watson, PSU Planner
STEERING COMMITTEE
Executive Committee Members
Ron Agostinelli, DID, Property Owner
Perry Babb, Alliance for Innovation & Bus. Dev. in Central PA
Susan Bardo, Historic Resources Commission
Zoe Boniface, Design Review Board
Cassandra Burke, Tree Commission
Dave Richards, DID, Property Owner
Sherry Dershimer, Borough Residents
Nina Fellin, Borough Residents
Vicki Fong, Redevelopment Authority
Duke Gastiger, Transportation Commission
Rich Kalin, Planning Commission
Ron Madrid, Neighborhood Coalition
Jim May, Centre Region Planning Agency
Hugh Mose, CATA
Donna Queeney, Neighborhood Coalition
Dave Richards, DID, Property Owner
Vern Squier, Chamber of Business and Industry
Kathryn Yahner, Borough Residents
Master Plan Leadership
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PENN STATE WALKING COMMITTEE
Greg Anderson, Interim Director of Buildings and Grounds
Conal Carr, Director of Housing
Maurine Claver, Director of Environmental Health and Safety
Rob Cooper, Director of Energy and Engineering
Teresa Davis, Director of Transportation
Tom Flynn, University Landscape Architect
Becky Janowiak, Claims Manager: Risk Management
Gordon Turow, Director of Campus Planning and Design
Steven Watson, University Planner
BRANDING FOCUS GROUP
George Arnold, Director, DID
Rick Bryant, Central PA Festival of the Arts
Betsey Howell, Central PA CVB
Bernie Keisling, 4th Fest
Karen Magnuson, Penn State Marketing
Tom Flynn, University Landscape Architect
Steven Watson, University Planner
TRANSPORTATION FOCUS GROUP
Teresa Davis, PSU Director of Transportation
Charley DeBow, State College Borough
Rob Cooper, PSU Director of Energy and Engineering
Tom Flynn, PSU Landscape Architect
Peg Janowiak, PSU Claims Manager: Risk Management
Amy Kerner, State College Borough
Hugh Mose, CATA
Alan Sam, Borough Arborist, Master Plan Project Manager
Steven Watson, PSU Planner
Gordon Turow, PSU Director of Campus Planning and Design
Master Plan Participation (Sample)
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1. Realize and market downtown’s unique identity
2. Establish the framework to create a most memorable,
attractive and comfortable downtown
3. Consider public and private sector improvements
that can attract a diverse range of users
Why this Master Plan?
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Mahan Rykiel Associates
Arnett Muldrow Associates
Stahl Sheaffer Engineering
Grimm + Parker Architects
Kalback Planning & Design
Dan Jones Landscape Architecture
Design/Planning Team
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1. Project Overview
2. Analysis “High Points”
3. Phase I Recommendations
• Branding Marketing
• Public Realm Enhancements
• Catalyst Project
4. Discussion
Today’s Presentation
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STUDY AREA
Study Area
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1. Design, Placemaking and Branding
2. Utilities
3. Multi-modal Transportation/Circulation
4. Town-Gown Interface
5. Downtown Uses and Development
6. Community Sustainability
Purpose and Scope of Work
PHASE I
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1. Design, Placemaking and Branding
2. Utilities
3. Multi-modal Transportation/Circulation
4. Town-Gown Interface
5. Downtown Uses and Development
6. Community Sustainability
Purpose and Scope of Work
PHASE II
ANALYSIS:
DOWNTOWN
TODAY
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State College, PA
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State College, PA
Gown
Town
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Downtown has most of the things many communities are trying to achieve:
• True mix of uses
• Mix of transportation
• People on the streets
• Vibrancy
Downtown Today
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Downtown Today
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Downtown Today
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Characteristics of Great College Towns and Places
1. The "Town/Gown" Experience
2. Diversity
3. Transportation Choices
4. Connectivity
5. Human Scale
6. Density
7. Attractive and Comfortable Public Realm
8. Sustainability
Downtown Today
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High Quality Public Realm
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Market Analysis/Retail
Leakage
$184 million gain in Primary
Trade Area
$136 million leakage in
Secondary Trade Area
Net gain of $48.4 million
Compelling Categories -
Significant Opportunities
for Downtown State
College
Specialty Food Stores
Cosmetics and Beauty
Supplies
Family Clothing Stores
Clothing Accessories
Home Furnishings
Sporting Goods
Downtown Market
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Emerging Conclusions
1. Downtown can’t compete with suburban development but it can distinguish itself and provide a complement to the suburban experience.
2. Downtown functions as it should. There are uses that serve the local community but there is the opportunity for much more.
3. Need to balance benefits of student activities with challenges and protect neighborhood character.
4. Allen Street corridor should be the focus for family and resident-based activities and businesses.
5. Challenge: Getting regional customers coming in on a regular basis.
Downtown Market
THE VISION:
LOOKING
FORWARD
Downtown Vision
Vision Themes
Specific
Recommendations by
Theme
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Downtown State College will continue to evolve into a world-class
“College Town” district that reflects the dynamic “town/gown”
relationship between a major university and a vibrant commercial
district. Downtown will be a place where local citizens, regional
and international visitors, faculty, staff, and students will find
appealing, exciting and diverse offerings. Downtown State College
will also emerge as a district that embraces sustainability and
offers shopping, dining, entertainment, culture and the arts amidst a
variety of living options and places to work.
Downtown Vision
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Theme 1: Marketing the District
Theme 2: Navigating the District
Theme 3: Connecting the District
Theme 4: Managing the District
Theme 5: Living in the District
Downtown Vision Themes
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Downtown Vision Themes
PHASE I Theme 1: Marketing the District
Theme 2: Navigating the District
Theme 3: Connecting the District
Theme 4: Managing the District
Theme 5: Living in the District
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Downtown Vision Themes
PHASE II
Theme 1: Marketing the District
Theme 2: Navigating the District
Theme 3: Connecting the District
Theme 4: Managing the District
Theme 5: Living in the District
PHASE I
THE VISION:
LOOKING
FORWARD Theme 1
Marketing the District: Cultivating
Downtown’s Identity to Residents,
Visitors and Investors
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• Downtown is a college town.
• Downtown is also a place for all people: local
residents/families, regional residents/families, visitors,
students, alumni, faculty/staff, entrepreneurs.
• Downtown adds value for and is an important
complement to Penn State University.
• Downtown is a collection of special places.
• Downtown is vibrant and full of life.
• Downtown is where memories are made.
Downtown Brand Values
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28 Revised Color Palette
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Shape the best times of your life in Downtown State
College.
As one of the nation’s iconic college towns, it is here
where young adults get their first taste of independence,
it is here where lifelong friendships are formed, and it is
here where generations of former students come back
time and again to experience the energy, the memories,
and the spirit of this special place.
Downtown State College
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Reconnect with the best times of your life in
Downtown State College.
It is home to the Centre Region’s largest collection of
independent, locally owned shops and restaurants. It is
here that independent booksellers, unique boutiques,
and specialty shops thrive mere blocks from historic
neighborhoods. It is here where the region comes to
enjoy our international cuisine, fine dining, and casual
fare in a dynamic walk-able setting.
Downtown State College
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Create the best times of your life in Downtown State
College.
Creativity and culture thrive in our theatres, library, and
public art. It is here where each summer Arts Fest
transforms downtown into one of the nation’s most
recognized events for art, film, music, and literature. It is
here that young professionals share ideas that will evolve
into the businesses of the future.
Downtown State College
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Discover the best times of your life in Downtown
State College.
Families from across the region come here for a day of
exploration. It is here that our Library hosts activities that
enrich our community. It is here that the Discovery Space
of Central Pennsylvania gives children the chance to
explore, learn, and imagine. It is here that we gather for
events to celebrate the vibrant life that the Centre Region
has to offer.
Downtown State College
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Live the best times of your life in Downtown State College.
Our downtown is a place where people gather and we invite you to be a part of it.
Make time for your family.
Make time for your friends.
Make time for yourself.
The best times of your life. Downtown State College.
Downtown State College
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THE VISION:
LOOKING
FORWARD Theme 2
Navigating the District: Building
a Pedestrian-Friendly, Multi-Modal
Downtown
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Multi-Modal Transportation Strategy
Management of people, not cars
Enhance experience of pedestrian, bicycle and transit
environments
Increase awareness and convenience of parking
resources as part of Borough's parking management
plan
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Downtown
Pedestrian Level of Service Evening
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Potential Parking
Structures and Changes
in On-Street Parking
Remove Parking Add Parking
Add Parking
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47 Potential Bike Network
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THE VISION:
LOOKING
FORWARD Theme 3
Connecting the District: Creating
a Comfortable, Cohesive and
Attractive Downtown
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Public Realm Strategy
Focus on series of small gathering spaces and great
streets
Create a “complete” core by focusing on streets that
will connect with recent and current streetscape
enhancements
Establish a streetscape hierarchy
Establish palette of cohesive materials
Incorporate sustainable practices
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55 Recommended Streetscape Typologies
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56 Streetscape Detail Design Areas
COLLEGE
BEAVER
ALL
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CALDER
THE VISION:
LOOKING
FORWARD College Avenue
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Four User Group Interests
Motorists
Bus Riders
Bicyclists
Pedestrians
College Avenue
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The Issues
“Ground Zero” for Town/Gown Image
Pedestrian/ADA and Safety
Bicycle Accommodations
Bus Operations and Rider Experience
Traffic
College Avenue
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Existing Conditions to Inform the Design
Curb-to-curb dimension (36’-42’)
Elevation change on campus side (2-3’)
Vegetation blocks views to campus
No sidewalk adjacent to north side parking
Existing Elms
Historic campus elements
Campus walks don’t always align with intersections
Low curbs and flat grades on downtown side
Undersized sidewalk areas
PennDOT ownership
College Avenue
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Conclusions
With desire to accommodate motorists, transit, bicyclists
and pedestrians within a limited dimension,
compromise will be required
Priority audience – the pedestrian
Utilize hierarchical treatment – more design attention
to the core between Fraser and Garner Streets
Cohesive design is needed along entire length
College Avenue
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The Concept
Cohesive town/gown image
Enhanced campus visibility
Expanded pedestrian zones
Enhanced transit stops
Bike facilities
College Avenue
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Paving Potential
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College Avenue - Opportunities
Uniform family of street lights and signal arms (Baltimore, MD)
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College Ave
Alle
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t.
Fra
ser
St.
Pa
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all
Enlarged Stair and
ADA Ramp
Connection at Fraser
Street
Gathering Space (Seating
Opportunities, Tables,
Special Planting, Etc.) Ornamental Fence to Allow
Views to Campus While
Directing Pedestrians to
Intersections
Parking
Brick Sidewalk, Typ.
(Expanded Where
Road Dimensions
Allow)
Parking
4’ Sidewalk
10’-12’ Shared Use Path
Amenity Strip to
Accommodate Grading
(Exact Locations Determined
at Design Phase)
Sidewalk Bulbout, Typ.
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69 Ramp Connection to
Allow Bicycle Access
to Pattee Mall
Grand Stair,
Planters at
Entrance to
Campus at
Allen Street.
Stamped Concrete
“Cobble” Color/Pattern
College Ave
Alle
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Pa
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College Avenue East of Allen Street
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College Avenue
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College Avenue
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Pugh
St.
Enhanced Bus Stop with
Shelters and Grand Stair
Old Main
Lawn
Enhanced ADA
Stair and Ramp
Connection at
Pugh Street
College Ave
Alle
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Parking
Bus
Shelters
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Hen
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rson M
all
Pugh
St.
College Ave
McA
lliste
r S
t.
Parking
10’-12’ Shared Use Path
Amenity Strip to
Accommodate Grading
(Exact Locations Determined
at Design Phase)
Sidewalk Bulbout, Typ.
Ornamental Fence to Allow
Views to Campus While
Directing Pedestrians to
Intersections
18” Brick Edge
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College Avenue East of Pugh Street
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Locust Lane.
College Ave
McA
lliste
r S
t.
Parking
10’-12’ Shared Use Path
Amenity Strip to
Accommodate Grading
(Exact Locations Determined
at Design Phase)
Sidewalk Bulbout,
Typ.
Ornamental Fence to Allow
Views to Campus While
Directing Pedestrians to
Intersections
18” Brick Edge
Limestone Retaining Wall
Enhanced Bus Stop
with Shelters
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77
College Avenue at Hiester Street Bus Stop
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78
Locust Lane.
College Ave
Hie
ste
r S
t.
10’-12’ Shared Use Path
Amenity Strip to
Accommodate Grading
(Exact Locations Determined
at Design Phase)
Sidewalk Bulbout,
Typ.
Ornamental Fence to Allow
Views to Campus While
Directing Pedestrians to
Intersections
18” Brick Edge
Limestone Retaining Wall
Enhanced Bus Stop
with Shelters
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N
79 G
arn
er
Str
ee
t.
College Ave
Hie
ste
r S
t.
10’-12’ Shared Use Path
Amenity Strip to
Accommodate Grading
(Exact Locations Determined
at Design Phase)
Sidewalk Bulbout,
Typ.
Ornamental Fence to Allow
Views to Campus While
Directing Pedestrians to
Intersections
Limestone Retaining Wall
Gathering Area and
Gateway
Expanded
Gathering Area
Parking
Parking Parking
4’ Sidewalk
10’-12’ Shared Use Path
18” Brick Edge
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80
Garn
er
Str
eet.
College Ave
Sow
ers
St.
Sidewalk Bulbout,
Typ.
Ornamental Fence to Allow
Views to Campus While
Directing Pedestrians to
Intersections
Limestone Retaining Wall
Expanded
Gathering Area
Parking
Parking Parking
4’ Sidewalk )
10’-12’ Shared Use Path
Parking
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81
Amenity Zone Conditions
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82
Campus/Downtown Pedestrian Connections
Existing High Street/College Avenue Intersection
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83
Campus/Downtown Pedestrian Connections
Existing High Street/College Avenue Intersection
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84
High/College Intersection
College Avenue
Eastview Terrace
Hig
h
Str
eet
Curb Extension and Crosswalks
to Provide Safer Pedestrian
Crossing
Proposed High Street/College Avenue Intersection
THE VISION:
LOOKING
FORWARD Beaver Avenue
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86
The Issues
Varying character
Limited sidewalk area
High density of students
Beaver Avenue
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87
The Concept
Cohesive level of
quality throughout
Expanded
pedestrian
gathering areas
Potential lane
reduction/parking
(east of Garner)
Beaver Avenue
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88
Sow
ers
Str
ee
t
Merge to One
Travel Lane
Expanded
Sidewalk Area
and Special
Paving
Beaver Ave
Hetz
el S
treet
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89 Beaver Avenue in Vicinity of Hetzel Street
THE VISION:
LOOKING
FORWARD Allen Street
Promenade
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91
The Concept
100 Block as a “great place”
Maintain vehicular access and parking most of the time
Pedestrian - only some of the time
High design aesthetic
Allen Street
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92
Allen Street - Precedents
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93
Allen Street - Precedents
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94
Allen Street - Precedents
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95
Allen Street – The Concept (Typical Day)
Beaver
Ave
nue
Colle
ge A
ve
nue
Cald
er
Way
Brick Paving Along Sidewalks, Typ.
Special Paving in Cartway and Parallel
Parking Spaces
Bollards Between Street and Sidewalk
Colle
ge A
ve
Cald
er
Way
Beaver
Avenue
Allen Street
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PLA
N
96 Typical Day
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97 Festival/Event
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98
Allen Street – The Concept (Typical Day)
Beaver
Ave
nue
Colle
ge A
ve
nue
Cald
er
Way
Brick Paving Along Sidewalks, Typ.
Special Paving in Cartway and Parallel
Parking Spaces
Bollards Between Street and Sidewalk
Colle
ge A
ve
Cald
er
Way
Beaver
Avenue
Allen Street
Typical Day
Parking
Parking
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99
Allen Street – The Concept (Large Event)
Beaver
Ave
nue
Colle
ge A
ve
nue
Cald
er
Way
Performance Spaces at Beaver and
College Ave.
Vendor Spaces and Outdoor Dining
Located in Parallel Parking Zone, Typ.
Colle
ge A
ve
Cald
er
Way
Beaver
Avenue
Allen Street
Full Festival
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100
Allen Street – The Concept (Small Event)
Beaver
Ave
nue
Colle
ge A
ve
nue
Cald
er
Way
Allen St. – Calder Way Intersection
Remains Clear to Allow for Vehicular
Circulation Between Beaver Ave. and
Calder Way
Small Festival/Event
Colle
ge A
ve
Cald
er
Way
Beaver
Avenue
Allen Street
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N
101
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THE VISION:
LOOKING
FORWARD Calder Way
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104
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PLA
N
105
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N
106
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N
107
The Concept
Service, pedestrians and bikes
Inconvenient for cars
Two-way flow for bikes
Different experience from College and Allen
Arts/funky
Divert attention from utilities – don’t invest in undergrounding them
Calder Way
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108
Calder Way - Existing Conditions
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N
109
Calder Way - Precedents
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N
110
Calder Way - Precedents
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N
111
Calder Way – The Concept F
raser
Str
eet
Alle
n S
treet
Special Paving
Occasional Tree
Murals/Wall
Art
Overhea
d Lights
Banners
Façade
Treatments
Calder Way
Parking/Servic
e Areas
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112 Calder Way
THE VISION:
LOOKING
FORWARD General
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114
Cohesive Materials
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Cohesive Materials
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N
116
Cohesive Materials
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N
117
Cohesive Materials
EM
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N
118
Cohesive Materials
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Incorporate Throughout
Transit, bike, pedestrian emphasis - “park once”
Water quality
Green roof
LED Lighting
Use of recycled materials
Recycling stations
Solar-powered trash compactors
Sustainability
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120
Sustainability
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Sustainability
THE VISION:
LOOKING
FORWARD Catalyst Project
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Catalyst Project
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Catalyst Project
Completed Streetscape
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125
Catalyst Project ($2.25- 2.7 Million)
New Streetscape
Improvements
Intersection: $200-$300K
Allen Street Promenade: $1-1.2 Million
Calder Way: $700-$800K
Pugh (Portion): $350-400K
THE VISION:
LOOKING
FORWARD Theme 4
Managing the District: Fostering
a Safe and Appealing Downtown
(To Develop in Phase II)
THE VISION:
LOOKING
FORWARD Theme 5
Living in the District:
Establishing Downtown as a Place
for Professionals to Live and Work
(To Develop in Phase II)
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August 20-22: Project Kick-off
November 5-8: Planning Charrette
January 25-Feb 15: Phase I Draft
March 21-22: Phase I Final/Phase II Draft
April 15/16: Presentation of Final Draft
June 2013: Master Plan Complete
Schedule
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129
More Information
www.statecollegepa.us/engagesc
Mahan Rykiel Associates Arnett Muldrow Associates Grimm + Parker Architects
Stahl Scheaffer Engineering Kalback Planning and Design
Dan Jones Landscape Architecture
February 14, 2013
Phase I Draft Presentation to PSU Leadership