Wednesday, August 12, 2015 NISO Webinar: MOOCs and Libraries: A Brewing Collaboration

NISO Webinar • August 12, 2015

http://www.niso.org/news/events/2015/webinars/moocs/

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NISO 2015 Eventshttp://www.niso.org/news/events/2015/

• September 9: NISO Two-part Webinar: Part 1

The Practicality of Managing "E": Licensing

• September 16: NISO Two-part Webinar: Part 2The Practicality of Managing "E": Part 2: Staffing

• September 23: NISO Virtual ConferenceScholarly Communication Models: Evolution or Revolution

• October 1: NISO Training ThursdayUsing Alerting Systems to Ensure OA Policy Compliance

• October 5 & 6: NISO In-Person Forum (Baltimore, Maryland)

The Future of Library Resource Discovery

• October 14: NISO Webinar

Cloud and Web Services for Librarians

NISO Webinar: MOOCs and Libraries: A Brewing Collaboration

Wednesday, August 12, 2015Speakers:

Heather Ruland Staines, Director Publisher and Content Strategy, ProQuest SIPX

fKyle Denlinger, eLearning Librarian,

Wake Forest University, Z. Smith Reynolds Library

Rebecca Hyman, Reference and Outreach Librarian, Government and Heritage Library, State Library of North Carolina

fBarrinton Baynes, Multimedia Projects Manager, Gelardin New Media Center,

Georgetown University Library

http://www.niso.org/news/events/2015/webinars/moocs/

What we’ve learned about MOOCs!

August 12, 2015NISO Webinar

Heather Ruland StainesDirector Publisher and Content Strategy

Heather.staines@proquest.com

Major MOOC Providers

• Coursera (April 2012) – Daphne Koller and Andrew Ng– 119 institutions, 1000 courses – 13+ million registrants

• edX (May 2012) – Anant Agarwal – 60 universities, 300 courses, – 3 million registered users

• Udacity (June 2011) – Sebastian Thrun, David Stavens, Mike

Sokolsky – 12 full courses, 26 free courseware– 1.6 million students

Wait, There’s More!

International/Regional Players Too• Futurelearn (UK)

– 140 nations

• OpenupEd (European)• Veduca (Latin America)• Alison (Ireland)• UniMOOC (Spain)• iversity (Germany)• Open2Study (Australia)• Eduson (BRIC)• Edraak (Arab World)• XuetangX (China)• France Universite Numerique• Schoo (Japan)

What is SIPX?

A cloud-based web service for managing and sharing digital course materials

– Fast and easy set up of course readings, giving real-time information to the course creator

– Save students money – Technology recognizes and applies schools’ subscribed journals and books (20-35% savings)

– Fully copyright compliant; manages royalty payments and permissions at scale

– Flexibly imbeds into digital platforms and existing school workflows

– Delivers new benefits such as granular analytics and unbundled purchasing

Educators

Librarians and

subscribed resources

Platforms and

MOOC Providers

Copyright Agents

Publishers and

CreatorsSchools

and Bookstores

Open Sources (Open Access, HathiTrust, CC)

Students

SIPX Intersects Content Trends, Higher Education

Needs and the Digital Future• Comprehensive content coverage• Empower teachers and students with

unbundled choices• Apply contextual access and pricing• Open up valuable new data

Unique perspective

FundingGrants,

department/program budgets

Platform and technologyWebsite creation,

graphic design

EducatorsInstructional Designers

Program Leads

Pedagogy, lecture lessons

and assignmentsContent and copyright

issues

Video assets and

preparationsScripts, rehearsals,camera and filming,

lighting, sound

TA support Student attention and interaction, grading

AdministrationIP ownership, legal

issues and approvals, school

policies

Outcomes/assessment methodolog

y

Creating an online learning project…

Data set – SIPX-supported MOOCs

Courses Run To Date

(2013-2015)

Institutions Supported

MOOC Platform

s

Disciplines

35

23 New12 Re-runs

10

StanfordUT AustinUniversity of MelbourneUniversity of GlasgowHarvardCase Western UniversityMetropolitan Museum of ArtWellesleyXHarvardX/MITXTuftsX

4

edXCourseraNovoEdFutureLearn

Including:

Computer ScienceHistoryPhilosophyNutritionSociologyEducationHealthBusinessMaterials Science…

Zero-dollar Paid Readings TOTAL

2013 4,462 10,024 14,486

2014 23,098 16,184 39,282

2015 4,964 4,937 9,901

TOTAL 32,524 31,145 63,669

CourseLevel

TransactionLevel

Characteristics of content selected by MOOCsReadings per MOOC• Range: From 1 reading to 24 readings• Median: 9.5 readings (average 12 readings)

Type of reading (complete academic independence to instructor)• 50% from journals; 42% from books• Selected from 53 different publishers and 5 independent authors• Self-generated readings used in 3 MOOCs (course notes, eBook)

New moves by publishersContext- or geography-based pricing • 25 of 53 publishers and authors participated in differential pricing• Discounts ranged from 50%-100% off list price• Most common discount was 50% off for purchasers from developing nations (as defined by

OECD standards)

Base prices• Base prices ranged from $0 to $22.50 per reading – reading size, source and type varied

greatly• 18% were base price $0 readings (before any applicable discounts)

Engagement from studentsTransactions per course ranged from ~100 to ~15,000

Of the 48,176 transactions, students were from:• 183 countries in total• Top 30 countries

1 United States 23,5962 Canada 3,1933 United Kingdom 2,6954 Australia 2,5025 Spain 1,8156 India 1,7537 Germany 1,6378 Brazil 1,5709 Mexico 1,258

10 Netherlands 1,143

21 Philippines 464

22 New Zealand 461

23 China 45124 Chile 44125 Turkey 43726 Singapore 40727 Argentina 379

28 Peru 37729 Poland 36730 Austria 352

11 France 1,09012 Italy 86413 Russian Fed 81814 Switzerland 71715 South Africa 59916 Colombia 56817 Japan 536

18 Belgium 500

19 Greece 479

20 Sweden 474

Engagement from studentsFactors that have affected engagement in readings:• How readings are presented in the course by the instructor• Instructor-generated materials were highest performing in a course

• Price – universal cost-accessibility- 2566 discounted transactions from

developing nations and academic affiliations

- 182 transactions covered by purchaser’s school’s subscriptions

Sample of participation rates per course*Mileage varies widely per course*

Total enrollment 32,648 30,020

Students completed 1% of coursework

5,035 8,976

Students completed 10% of coursework

1,668 2,912

Students attempted at least 1 of 3 graded essays

563 538

Students received certificate 1003 1,566

Students completing 10% who received certificate

Over 60% Over 53%

Readings consumed by students 930 1525

Helpfulness of Course Features to Students

Identify successful elements and adapt for:- Distance education- Continuing studies- Corporate training- Multi-campus/multi-school/international collaborations- Undergraduate preparation courses

Asking new questions: (UT Austin post-MOOC survey)

Extension to other types of online learning

Students Measuring Success

Students’ Goals

• General observations:– Early in the maturity cycle, survey stage only– Rare that nothing happens next– Common that course makes adjustments or improvements and continues forward in some

form:

– School gauges motivation to allocate more resources to MOOCs or new types of online learning projects

What happens next?To

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[RE-USE WHOLE……………………………….] [RE-USE PORTION OR ADAPT AN EXTRACT]

Any Questions?

Heather.Staines@ProQuest.com

MOOCS and Me: Georgetown University's Experience with MOOCS and EdX

Barrinton BaynesMultimedia Project Manager/Multimedia SpecialistGelardin New Media Center, Georgetown Universitybb286@georgetown.edu

01

Initial Phases of MOOC Development

✤ The ITEL Initiative

✤ Building teams

✤ Projects and Their Applied Workflow

Initiative on Technology-Enhanced Learning

✤ In 2012 Georgetown University invested $8 million in an Initiative on Technology-Enhanced Learning (ITEL)

✤ Immediate Challenges✤ Call sent out for project proposals Fall 2012

✤ Most of the proposals we received were projects designed by faculty with limited to no multimedia experience, therefore a great deal of time was spent trying to figure out efficient workflows for each.

✤ Video production for our first MOOC, “Globalization: Winners and Losers” began June 2013

BREAK THE LECTURE HABIT

AS MUCH AS POSSIBLE,CHOOSE SHOWING OVER TELLING

01

Presentation

✤Distracting

✤Bad Audio

✤Not cool

Developing Teams and Resources for MOOC Production: Phase 1

✤ The initial ITEL video production team (Years 2010 - 2012) - Ryan Walter

✤ Late 2012 - Barrinton Baynes was tasked with providing ITEL project support

✤ Early 2013 Alfred Schoeninger was hired as a videographer.

✤ HDV Cameras were replaced by tapeless Canon C100 Cameras. Mics, lights, hard drives, and numerous production accessories were purchased.

01

Developing Teams for MOOC Production: Phase 2Coordinating team members based on projects.

To complete the production team we added the following:

*Instructional Designers

*Graduate Assistants

*Project Coordinators

OUR GOAL:

to create rich, design-forward user experiences with each element tailored to a single question

what do we want our students to learn?

Pre-production

Pre-production

✤ Shortcuts in pre are paid for by post

01

Pre-production

✤ Assess various ways of delivering course content.

✤ Plan and Shoot Course Trailer for EdX

✤ Scout Locations

✤ Creating a Georgetown brand

✤ Faculty comfort and relevance

✤ Natural Space vs White vs. Black backdrop

Production

✤ Audio (Dealing with ambient sound)

✤ Lighting

✤ Experimentation (Angles, cameras, graphics)

✤ Single vs. Multiple people

01

Post-production

✤ Edit and create drafts of content

✤ Work with graphic designer to recreate images.

✤ Upload Drafts to YouTube

✤ Make videos ADA Compliant by utilizing the transcription services of 3Play Media.

Post-production

Update Production Spreadsheet

Post-production

Add content to the EdX platform by using EdX Studio.• This includes questions, videos, transcripts, etc.

Globalization's Winners and Losers: Challenges for Developed and Developing Countrieshttps://www.edx.org/course/georgetownx/georgetownx-infx523-02x-globalizations-1991#.U58rA2RDvN4

Globalization's Winners and Losers: Challenges for Developed and Developing Countries

01

Key take-away of Globalization MOOC Project

✤ Production and Post-Production highly benefits from adequate project support✤ The Key Players

✤ Course Manager✤ Managed content delivery

& Fact Checking✤ Teaching Assistant

✤ Transcribing & Fact Checking

Genomic Medicine Gets Personalhttps://www.edx.org/course/georgetownx/georgetownx-medx202-01-genomic-medicine-837#.U58rnmRDvN4

Genomic Medicine Gets Personal

01

Key take-away of the Genomics MOOC Project

✤ The ratio of those providing Content Support vs Participating Faculty was too great. 4:18✤ Recommended solution:

✤ For graphic heavy projects pre-production is key to making the post-production process more efficient.

Terrorism Counter-Terrorism

Terrorism Counter-TerrorismCreating an Interactive Simulation with Interlude

Terrorism Counter-TerrorismCreating an Interactive Simulation with Interlude

01

Key take-away of the Terrorism MOOC Project

✤ Teaching Assistant's participating onset fact-checking, and providing suggestions for edits during post-production was extremely helpful.

Current Relationship with EdX

Current Relationship with EdX

Courses located on EdX• Terrorism and Counterterrorism (2nd Iteration)• Genomics Get’s Personal (2nd Iteration)

Courses Utilizing EdX as a Landing Page• The Divine Comedy: Dante’s Journey to Freedom,Part 1, Part

2 (Purgatorio), and Part 3 (Paradiso)• Introduction to Bioethics (2nd Iteration)(*Produced by con-

tracted Video Production Team)

Streamlined EdX upload process• Drag and drop feature• Create archived video directly in EdX Studio• Changes to YouTube transcripts are automatically recognized

in EdX Studio

Question?

ContactBarrinton BaynesMultimedia Project Manager/Multimedia SpecialistGelardin New Media Center, Georgetown Universitybb286@georgetown.edu

NISO Webinar • August 12, 2015

Questions?All questions will be posted with presenter answers on the NISO website following the webinar:

http://www.niso.org/news/events/2015/webinars/moocs/

NISO WebinarMOOCs and Libraries: A Brewing Collaboration

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