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Communication in the Digital Age Niclas Hulting @niclashulting Director of Digital Marketing Trine University 3/27/14

Communication in the Digital Age - 2014

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Communication in 2014 and beyond. Presented to Organizational Behavior classes at Trine University.

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  • 1. Communication in the Digital Age Niclas Hulting @niclashulting Director of Digital Marketing Trine University 3/27/14

2. @trinefeedback #trineU #TrineNation #ThunderNation #onlyattrine #itsatrinething #TrineCrushes #Trinemethlab 3. Communication Then Cave paintings > hieroglyphs > tablets > pony express> telegram > mail> phone > radio > television > Internet > social media > mobile 4. Communication Now Mobile > Social media Mobile >Texting Mobile >Video and pictures Mobile > Memes 5. Future Communication Google Glass FB Oculus VR 6. How Do You Communicate? No, really, tell me, please? 7. Being YOU sucks Everything YOU do is public. 8. Social Media Communication Social media has leveled the playing field. It has empowered the customer; the user. For the first- time in history, customer has power. 9. The World of Socialnomics 10. Mobile (and) Communication Rapid-fire Instant NOW NOW NOW Zero patience Help me now! How about now? NOW? You snooze, you lose 11. And now for something complete different 12. Hiring Process and Social > 89% of companies use social for recruiting purposes 1/3 of employers reject candidates based on online findings (Google) 80% of companies use LinkedIN, 45% use twitter, 50% use Facebook to find talent. 13. How to Navigate Beware of your digital footprint Do a digital inventory and cleanup Dont post what your mom/dad/grandparents wouldnt want to see 14. How to Succeed Learn how to take advantage of the tools #, DMs, Re-pins, Re-grams = Native Network Join Linkedin Groups / twitter chats / F2F Stay sharp Pro dev #AGB