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Chalk the block TDA

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Page 1: Chalk the block TDA
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Event History • Public/Private Consortia

– Partnership with the City of El Paso MCAD and the El Paso Community Foundation

– Private sector raising 50% of funds• June 2008

-Attendance: 5,000

• September 2009– Attendance: 15,000

• October 2010– Attendance 20,000

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Event Summary • October 8-10, 2010 in Downtown El Paso

• Featured – 2 hydraulic/kinetic sculptures

• Hand of Man• The Heron Project

– 1 Green Art Installation• Bio.Domo.Sis

– 92 Chalk Artists– 32 Arts and Crafts Vendors– 3 Food Vendors – 9 Booths– Skate Park– Special Exhibits– EPMH/EPPL

• Make and Take Activities for Families

• Attendance 20,000

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2008

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2009

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• Chalk Art

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2010

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• Skate park

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CTB Economic Impact

Attendance to Arts and Culture Events

Resident Attendees

Non-Resident Attendees

All Attendees

Percentage of Total Attendance 82.90% 17.10% 100%

Average Event-Related Spending/ Person $18.50 $54.64 $24.68

Chalk the Block 2010* 16,580 3,420 20,000

Event Related Spending $306,730 $186,869 $493,599

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Survey Comments

• “I enjoyed Chalk the Block very much. It was the first year I attended an event like this one and I was really happy to see things like these happening downtown. I look forward to going again next year!!! Thank you!!!”

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Survey Comments

• “The music was great and we got to see Downtown El Paso like we have never seen it before!!!”

• “Good to see how our Downtown is changing and has a lot to offer!!!”

• “GREAT location for event! The Mills building looks amazing.”

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Questions?