Business Communication

“Communication is the giving and receiving of information signals or messages by talk,

writing, gestures and signals.”

Elements of Communication

Types of Communication • Verbal Communication :- Verbal

communication is an act of conveying messages, ideas, or feelings through the use of mouth or words.

• Non – Verbal Communication :- Non-verbal communication uses signs, signals, gestures, expressions and sounds. Non-verbal communication is also called body language

Verbal Communication

• Oral Communication

• Written Communication

Barriers to Communication

Benefits of Effective Communication

Methods of Business Communication

• Meetings • Written Communication • Phone • Fax • E-mail• Teleconferencing • Video Conferencing • Social Media

Grapevine

• Communication through informal and unofficial by means of gossip and rumor

• Features – Flexibility Fast Lack of Control Self-Interest No Record Distortion Spontaneous

Advantage of Grapevine

• Spreads faster than wild fire• Informal mode of communication • Sense of unity• Grapevine communication comes to the

rescue

Disadvantages of Grapevine

• Rumors tends• Information received through grapevine might

not be true.• Damage an organization’s goodwill. • Lose a lot of money • Not trustworthy

Type of Grapevine