Color shows different association

COLOUR SHOW

DIFFERENT ASSOCIATION

INTRODUCTIONColor is generally defined as the characteristic of an object that is described in terms of lightness and saturation . In 1666, Sir Isaac Newton laid a scientific foundation for understanding color properties through experiments with prism .

Newton showed that a prism could breakup white light into a range of color which he called spectrum . Newton noted that the spectrum was continuous , but decided to use seven color names (red, orange, yellow, green, blue, indigo and violet) by analogy with the seven notes of musical scale .

Although Newton stated that there were seven colors in the spectrum but he realized that colors other that those in the spectral sequence do exist. There are three categories for color types . First , primary colors consist of red , blue and yellow .

FINDING AND

DISCUSSION

Question 4 and 12

4. Which colour do you think best represent something cheap/inexpensive?

5%8%

18%

10%

3%

8%23%

13%

10%

5%

Question 4

BlackRedWhiteGreenOrangePurpleBlueGreyYellowBrownPink

12. Which colour best represent loneliness/depression?

23%

3%

15%

3%5%

40%

3% 10%

Question 12


GREY

Cheap

Loneliness/depression/loss

Boring

Timeless

Sadness

Hibernation

Lack of energy

Dampness

Question 5 and 6

5. Which colour do you think best represent reliability/dependability?

13%13%

20%13%5%

10%

8%

8%

5%

8%

Question 5


6. Which colour best represent trust?

5%5%

30%

5%15%

25%

5%10%

Question 6


White

Purity

Cleanliness

Neutrality

Dependability

Clarity

Trust

Question 7, 13 and 15

7. Which colour best represent speed?

3%

38%

3%

3%

13%8%

10%

3%

20%3%

Question 7


13. Which colour best represent fear/terror?

23%

30%

5%

5%3%

3%

3%

20%

10%

Question 13


15. Which colour best represent courage/bravery?

76%

10%7%

2% 2% 2%

Question 15


RED

Stimulate energy

Sense of protection from fear and

anxiety

Ready to take action

Passionate

Question 8, 11 and 16

8. Which colour best represent security?

20%

15%

8%10%

3%

30%

3%

10%3%

Question 8


11. Which colour best represent high technology?

13% 3%

13%

20%8%23%

20%3%

Question 11


16. Of the list colours, which is your favourite?

13%13%

15%

8%

3%5%

23%

3%

20%

Question 16


BLUE

Intelligence

Communication

Trust

Efficiency

Serenity

Duty

Logic

Coolness

Reflection

Calm

Question 9

9. Which colour best represent fun?

13%

25%

5%20%

38%

Question 9


PINK

Youthful

Fun

Exciting

Sensual

Passionate

Question 10

10. Which colour best represent high quality?

25%

13%

15%

5%

13%

8%

3%

10% 8%

3%

Question 10


BLACK

Sophistication

Power

High quality

Expensive

Question 14

14. Which colour best represent disease/health problems?

13%

15%

10%

5%

3%

15%

18%

13% 10%

Question 14


YELLOW

to heal

to stimulate the nerves

purify the body

signify the dead

Question 17

17. Which is your least favourite colour?

5%8%

18%

3%

3%

10%15%

25%

15%

Question 17


BROWN

Substantial

Dependable

Steady

Slow in action

Feeling of wholesomeness

Stabilizes

Sense orderliness

CONCLUSIONThe research that has been carried out based on hypothesis which possessed colour show different association. In order to prove our hypothesis, we have two objectives that must been determine. We can differentiate characteristics of each colour. Each colour has many aspect but we can easily learn the language of colour by understanding a few simple concepts. Its meaning can change from one day to the next with any individuals. While perceptions of colours are somewhat subjective, that has universal meaningPerson’s choice of colour tells a lot about their personality. These colours also represent the planet influence a person. It is believed that a person behaviour and habit depends upon his favourite colour. This can prove our second objective which is discovering person personality based on colour association. Colour is not a static and its meaning can change from one day to the next with any individual

RECOMMENDATION

right color choose in our daily activities

-eg: interview, presentation

choose suitable color in order to get the

spirit of healing from the color.

-eg: visit sick people in hospital

ENDTHANK YOU

Education

Color shows different association