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Trevor Haldenby MDes Candidate MRP Defence, April 18th 2013 Bringing the Future to Life

Bringing the Future to Life: Transmedia Future Scenarios

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Page 1: Bringing the Future to Life: Transmedia Future Scenarios

Trevor HaldenbyMDes Candidate

MRP Defence, April 18th 2013

Bringing the Future

to Life

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Public Domain: Department of Defense Gravitational Experiment, August 1967

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Tweet from Canadian astronaut Chris Hadfield, 2013

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by Ray Kurzweil, Attribution 1.0 Generic (CC BY 1.0)

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Public Domain: NHGRI: www.genome.gov/sequencingcosts

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Public Domain: Department of Defense Trinity nuclear test, July 1945

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J. Craig Venter Institute, 2010

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Rafael Popper, How are foresight methods selected? (2008)

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Photo by pauliki (CC BY-NC-ND 3.0)

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Spreadability vs. Drillability

Continuity vs. Multiplicity

Immersion vs. Extractability

Worldbuilding

Seriality

Subjectivity

Performance

7 Core Concepts of Transmediafrom Henry Jenkins

http://henryjenkins.org/2009/12/the_revenge_of_the_origami_uni.html

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by Robert Pratten (CC BY-NC-ND 3.0)

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Build a world, not a linear narrative.

Spread the story across a media ecosystem.

Engage fans and participants as creators and curators.

THE PILLARS OF TRANSMEDIA:

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Frankenstein,Universal Pictures, 1931

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$20,970

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The Story of

www.byologyc.com

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Taking care of you... from the inside out.

And now...

The “firmware update” for your immune system.

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CONTROL.TAKING CARE OF YOUFROM THE INSIDE OUT.

LIFECHOICE

CHANCECHANCE

SHOULD BE ABOUT

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twitter.com/byologyc

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ByoLogyc StaffZED.TO ParticipantsEXE Anarchists

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Join the ranks of ByoLogyc, and playa part in humanity’s better tomorrow.

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Online Live

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ByoLogyc: Where You Become NewJuly 4-15 2012

ByoLogyc: Patient ZeroSeptember 29 2012

ByoLogyc: RETREATNovember 2-3, 2012

Live IMMERSIVE Performances

ByoLogyc: 20 Years ForwardMarch 20 2012

The 2025 Design Innovation AwardsFebruary 26, 2013

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ADVENTURE Ticket (Evacuee)

POWER Ticket (SCD Agent)

ACTION Ticket (EXE Anarchist)

PRIVILEGE Ticket (Board Member)

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Build a world, not a linear narrative.

Spread the scenario across media.

Engage fans and participants as creators, curators, and futurists.

THE PILLARS OFTRANSMEDIA SCENARIOS:

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Thank you!

Greg van alstyne,Siobhan o’flynn,Lenore richards,

My SFI colleagues...

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?Questions?