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Mahan Rykiel Associates Arnett Muldrow Associates Grimm + Parker Architects Stahl Scheaffer Engineering Kalback Planning and Design Dan Jones Landscape Architecture February 14, 2013 Phase I Draft Presentation to PSU Leadership

Downtown Master Plan Draft Summary

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Page 1: Downtown Master Plan Draft Summary

Mahan Rykiel Associates Arnett Muldrow Associates Grimm + Parker Architects

Stahl Scheaffer Engineering Kalback Planning and Design

Dan Jones Landscape Architecture

February 14, 2013

Phase I Draft Presentation to PSU Leadership

Page 2: Downtown Master Plan Draft Summary

INTRODUCTION

Project Partners

Borough of State College

Penn State University

Downtown State College,

Inc.

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MASTER PLAN EXECUTIVE COMMITTEE

George Arnold, Executive Director, DID

Ron Friedman, Property Owner

Carl R. Hess, SCB Dir. of Community Development and

Planning

Anne Messner, SCB Planner

Alan Sam, SCB Arborist

Gordon Turow, PSU Director of Campus Planning and Design

Meagan Tuttle, SCB Planner

Steven Watson, PSU Planner

STEERING COMMITTEE

Executive Committee Members

Ron Agostinelli, DID, Property Owner

Perry Babb, Alliance for Innovation & Bus. Dev. in Central PA

Susan Bardo, Historic Resources Commission

Zoe Boniface, Design Review Board

Cassandra Burke, Tree Commission

Dave Richards, DID, Property Owner

Sherry Dershimer, Borough Residents

Nina Fellin, Borough Residents

Vicki Fong, Redevelopment Authority

Duke Gastiger, Transportation Commission

Rich Kalin, Planning Commission

Ron Madrid, Neighborhood Coalition

Jim May, Centre Region Planning Agency

Hugh Mose, CATA

Donna Queeney, Neighborhood Coalition

Dave Richards, DID, Property Owner

Vern Squier, Chamber of Business and Industry

Kathryn Yahner, Borough Residents

Master Plan Leadership

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PENN STATE WALKING COMMITTEE

Greg Anderson, Interim Director of Buildings and Grounds

Conal Carr, Director of Housing

Maurine Claver, Director of Environmental Health and Safety

Rob Cooper, Director of Energy and Engineering

Teresa Davis, Director of Transportation

Tom Flynn, University Landscape Architect

Becky Janowiak, Claims Manager: Risk Management

Gordon Turow, Director of Campus Planning and Design

Steven Watson, University Planner

BRANDING FOCUS GROUP

George Arnold, Director, DID

Rick Bryant, Central PA Festival of the Arts

Betsey Howell, Central PA CVB

Bernie Keisling, 4th Fest

Karen Magnuson, Penn State Marketing

Tom Flynn, University Landscape Architect

Steven Watson, University Planner

TRANSPORTATION FOCUS GROUP

Teresa Davis, PSU Director of Transportation

Charley DeBow, State College Borough

Rob Cooper, PSU Director of Energy and Engineering

Tom Flynn, PSU Landscape Architect

Peg Janowiak, PSU Claims Manager: Risk Management

Amy Kerner, State College Borough

Hugh Mose, CATA

Alan Sam, Borough Arborist, Master Plan Project Manager

Steven Watson, PSU Planner

Gordon Turow, PSU Director of Campus Planning and Design

Master Plan Participation (Sample)

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1. Realize and market downtown’s unique identity

2. Establish the framework to create a most memorable,

attractive and comfortable downtown

3. Consider public and private sector improvements

that can attract a diverse range of users

Why this Master Plan?

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Mahan Rykiel Associates

Arnett Muldrow Associates

Stahl Sheaffer Engineering

Grimm + Parker Architects

Kalback Planning & Design

Dan Jones Landscape Architecture

Design/Planning Team

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1. Project Overview

2. Analysis “High Points”

3. Phase I Recommendations

• Branding Marketing

• Public Realm Enhancements

• Catalyst Project

4. Discussion

Today’s Presentation

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STUDY AREA

Study Area

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1. Design, Placemaking and Branding

2. Utilities

3. Multi-modal Transportation/Circulation

4. Town-Gown Interface

5. Downtown Uses and Development

6. Community Sustainability

Purpose and Scope of Work

PHASE I

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1. Design, Placemaking and Branding

2. Utilities

3. Multi-modal Transportation/Circulation

4. Town-Gown Interface

5. Downtown Uses and Development

6. Community Sustainability

Purpose and Scope of Work

PHASE II

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ANALYSIS:

DOWNTOWN

TODAY

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State College, PA

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State College, PA

Gown

Town

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Downtown has most of the things many communities are trying to achieve:

• True mix of uses

• Mix of transportation

• People on the streets

• Vibrancy

Downtown Today

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Downtown Today

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Downtown Today

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Characteristics of Great College Towns and Places

1. The "Town/Gown" Experience

2. Diversity

3. Transportation Choices

4. Connectivity

5. Human Scale

6. Density

7. Attractive and Comfortable Public Realm

8. Sustainability

Downtown Today

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High Quality Public Realm

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Market Analysis/Retail

Leakage

$184 million gain in Primary

Trade Area

$136 million leakage in

Secondary Trade Area

Net gain of $48.4 million

Compelling Categories -

Significant Opportunities

for Downtown State

College

Specialty Food Stores

Cosmetics and Beauty

Supplies

Family Clothing Stores

Clothing Accessories

Home Furnishings

Sporting Goods

Downtown Market

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Emerging Conclusions

1. Downtown can’t compete with suburban development but it can distinguish itself and provide a complement to the suburban experience.

2. Downtown functions as it should. There are uses that serve the local community but there is the opportunity for much more.

3. Need to balance benefits of student activities with challenges and protect neighborhood character.

4. Allen Street corridor should be the focus for family and resident-based activities and businesses.

5. Challenge: Getting regional customers coming in on a regular basis.

Downtown Market

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THE VISION:

LOOKING

FORWARD

Downtown Vision

Vision Themes

Specific

Recommendations by

Theme

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Downtown State College will continue to evolve into a world-class

“College Town” district that reflects the dynamic “town/gown”

relationship between a major university and a vibrant commercial

district. Downtown will be a place where local citizens, regional

and international visitors, faculty, staff, and students will find

appealing, exciting and diverse offerings. Downtown State College

will also emerge as a district that embraces sustainability and

offers shopping, dining, entertainment, culture and the arts amidst a

variety of living options and places to work.

Downtown Vision

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Theme 1: Marketing the District

Theme 2: Navigating the District

Theme 3: Connecting the District

Theme 4: Managing the District

Theme 5: Living in the District

Downtown Vision Themes

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Downtown Vision Themes

PHASE I Theme 1: Marketing the District

Theme 2: Navigating the District

Theme 3: Connecting the District

Theme 4: Managing the District

Theme 5: Living in the District

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Downtown Vision Themes

PHASE II

Theme 1: Marketing the District

Theme 2: Navigating the District

Theme 3: Connecting the District

Theme 4: Managing the District

Theme 5: Living in the District

PHASE I

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THE VISION:

LOOKING

FORWARD Theme 1

Marketing the District: Cultivating

Downtown’s Identity to Residents,

Visitors and Investors

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• Downtown is a college town.

• Downtown is also a place for all people: local

residents/families, regional residents/families, visitors,

students, alumni, faculty/staff, entrepreneurs.

• Downtown adds value for and is an important

complement to Penn State University.

• Downtown is a collection of special places.

• Downtown is vibrant and full of life.

• Downtown is where memories are made.

Downtown Brand Values

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28 Revised Color Palette

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Shape the best times of your life in Downtown State

College.

As one of the nation’s iconic college towns, it is here

where young adults get their first taste of independence,

it is here where lifelong friendships are formed, and it is

here where generations of former students come back

time and again to experience the energy, the memories,

and the spirit of this special place.

Downtown State College

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Reconnect with the best times of your life in

Downtown State College.

It is home to the Centre Region’s largest collection of

independent, locally owned shops and restaurants. It is

here that independent booksellers, unique boutiques,

and specialty shops thrive mere blocks from historic

neighborhoods. It is here where the region comes to

enjoy our international cuisine, fine dining, and casual

fare in a dynamic walk-able setting.

Downtown State College

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Create the best times of your life in Downtown State

College.

Creativity and culture thrive in our theatres, library, and

public art. It is here where each summer Arts Fest

transforms downtown into one of the nation’s most

recognized events for art, film, music, and literature. It is

here that young professionals share ideas that will evolve

into the businesses of the future.

Downtown State College

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Discover the best times of your life in Downtown

State College.

Families from across the region come here for a day of

exploration. It is here that our Library hosts activities that

enrich our community. It is here that the Discovery Space

of Central Pennsylvania gives children the chance to

explore, learn, and imagine. It is here that we gather for

events to celebrate the vibrant life that the Centre Region

has to offer.

Downtown State College

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Live the best times of your life in Downtown State College.

Our downtown is a place where people gather and we invite you to be a part of it.

Make time for your family.

Make time for your friends.

Make time for yourself.

The best times of your life. Downtown State College.

Downtown State College

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THE VISION:

LOOKING

FORWARD Theme 2

Navigating the District: Building

a Pedestrian-Friendly, Multi-Modal

Downtown

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Multi-Modal Transportation Strategy

Management of people, not cars

Enhance experience of pedestrian, bicycle and transit

environments

Increase awareness and convenience of parking

resources as part of Borough's parking management

plan

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Downtown

Pedestrian Level of Service Evening

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Potential Parking

Structures and Changes

in On-Street Parking

Remove Parking Add Parking

Add Parking

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47 Potential Bike Network

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THE VISION:

LOOKING

FORWARD Theme 3

Connecting the District: Creating

a Comfortable, Cohesive and

Attractive Downtown

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Public Realm Strategy

Focus on series of small gathering spaces and great

streets

Create a “complete” core by focusing on streets that

will connect with recent and current streetscape

enhancements

Establish a streetscape hierarchy

Establish palette of cohesive materials

Incorporate sustainable practices

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55 Recommended Streetscape Typologies

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56 Streetscape Detail Design Areas

COLLEGE

BEAVER

ALL

EN

CALDER

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THE VISION:

LOOKING

FORWARD College Avenue

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Four User Group Interests

Motorists

Bus Riders

Bicyclists

Pedestrians

College Avenue

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The Issues

“Ground Zero” for Town/Gown Image

Pedestrian/ADA and Safety

Bicycle Accommodations

Bus Operations and Rider Experience

Traffic

College Avenue

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Existing Conditions to Inform the Design

Curb-to-curb dimension (36’-42’)

Elevation change on campus side (2-3’)

Vegetation blocks views to campus

No sidewalk adjacent to north side parking

Existing Elms

Historic campus elements

Campus walks don’t always align with intersections

Low curbs and flat grades on downtown side

Undersized sidewalk areas

PennDOT ownership

College Avenue

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Conclusions

With desire to accommodate motorists, transit, bicyclists

and pedestrians within a limited dimension,

compromise will be required

Priority audience – the pedestrian

Utilize hierarchical treatment – more design attention

to the core between Fraser and Garner Streets

Cohesive design is needed along entire length

College Avenue

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The Concept

Cohesive town/gown image

Enhanced campus visibility

Expanded pedestrian zones

Enhanced transit stops

Bike facilities

College Avenue

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Paving Potential

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College Avenue - Opportunities

Uniform family of street lights and signal arms (Baltimore, MD)

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College Ave

Alle

n S

t.

Fra

ser

St.

Pa

tte

e M

all

Enlarged Stair and

ADA Ramp

Connection at Fraser

Street

Gathering Space (Seating

Opportunities, Tables,

Special Planting, Etc.) Ornamental Fence to Allow

Views to Campus While

Directing Pedestrians to

Intersections

Parking

Brick Sidewalk, Typ.

(Expanded Where

Road Dimensions

Allow)

Parking

4’ Sidewalk

10’-12’ Shared Use Path

Amenity Strip to

Accommodate Grading

(Exact Locations Determined

at Design Phase)

Sidewalk Bulbout, Typ.

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69 Ramp Connection to

Allow Bicycle Access

to Pattee Mall

Grand Stair,

Planters at

Entrance to

Campus at

Allen Street.

Stamped Concrete

“Cobble” Color/Pattern

College Ave

Alle

n S

t.

Pa

tte

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all

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70

College Avenue East of Allen Street

Page 71: Downtown Master Plan Draft Summary

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College Avenue

Page 72: Downtown Master Plan Draft Summary

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College Avenue

Page 73: Downtown Master Plan Draft Summary

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73

Pugh

St.

Enhanced Bus Stop with

Shelters and Grand Stair

Old Main

Lawn

Enhanced ADA

Stair and Ramp

Connection at

Pugh Street

College Ave

Alle

n S

t.

Parking

Bus

Shelters

Page 74: Downtown Master Plan Draft Summary

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74

Hen

de

rson M

all

Pugh

St.

College Ave

McA

lliste

r S

t.

Parking

10’-12’ Shared Use Path

Amenity Strip to

Accommodate Grading

(Exact Locations Determined

at Design Phase)

Sidewalk Bulbout, Typ.

Ornamental Fence to Allow

Views to Campus While

Directing Pedestrians to

Intersections

18” Brick Edge

Page 75: Downtown Master Plan Draft Summary

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75

College Avenue East of Pugh Street

Page 76: Downtown Master Plan Draft Summary

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76

Locust Lane.

College Ave

McA

lliste

r S

t.

Parking

10’-12’ Shared Use Path

Amenity Strip to

Accommodate Grading

(Exact Locations Determined

at Design Phase)

Sidewalk Bulbout,

Typ.

Ornamental Fence to Allow

Views to Campus While

Directing Pedestrians to

Intersections

18” Brick Edge

Limestone Retaining Wall

Enhanced Bus Stop

with Shelters

Page 77: Downtown Master Plan Draft Summary

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77

College Avenue at Hiester Street Bus Stop

Page 78: Downtown Master Plan Draft Summary

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Locust Lane.

College Ave

Hie

ste

r S

t.

10’-12’ Shared Use Path

Amenity Strip to

Accommodate Grading

(Exact Locations Determined

at Design Phase)

Sidewalk Bulbout,

Typ.

Ornamental Fence to Allow

Views to Campus While

Directing Pedestrians to

Intersections

18” Brick Edge

Limestone Retaining Wall

Enhanced Bus Stop

with Shelters

Page 79: Downtown Master Plan Draft Summary

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79 G

arn

er

Str

ee

t.

College Ave

Hie

ste

r S

t.

10’-12’ Shared Use Path

Amenity Strip to

Accommodate Grading

(Exact Locations Determined

at Design Phase)

Sidewalk Bulbout,

Typ.

Ornamental Fence to Allow

Views to Campus While

Directing Pedestrians to

Intersections

Limestone Retaining Wall

Gathering Area and

Gateway

Expanded

Gathering Area

Parking

Parking Parking

4’ Sidewalk

10’-12’ Shared Use Path

18” Brick Edge

Page 80: Downtown Master Plan Draft Summary

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80

Garn

er

Str

eet.

College Ave

Sow

ers

St.

Sidewalk Bulbout,

Typ.

Ornamental Fence to Allow

Views to Campus While

Directing Pedestrians to

Intersections

Limestone Retaining Wall

Expanded

Gathering Area

Parking

Parking Parking

4’ Sidewalk )

10’-12’ Shared Use Path

Parking

Page 81: Downtown Master Plan Draft Summary

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Amenity Zone Conditions

Page 82: Downtown Master Plan Draft Summary

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Campus/Downtown Pedestrian Connections

Existing High Street/College Avenue Intersection

Page 83: Downtown Master Plan Draft Summary

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Campus/Downtown Pedestrian Connections

Existing High Street/College Avenue Intersection

Page 84: Downtown Master Plan Draft Summary

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High/College Intersection

College Avenue

Eastview Terrace

Hig

h

Str

eet

Curb Extension and Crosswalks

to Provide Safer Pedestrian

Crossing

Proposed High Street/College Avenue Intersection

Page 85: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD Beaver Avenue

Page 86: Downtown Master Plan Draft Summary

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The Issues

Varying character

Limited sidewalk area

High density of students

Beaver Avenue

Page 87: Downtown Master Plan Draft Summary

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The Concept

Cohesive level of

quality throughout

Expanded

pedestrian

gathering areas

Potential lane

reduction/parking

(east of Garner)

Beaver Avenue

Page 88: Downtown Master Plan Draft Summary

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88

Sow

ers

Str

ee

t

Merge to One

Travel Lane

Expanded

Sidewalk Area

and Special

Paving

Beaver Ave

Hetz

el S

treet

Page 89: Downtown Master Plan Draft Summary

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89 Beaver Avenue in Vicinity of Hetzel Street

Page 90: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD Allen Street

Promenade

Page 91: Downtown Master Plan Draft Summary

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The Concept

100 Block as a “great place”

Maintain vehicular access and parking most of the time

Pedestrian - only some of the time

High design aesthetic

Allen Street

Page 92: Downtown Master Plan Draft Summary

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Allen Street - Precedents

Page 93: Downtown Master Plan Draft Summary

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Allen Street - Precedents

Page 94: Downtown Master Plan Draft Summary

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Allen Street - Precedents

Page 95: Downtown Master Plan Draft Summary

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Allen Street – The Concept (Typical Day)

Beaver

Ave

nue

Colle

ge A

ve

nue

Cald

er

Way

Brick Paving Along Sidewalks, Typ.

Special Paving in Cartway and Parallel

Parking Spaces

Bollards Between Street and Sidewalk

Colle

ge A

ve

Cald

er

Way

Beaver

Avenue

Allen Street

Page 96: Downtown Master Plan Draft Summary

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96 Typical Day

Page 97: Downtown Master Plan Draft Summary

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97 Festival/Event

Page 98: Downtown Master Plan Draft Summary

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Allen Street – The Concept (Typical Day)

Beaver

Ave

nue

Colle

ge A

ve

nue

Cald

er

Way

Brick Paving Along Sidewalks, Typ.

Special Paving in Cartway and Parallel

Parking Spaces

Bollards Between Street and Sidewalk

Colle

ge A

ve

Cald

er

Way

Beaver

Avenue

Allen Street

Typical Day

Parking

Parking

Page 99: Downtown Master Plan Draft Summary

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Allen Street – The Concept (Large Event)

Beaver

Ave

nue

Colle

ge A

ve

nue

Cald

er

Way

Performance Spaces at Beaver and

College Ave.

Vendor Spaces and Outdoor Dining

Located in Parallel Parking Zone, Typ.

Colle

ge A

ve

Cald

er

Way

Beaver

Avenue

Allen Street

Full Festival

Page 100: Downtown Master Plan Draft Summary

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Allen Street – The Concept (Small Event)

Beaver

Ave

nue

Colle

ge A

ve

nue

Cald

er

Way

Allen St. – Calder Way Intersection

Remains Clear to Allow for Vehicular

Circulation Between Beaver Ave. and

Calder Way

Small Festival/Event

Colle

ge A

ve

Cald

er

Way

Beaver

Avenue

Allen Street

Page 101: Downtown Master Plan Draft Summary

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101

Page 102: Downtown Master Plan Draft Summary

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Page 103: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD Calder Way

Page 104: Downtown Master Plan Draft Summary

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Page 105: Downtown Master Plan Draft Summary

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105

Page 106: Downtown Master Plan Draft Summary

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Page 107: Downtown Master Plan Draft Summary

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The Concept

Service, pedestrians and bikes

Inconvenient for cars

Two-way flow for bikes

Different experience from College and Allen

Arts/funky

Divert attention from utilities – don’t invest in undergrounding them

Calder Way

Page 108: Downtown Master Plan Draft Summary

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Calder Way - Existing Conditions

Page 109: Downtown Master Plan Draft Summary

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Calder Way - Precedents

Page 110: Downtown Master Plan Draft Summary

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Calder Way - Precedents

Page 111: Downtown Master Plan Draft Summary

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Calder Way – The Concept F

raser

Str

eet

Alle

n S

treet

Special Paving

Occasional Tree

Murals/Wall

Art

Overhea

d Lights

Banners

Façade

Treatments

Calder Way

Parking/Servic

e Areas

Page 112: Downtown Master Plan Draft Summary

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112 Calder Way

Page 113: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD General

Page 114: Downtown Master Plan Draft Summary

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Cohesive Materials

Page 115: Downtown Master Plan Draft Summary

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Cohesive Materials

Page 116: Downtown Master Plan Draft Summary

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Cohesive Materials

Page 117: Downtown Master Plan Draft Summary

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Cohesive Materials

Page 118: Downtown Master Plan Draft Summary

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Cohesive Materials

Page 119: Downtown Master Plan Draft Summary

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Incorporate Throughout

Transit, bike, pedestrian emphasis - “park once”

Water quality

Green roof

LED Lighting

Use of recycled materials

Recycling stations

Solar-powered trash compactors

Sustainability

Page 120: Downtown Master Plan Draft Summary

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Sustainability

Page 121: Downtown Master Plan Draft Summary

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Sustainability

Page 122: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD Catalyst Project

Page 123: Downtown Master Plan Draft Summary

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Catalyst Project

Page 124: Downtown Master Plan Draft Summary

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Catalyst Project

Completed Streetscape

Page 125: Downtown Master Plan Draft Summary

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Catalyst Project ($2.25- 2.7 Million)

New Streetscape

Improvements

Intersection: $200-$300K

Allen Street Promenade: $1-1.2 Million

Calder Way: $700-$800K

Pugh (Portion): $350-400K

Page 126: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD Theme 4

Managing the District: Fostering

a Safe and Appealing Downtown

(To Develop in Phase II)

Page 127: Downtown Master Plan Draft Summary

THE VISION:

LOOKING

FORWARD Theme 5

Living in the District:

Establishing Downtown as a Place

for Professionals to Live and Work

(To Develop in Phase II)

Page 128: Downtown Master Plan Draft Summary

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128

August 20-22: Project Kick-off

November 5-8: Planning Charrette

January 25-Feb 15: Phase I Draft

March 21-22: Phase I Final/Phase II Draft

April 15/16: Presentation of Final Draft

June 2013: Master Plan Complete

Schedule

Page 129: Downtown Master Plan Draft Summary

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129

More Information

www.statecollegepa.us/engagesc

Page 130: Downtown Master Plan Draft Summary

Mahan Rykiel Associates Arnett Muldrow Associates Grimm + Parker Architects

Stahl Scheaffer Engineering Kalback Planning and Design

Dan Jones Landscape Architecture

February 14, 2013

Phase I Draft Presentation to PSU Leadership