Topic: Difference Between Male and Female Entrpreneur

Subject: New Enterprise and Innovation Management

Submitted to: Prof. Vijendra Gupta

Submitted by:

ENROLLMENT NO. NAME

128050592001 AMBER THAKUR

128050592004 PRIYANKA BACHKANIWALA

128050592024 KOSHA DOSHI

128050592051 SONAM LALWANI

128050592060 VINAY MODI

Entrepreneur An individual who, rather than working as an employee, runs a small

business and assumes all the risk and reward of a given business venture, idea, or good or service offered for sale. The entrepreneur is commonly seen as a business leader and innovator of new ideas and business processes.

Female Entrepreneur,Indra Nooyi

Chairman & CEO,

Pepsico

About Indra Nooyi Earned her Bachelor’s in physics, chemistry and mathematics from

Madras Christian College in 1974. MBA, IIM-Calcutta, 1976. Master of Public and Private Management, Yale University, 1980Married to Raj Nooyi; has two daughters, Preetha and Tara Earned $12.6 million last year.

Indra K. Nooyi is the president and chief financial officer of PepsiCo. Best known for its Pepsi soft drinks.

The international powerhouse that Nooyi oversees is actually one of the world's largest snack-food companies. It makes and sells dozens of other products, including Doritos-brand chips, the Tropicana juice line, and Quaker Oats cereals

Typical characteristics of Indra Nooyi Nooyi is one of the top female executives in the United States,

and is also believed to be the highest-ranking woman of Indian heritage in corporate America.

Nature of Indra Nooyi Nooyi is fully aware of the company’s bottom line but she is also

focused on operating a business that has a positive impact on society.

“Performance with purpose approach”-Human sustainability, environmental sustainability and workforce development

“Aspiring CEOs have to understand they are signing up for a lot more than CEOs did in the 1970s, 1980s, 1990s, and even four or five years ago,” she said in the interview.

Titbits of her advice Focus on the long term: Nooyi stated the notion of focusing on

short-term earnings is a thing of the past.

Think globally and act locally: Businesses that have customers in different markets across the world need to tailor products, business models, and people practices to each market.

Become more open-minded: CEOs have to become learning CEOs, she said. They need to continue to adopt the next leadership principles and learn about technology and the younger generations.

Develop emotional intelligence: Nooyi is an advocate of emotional intelligence. She said the way to hold on to employees is by hooking them emotionally to the job, through the company’s business model and what it stands for.

Male Entrepreneur

-Karsanbhai Patel Chairman, Nirma

“Higher education stands for humanism and for adventure of ideas through constant research. If these functions are performed well, then it is well with the nation and the people.”

About Karsanbhai Patel Karsanbhai Khodidas was born in 1945, in Ruppur village in north

Gujarat in a family of farmers. He graduated in Chemistry at the age of 21. Initially, he worked as a lab technician and later served the state Government.

Nirma was made of an innovative formulation, which global detergent giants were later on compelled to emulate, it was phosphate free and hence environment friendly, and the process of manufacturing was labor intensive, which offered large scale employment.

Recognition of Nirma 9th among top FMCG brands in India, (A&M- Mode-

2002) Selected as the super brand of the country for 2003-

04 Most popular brands in the Detergent Powders-

Economy category (FMCG awards 2003)

Focus of Karsanbhai Cost reduction strategies to cement the slot for Nirma in

the market. Nirma adopted backward integration strategy while

introducing latest technology to its production facilities to offer a better product at a reasonable price.

Nirma’s good efforts Nirma Education & Research Foundation (NERF) in the

year 1994 for the purpose of running various educational institutes

It has also set up Nirma labs, which prepares aspiring entrepreneurs to effectively face the different business challenges.

It runs Nirma Memorial Trust, Nirma Foundation and Chanasma Ruppur Gram Vikas Trust as a part of their effort as a socially responsible corporate citizen. It also owns Nirma University.

His Achievements The Federation of Association of Small Scale Industries

of India, New Delhi, awarded him with the ‘Udyog Ratna’ The Gujarat Chamber of Commerce felicitated him as an

'Outstanding Industrialist of the Eighties'. The Govt. of India twice appointed him Chairman of the

Development Council for Oils, Soaps & Detergents. Karsanbhai was awarded an “Honorary Doctorate” by Florida Atlantic University, recognizing his exceptional entrepreneurial and philanthropic accomplishments.

Achievement of Nirma The company that was started in 1969 with just one man,

who used to deliver his product from one house to the other, today employs around 14 thousand people and has a turnover of more than $ 500 million. In 2004 Nirma’s annual sales were as high as 800000 tones. According to Forbes in 2005 Karsanbhai Patel’s net worth was $ 640 million.

Difference between Male and Female Entrepreneur

Male Entrepreneur Female Entrepreneur

1. Mr. Karsanbhai Patel is not as educated as he only possesses a degree of graduate.

2. Karsanbhai Patel owner of Nirma Co. started his own firm and brought his Co. to a good height with his entrepreneurial tactics. Hence, he is more dominating entrepreneur as compared to Indra Nooyi.

1. While, Indra Nooyi is a highly educated entrepreneur i.e. Bachelor in Physics, Chemistry & Mathematics & MBA from IIM Calcutta.

2. While Indra Nooyi has not started her own firm and she is the president and chief financial officer on paper.

Difference between Male and Female Entrepreneur

Male Entrepreneur Female Entrepreneur

3. Karsanbhai Patel is quite dedicated and sound entrepreneur. He does not mix business with pleasure.

4. Karsanbhai Patel, having employees around 14000 and turnover of more than $500 million is not emotionally sound. He is quite strict when it comes to business

5. Karsanbhai Patel, who does not possess marketing degree but dominates Indra Nooyi by his talent.

3. While Indra Nooyi is quite a jolly kind of a person as she does various things to entertain herself at office hours i.e. she will sing in the hall and sometimes she will walk in the office with her bare foot.

4. While Indra Nooyi sounds emotional when it comes to behave with her employees in her business.

5. While Indra Nooyi possesses sound marketing degree.

General Difference1. Generally, men don’t do networking. They call it

mateship. Whereas, With women, networking seems to be more about building relationships and establishing a community.

2. Men have stronger growth plans as compared to women

3. Females are more financially conservative but that follows on from the fact they usually don’t have the big dreams about massive growth that men do

Bibliography http://www.investopedia.com/terms/e/entrepreneur.asp http://www.smh.com.au/small-business/managing/blogs/enterprise/

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