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Being Social: How to Start and Maintain Your Online Presence

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Maintaining your online presence using social media requires forethought, intent and action. During this session, learn steps you can take to immediately develop and promote your and your organization’s presence. Hands-on exercises will help you develop “your voice” and message, and put yourself in touch with those at the forefront of your practice area. Since being “out there” has its risks, we will also deal with the issues of privacy and reputation management. Participants should be ready to use their existing social media accounts during the session or setup new accounts, in order to get the most out of the workshop. Learning Objectives: After attending this workshop, you will be able to: -Construct an online presence with an eye toward increasing your reputation. -Build a professional presence that helps you and your organization have an increased number of connections. -Understand how to define and maintain your online privacy. -Better integrate social media into everyday life and work events. Intended Audience: This workshop is geared for those interested in creating or improving their online presence.

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  • 1. Jill Hurst-Wahl www.HurstAssociates.com Oct. 26, 2010 Being Social: How to Start and Maintain Your Online Presence

2. Learning Objectives Construct an online presence with an eye toward increasing your reputation. Build a professional presence that helps you and your organization have an increased number of connections. Understand how to define and maintain your online privacy. Better integrate social media into everyday life and work events. 3. Agenda Our Changing Communication Methods Creating an Online Presence for You and Your Library Putting You in the Message Winning Friends and Influencing People Developing & Maintaining Your Reputation Time Management 7 Tips for Social Media Success 4. Did You Bring Your Social Media Userids & Passwords? LinkedIn Facebook Twitter If not, we will create them as needed. 5. Our Changing Communication Methods 6. 1876 Successful bidirectional transmission (telephone)