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Mary Askew Social Media Strategist 4/28/15

Creating Your Personal Brand

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Page 1: Creating Your Personal Brand

Mary Askew Social Media Strategist 4/28/15

Page 2: Creating Your Personal Brand

Passions

Personality

Values

Mary Askew 4/27/15

Page 3: Creating Your Personal Brand

Brand

Influencers

Customers Supporters

Mary Askew 4/27/15

Page 4: Creating Your Personal Brand

Mary Askew 4/27/15

Page 5: Creating Your Personal Brand

Mary Askew 4/27/15

Page 6: Creating Your Personal Brand

Linkedin is the world’s largest professional business-oriented

social networking service with over 175 million members

and growing rapidly.

Mary Askew 4/27/15

Page 7: Creating Your Personal Brand

• People, Company, and Industry Research

• Networking

• Discussion Groups

• Job Email Alerts

• Branding

• Job Search

• Interview preparation

• Recruitment

Mary Askew 4/27/15

Page 8: Creating Your Personal Brand

Twitter is an online social networking service and microblogging service that

enables its users to send and read text-based messages of up to 140

characters, known as "tweets".

Mary Askew 4/27/15

Page 9: Creating Your Personal Brand

• Promote brand

• Connect and network

• Follow issues

• Chat with industry professionals

• Facilitate research

• Open up discussions

• Job Search

Mary Askew 4/27/15

Page 10: Creating Your Personal Brand

Facebook has 70,000 users, 3 million daily page views

and 90 million monthly page views.

Mary Askew 4/27/15

Page 11: Creating Your Personal Brand

• Research professional organizations

• Connect and network

• Chat with industry professionals

• Facilitate research

• Open up discussions

• Follow issues

• Market and advertise products and services

Mary Askew 4/27/15

Page 12: Creating Your Personal Brand

Mary Askew 4/27/15

Page 13: Creating Your Personal Brand

Hootsuite is a social media management system

that supports the integration of a variety of social

networks such as Twitter, Facebook, LinkedIn,

Google+, WordPress, and more.

Using Hootsuite, you can schedule Tweets and

posts automatically at preset times.

Mary Askew 4/27/15

Page 14: Creating Your Personal Brand

Looking for more information about social

media branding strategies.

Contact Mary Askew: [email protected]

602-384-7830

Mary Askew 4/27/15