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23 November 2012, Lisburn, Northern Ireland
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Creating and Running a Website – Best Practice and Common Mistakes
Maurice Mulvenna - University of Ulster23 ~ 11 ~ 12
Outline
Best practice
UK Design principles
Web Design Best Practice Guide
Top 10 13 mistakes
Content
Design
Accessibility
Usability
Optimise
Experiment
Text
Credit: http://media.smashingmagazine.com/wp-content/uploads/2010/06/abtesting.gif
Analyse
Persuasion
Best practice
Content
Design
Accessibility
Usability
Optimise
Experiment
Analyse
Persuasion
Outline
Best practice
UK Design principles
Web Design Best Practice Guide
Top 10 13 mistakes
Government Digital Services Design Principles
Start with needs
Do less
Design with data
Do the hard work to make it simple
Iterate. Then iterate again.
Build for inclusion
Understand context
Build digital services, not websites
Be consistent, not uniform
Make things open: it makes things bett
Government Digital Services Design Principles
www.gov.uk/designprinciples
Outline
Best practice
UK Design principles
Web Design Best Practice Guide
Top 10 13 mistakes
Outline
Best practice
UK Design principles
Web Design Best Practice Guide
Top 10 13 mistakes
#13
Poor navigation
#12
Show some respect!
#11
Over design
#10
You are special
#9
Dating problems
#8
Capital crimes
#7
Absentee landlord
#6
Write once repent at leisure
#5
Under design
#4
Unloved
#3
Un-funnel vision
#2
Fire and forget
#1
Tunnel vision
The Top 10 13 mistakesPoor navigation
Show some respect!
Overdesign
You are special
Dating problems
Capital crimes
Absentee landlord
Write once repent at leisure
Under design
Unloved
Un-Funnel vision
Fire and forget
Tunnel vision