Billboard Magazine Analysis

By Emily Lee

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Colourful front cover, attracts readers, colour is used for both male and female.

Unusual header for a July Issue makes the readers curious and why they have Paramore as the front cover.

Quote

Sans Serif font

Red and black colour theme, relates to rock and christmas.

Plain white background to draw attention to the band or it could be snow for the christmas theme.

Christmas Theme

All 5 facial expressions on the image is different, to show emotion of the christmas spirit.

Page numbers help reader locate the article

Billboard Logo and Issue of date to remind readers what magazine they are reading

Banner at the top for a clear layout

Main Image down the centre of the page, focus the attention on Hayley. Red and white outfit makes her stand out in the contents page

Other main artists mentioned in the magazine with the page numbers in white to contrast with the black background so that they are easily read. Sub heading to

make it easier for the readers to read and pick out

Copy (text) begins with A large letter P using Drops Cap. The P is green and is transparent so the readers are able to read the rest of the text.

Byline (credit for author and photographer

Main heading/headline

Main Image

Split into 2 columns

Target Audience

• In 2008 achieved a circulation of 18,385, a 29% drop from 2002. Although the target audience of "Billboard is primarily the U.S, the magazine is also published in the UK.

• Frequency Weekly • Billboard readers – 71% age 25 -54

median age 47• Circulation 16,327 • First issue 1894