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Chapter 1
An Orientation to Organizational Communication
An Orientation to Organizational Communication
• Organization and Communication• Perspectives on Organizational
Communication
Organization and Communication
• The Concept of Organization• The Concept of Communication
The Concept of Organization
• Humans organize to get things done• Organizations affect many aspects of life• Organizations as containers• Organizations as a set of discursive practices
The Concept of Communication
• The process of creating shared meanings among people
• Constructing social realities in ways that are actively coordinated and managed
The Concept of Communication
• Studying Organizational Communication• Understanding Organizations• Awareness of Skills• Career Opportunities• Development of the Field• Relationship to Other Fields
Studying Organizational Communication
• Improve your understanding of organizations and your own experiences as an organizational member
• Develop awareness of the kinds of communication skills that are important in organizations
• Considering a career as a communication professional or academic scholar in the field
Understanding Organizations
• Because organizations are constituted through communication, studying organizational communication helps us to understand virtually every human process in organizations
• Conflict, cooperation, decision-making, the use of power and authority, compliance gaining, resistance, innovation and change, morale and cohesion, relational development, the creation and maintenance of organizational culture
Awareness of Skills
• Well-developed communication skills are essential to personal effectiveness in organizations
• Public speaking, interviewing, group discussion, writing, etc.
Career Opportunities
• Writers• Editors• Media Specialists• Training and Development Professionals• Management• Consultants
Development of the Field
• Business Speech and Industrial Communication - 1950s
• Skills focus• Relationship between Organizational
Communication and other Disciplines• Establishing a Unique Identity
Relationship to Other Fields
Organizational Psychology
Organizational Sociology
Organizational Behavior
Psychology
Sociology
Social Psychology
Management
Perspectives on Organizational
Communication• Traditional Perspective• Interpretive Perspective• Critical Perspective
Feminisms
Traditional Perspective
Early Views• Relationship between Communication and
Organizational Effectiveness• Organization as Machine
Later Views• Organization as Living System• Conflict• Change
Interpretive Perspective
• Organizations as Cultures• Subjective versus Objective Views of
Organizations• Organizational Reality is Socially
Constructed through Communication
Critical Perspective
• Organizations as instruments of privilege and oppression
• Oppression in systems of language and meaning (sexual harassment)
• Structures of oppression (glass ceiling)
Critical Perspective
Feminisms
• Oppression of women through patriarchy• Emancipation and empowerment of women