BOOM PITCH

Name: Thomas Hibbert

Candidate Number: 2063

My Second Proposal

Genre

BOOM will be a punk rock magazine that will change the way rock music is shown in

magazines.

Pre production

Mind Map

Magazine Idea Two

Bangtime FontStrike Font

Boom Box Font

Font

MastheadPossible Masthead Names• Bang• Boom• StrikeThese mastheads would be suitable as they all have quite gloomy and dark connotations. The mastheads also have a flashing connotation when picturing a ‘Bang’, ‘Boom’ or a ‘Strike’. The masthead would make the reader symbolise my magazine with fire, bright colours and destruction. This would suit this magazine idea because this would match the colour scheme.

Colour Scheme

This colour scheme would be suitable or the magazine because they are quite dark colours which most rock magazines have.

Images to be Taken• Makeup- Gothic• Clothing-Dark, ripped, gothic• Hair-Spikey/Coloured• Facial Expressions-Anger

Title and Connotations

Destruction Fire

Keeping to the colour scheme

ContentBOOM will include:• Exclusive interviews with artists of the punk

rock genre• When and where gigs are happening• Album Reviews• A double page spread

Flat Plan

Format

The magazine will be standard size of A4, this is the basic and most common size of magazines.

Competitors

Kerrang Rock Sound

Price and Frequency

BOOM will be released monthly like its competitors Kerrang and Rock Sound.

BOOM will be priced at £1.99

Mood Board for magazine idea number two

Font Styles

Bangtime FontStrike Font

Boom Box Font

Font

Colour Scheme and House Style

Colour Scheme for BOOM will be:

Red: Anger, Danger

Black: Death, Power

Brown: Structure, Security

Production Plan

Photography Plan

Test Photography

Hand Drawn Drafts

Graphic Layout

Front CoverMy front page has many rock music connotations. The masthead is sharp and has rock connotations which conform with the competition of Kerrang and Rock Sound. The whole front cover has a ‘fire theme’, this furthers the dark and ‘punk rock’ music effect.

DPSMy double page spread has a completely different colour scheme to the first magazine idea, Klashed was more modern rock where this magazine is punk rock for more heavy rock bands.The colours convey this fierce, rock and punk look which will draw in any readers that prefer this type of rock music.

Budget Summary

£16,291.20 + £12,000 (Money made from advertising) + £4,796 = £33,87.20 - £24,000 (cost of office) = £8,130.80 - £517.80 (cost of equipment)= £7,613

DistributionSold at £2.50(Only for first year)10,000 x 2.50 = 25,00025,000 – 8,708.80(Cost to make magazine) = £16,291.20

Income - Advertising

Full page adverts

Full page advert• Charge £2,000

Full page advert on 6 pages

Money Made = £12,000

Income - TargetsTarget = 2,000 subscribers a yearEach issue costs 1.9912 issues per year made1.99 x 12 = £23.98Cost of yearly subscription = £20,000Customer saves £3.98

People will subscribe to save money

Assuming we hit the target200 x 23.98 = £4.796

Outgoings – Office Space

Office in Euston = £24,000 for a meeting room where planning and creating Klashed will happen

Outgoings - Salaries

Roles• Chief editor = £18,000• Director = £50,000• Human resources = £25,000• Advertising Account executive = £33,000• Advertising and editorial photographer = £10,000• Advertising media buyer = £26,000• Advertising media planner = £23,000

Outgoings - Equipment

Computers12 x £43.15 = £517.8024 month deal

Outgoings - Marketing

There will be no costs for marketing as it is on social media sites such as Twitter and Facebook

Profit/Loss

The profit made in year 1 is £7,613

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