BA (Hons) EntrepreneurshipWorcester Business School

Dr. David BozwardProgramme LeaderEntrepreneurship Lead, Senior Lecturer in Entrepreneurship

BA (Hons) EntrepreneurshipA course to support you start and growth business

Our universityOur facilities Our team

St John’s Campus• Main Campus with Student Union• Peirson Study & Guidance Centre

• Firstpoint• 400 PCs

University of Worcester City Campus

• Opened 2010• £20,000,000 development• Home of Worcester Business

School, Infirmary Museum• The Hive - Library

Severn Campus• Opened 2013• £15,000,000 development• 2,000 seats arena• Home of the Worcester Wolves

(Basketball)

£1.350m Investment in the last 2 yearsCity Campus

Substantial Investment in Entrepreneurship

Facilities

Startup Incubator Dedicated Space for Entrepreneurship Students

Business Incubator 2,000 Sq ft general hot-desking space for all businesses

Media Lab Digital media development

Fabrication Lab Micro-engineering and manufacturing

Business Growth Unit Consultancy and Mentoring Support

Startup Incubator• Dedicated space for our Entrepreneurship students• Facilities Include:

• Desks• Spare Monitors• Photocopier, Printer • Kitchen • Lockers for storage• White boards/Walls• Meeting Rooms

http://www.worcesterenterprise.org/incubator-support-package/

Business Incubator• Co-working Space• Meeting Rooms• Mail Box• Business Incubator,• Printing & Copier Credits• Mentoring• Entrepreneurs in residence• 1-2-1 Clinics• Skills Workshops• Networking Events• Exhibition stands at events• Test Retail Units• Grant notification Service• Community newsletters• Benefits package

Business Incubator

Media Lab• Specialise in Digital Media, Website development & re-

design • Responsive Design - mobile, tablet and desktop• Build Mobile apps/ Web-based software apps• Improve the User Experience (UX) and User interface (UI)• Marketing – SEO, Analytics, Advertising• Digital Media – Video, Animation, Graphic Design

Fabrication Lab• Supports students to who wish to see their ideas or

concepts become a reality• Allows you to test or market their ideas with tangible,

working prototypes• Supports you start a Micro engineering or manufacturing

businesses• Equipment: 3D Milling, 3D Printer, Laser Cuttings, CNC

Router,, Sewing & Embroidery, CPU Boards, • 16 PCs with CAD, CAM & Simulation Software

Academic Team

Dr. David BozwardDr. Robin BellProf. Ged WattsNigel WaltonChris BoultonDr. Helen WattsNick Bancroft

Our courseOur learning by doing

BA (Hons) Entrepreneurship

Entrepreneurship is defined as the application of enterprise skills specifically to creating and growing organisations in order to identify and build on opportunities.

Learning by Doing◦ Lectures are held only one day each week◦ Real-world focus – taught by experienced entrepreneurs and business practitioners◦ A work-based learning approach to enable students to access career-enhancing expertise◦ Entrepreneurial projects to develop core enterprise skills to support their business success◦ Business incubator provided for the duration of the course◦ All students will be offered at least one mentor to support their growth◦ Opportunity to work with an entrepreneur abroad in Europe, America, Canada, Australia or New

Zealand◦ Retail opportunities for market testing and sales development◦ Monthly business clinics to support students in developing their IP, tax, funding and

bookkeeping strategies◦ Investment readiness and business growth support in their final year◦ Access to a range of Networking Events to help you develop their own network and business

throughout the course

RegistrationInduction Level 4 Level 4-5

Summer Level 5Level 5-6 Summer Incubation

Placement YearLevel 6

You the Entrepreneur

The Venture

Sales & Marketing

Entrepreneurial Finance

Business Operations &

Growth

Cultivating the Entrepreneurial Mindset

Managing Communications in a Startup

Business Plan Laboratory

New Venture Formation

Individual Incubation Project (Business Start-up Research)

Team-based Incubation Project

Applied Leadership & Management (o)

Finance for Entrepreneurs

Sales Management and Selling for Entrepreneurs

Individual Incubation Project (Customer Acquisition)

Individual Incubation Project (Business Operations)

Startup Advancement (Negotiated module) (o)

Advertising theory and practice (o)

Leading and Managing Teams and Individuals(o)

Managing Innovation in the Startup Organisation

Focusing on Results and Change Management (o)

Managing Financial Decision Making (o)

Individual Incubation (Investment Readiness /

Growth project)

Individual Incubation Project (Negotiated module)

Digital and Social Marketing (o)

Decision Making for Improved Performance (o)

BA(Hons) Entrepreneurship – UCAS code: N106 & N107

International Trade (Negotiated Module) (o)

IncubationPlacement

Year

Interview

Erasmus+ideation

Box Colours: Green=Mandatory modules, Blue=Incubation Modules, Red=Module options

Our activitiesBA (Hons) Entrepreneurship

Worcester Wednesday◦Monthly Festival

◦ Morning – 1-2-1 Professional Advice◦ Morning – Mentoring◦ Afternoon – Skills Workshop◦ Evening – Entrepreneur Speakers, Networking

◦ Around 50 students per event, plus local entrepreneurs

http://www.worcesterenterprise.org/our-space-your-place/

A pop-up shop competition that challenges student entrepreneurs to test out their enterprise ideas and a viable retail outlet over a six week period. Teams of students will be given a £1000 grant, a mentor and use of a retail unit in Crowngate shopping centre for six weeks to test out their business ideas.This is a fantastic opportunity to learn new skills and also test out your idea on the general public with limited risk. With over 500,000 people each month entering the Crowngate centre brand awareness within the local community will improve.When?• November Training Day• April Training Day• Early May Business Plan Submission Deadline• Late May Shortlisted Notified• Endt May Final Pitches

Our Space Your Place

Entrepreneurship Ecosystem

http://www.worcsu.com/sports_activities/societies/enterprise/

Enterprise Society

Worcester Enterprise Society aims to bring like-minded, entrepreneurial students together in a fun and motivational society. Through membership, students can expect advice, resources and opportunities to further their ideas and develop new skills. Participation in nationwide entrepreneur events as well as involvement with young enterprise is fully supported and encouraged by the society.

https://crowdfundcampus.com/worcester

Crowd FundingCrowdfund Campus is a platform for backing the projects and businesses that come out of Universities.

Universities are hot-beds of creativity. Students, staff and alumni regularly embark on charitable trips and challenges. They are talented individuals, singers, actors and musicians etc. They are researchers in Chemistry, Medicine, Engineering and Life Sciences amongst others departments. And they are entrepreneurs, driving software innovations and fueling the UK economy with small and medium sized businesses.

Start your project today at:

Summer Camp◦ 10 Week Summer Programme◦ Provides tailored support for 50 young people wanting to start a business◦ Provide over 300 hours of programmed support per delegate◦ Ensures a growth in youth entrepreneurship within the country◦ Support the growth in self employment and business startup community

◦ Five Venture Advancement Themes1. Ideation2. Venture Formation3. Finance4. Marketing5. Sales

Thank youDr. David Bozward - Entrepreneurship Lead, Senior Lecturer in Entrepreneurship

d.bozward@worc.ac.uk

For further information on the course, see the course page: http://www.worcester.ac.uk/courses/entrepreneurship-ba-hons.html

Additional Videos:

Entrepreneurship

Entrepreneurship is defined as the application of enterprise skills specifically to creating and growing

organisations in order to identify and build on opportunities.