B2C vs. B2B Social Media Marketing

Business to Business / Business to Consumer

B2B Social Media

Personal Relationships are more important than brand relationships

B2B Social Media

The focus is still the same – deliver VALUE!

B2B Social Media

Broadcasting is often a deal-breaker(You better know who you are speaking to)

B2B Social MediaBroadcasting also falls on deaf ears

(Not enough time)

B2B Social Media

Some tools that deliver value