Assignment 1By Jake Golding

Disclosure- Omen ft. Sam SmithGenre- Electronic Type of video- PerformancePurpose of music- To gain attention and to promote them.What's inspirational- The editing techniques used. A lot of camera shots used.

Think about: -editing -lighting -shots/angles -transitions -special f/x (not tooooo crazy) -MES stuff

Delta heavy- ghost Genre- Drum and bass/ electroType of video- Animated/SymbolicPurpose of music- To gain more of an audience. What's inspirational- The animation and how its used to make the viewer more interested.

Devilman- Chipmunk replyGenre- GrimeType of video- Performance Purpose of music video- To put a message across and to entertain his fans.What's inspirational- The amount of cross cutting used to make you want to keep on watching as you don’t know what is going to happen next.

Major lazer & dj snake - lean on Genre- Dance/electro/houseType of video- Performance Purpose of music- To show different cultures and the way they dressWhat's inspirational- The angles of shots as there is a wide variety and the costume as it is very mixed.

The chainsmokers- #selfieGenre- Electro/houseType of video- Performance/narrativePurpose of music- To spread the word about ‘selfies’What's inspirational- Simple but effective editing techniques as there is a video in the background but they simply put photos of people in the foreground and flick through them however it is done effectively.

Jme ft Giggs- Man Don't CareGenre- Rap Type of video- PerformancePurpose of music video- To show them and their men in the back and to give a message to the viewers.What's inspirational- The use of props to connote what they mean and costume to surprise the audience as you don’t know who could be under the balaclava.

Netsky ft. Digital farm animals- RIOGenre- DanceType of video- Animated/narrativePurpose of music- To entertain viewers and to promoteWhat's inspirational-The use of animation used to create a story which works effectively as not many music videos are animated

David zowie- House every weekendGenre- HouseType of video- PerformancePurpose of music- To entertain and promote themselves.What's inspirational- The cross cutting used to show different people and there lives and then joins them all together at the end.

Wilkinson - Afterglow Genre- Dance, ElectroType of video- Narrative Purpose of video- To show two people in a relationship and there life over 5 years and to promote.What's inspirational- The editing used to show things sped and intensify the effects.

Waze & odyssey vs. R.Kelly- Bump and grind 2014 Genre- DanceType of video- PerformancePurpose of music- to entertain and promote their musicWhat's inspirational- A lot of close ups used to show the props at the start then establishing shots used to show where he is whilst he is dancing

Tchami ft. Kaleem Taylor- PromessesGenre-Dance/houseType of video- Narrative/symbolicPurpose of music- to gain an audience and get more well known.What's inspirational-The shot used to capture the emotion of the people in it and the editing technique used to show all the people going towards the storm but separately

Philip George- Wish you were mineGenre- Electro/DanceType of video- PerformancePurpose of music-To entertain and promote themselves.What's inspirational-Quite nostalgic as the surroundings at the start are not up to date in the kitchen more 1980s and the different shots used to show the main boy on his adventure of the area

Sigma- Nobody to loveGenre-Drum and bass/electro/danceType of video-Performance/narrativePurpose of music- to promote sigma and gain more listenersWhat's inspirational- The editing used to show the two women travelling everywhere and the props used such as the flares to make it more exciting to watch rather then them just going along in the car

Pharrell Williams- HappyGenre-PopType of video-PerformancePurpose of music-To make people think happy and promote himselfWhat's inspirational- The many different costume changes and establishing shots as the scene changes throughout and lighting from dark to light throughout showing how being happy can make it better and dark showing sadness.

Yogi & Skrillex - Burial (feat. Pusha T, Moody Good, TrollPhace)Genre-DubstepType of video- PerformancePurpose of music- To promote their musicWhat's inspirational- Good editing at the start to slow down the vandals at the start and good use of props and costumes

Nero-Two mindsGenre-DubstepType of video- Conceptual/narrativePurpose of music- To promote their music and gain a wider audienceWhat's inspirational- The special effects used to create a surreal being.

Wiz Khalifa - Raw [Official Video] Genre-Hip Hop/ RapType of video-PerformancePurpose of music- To promote himself and gain a bigger audienceWhat's inspirational- The editing skills used which combine many video scenes into one flickering between them.

Tyga - Molly (Explicit) ft. Wiz Khalifa, Mally Mall, Cedric Gervais Genre-Hip hop/RapType of video-Performance/conceptualPurpose of music-To gain a wider audience What's inspirational- The camera shots used and the editing techniques.

Tinie Tempah feat 2 Chainz: Trampoline (Official video)Genre-Rap / Hip-HopType of video-Performance/ConceptualPurpose of music- To get more people to listen to their musicWhat's inspirational- The editing and cross cutting which is used throughout the video.

Duke Dumont - I Got U (Official video) ft. Jax JonesGenre-DanceType of video-Narrative/First-personPurpose of music- To gain more of an audience and to increase profitsWhat's inspirational- The editing skills used to show the person normally in a dull place then in paradise, the way it is mainly shot from first person making it feel like it is you

Skrillex and Diplo - "Where Are Ü Now" with Justin Bieber (Official Video)Genre-ElectronicType of video-Performance and conceptualPurpose of music- To entertain and to promoteWhat's inspirational- The editing techniques used to create drawings over Justin making it surreal

Joe Stone - The Party ft. Montell Jordan (This Is How We Do It) [Official Music Video]Genre-House/danceType of video-PerformancePurpose of music- To get known and promote himselfWhat's inspirational- The lighting and editing techniques used for cross cutting are good

Wiley - 'On A Level‘Genre-GrimeType of video-PerformancePurpose of music-To promote his music and gain more public attentionWhat's inspirational- Editing techniques used for example the video being frozen then it being played from a lower angle like in the photo below and the shots used

Maroon 5 - Payphone (Explicit) ft. Wiz Khalifa Genre-PopType of video-NarrativePurpose of music- to promote maroon 5 and to make profit from itWhat's inspirational- The editing techniques used and the shots as it has many establishing shot to show where the main character is

Chris Brown - Don't Wake Me Up Genre-R&BType of video-Narrative/PerformancePurpose of music-To gain a larger audience and promote salesWhat's inspirational- The transitions used throughout and the shots which show it is very surreal

Deorro x Chris Brown - Five More Hours (Official Video)Genre-R&BType of video-PerformancePurpose of music-To gain more attention and promote themselvesWhat's inspirational- The variety of camera angles and shots used and the editing techniques used to make it more interesting such as the flickering between shots

Eminem - The Monster (Explicit) ft. RihannaGenre-Rap/R&BType of video- Narrative/PerformancePurpose of music-They want to promote there musicWhat's inspirational- The editing techniques which make it surreal as it goes to parts of his life randomly and random places that he has been to

Dr. Dre - I Need A Doctor (Explicit) ft. Eminem, Skylar Grey

Genre-Hip hop/RapType of video-NarrativePurpose of music-To gain more of an audience and to make profitsWhat's inspirational- The special effects used and the editing techniques used

Eminem - The Real Slim Shady (Edited)Genre-RapType of video- NarrativePurpose of music- To promote himself and gain a wider audience and to make profitsWhat's inspirational- Basic but effective settings and simple but good editing techniques used

Disclosure – JadedGenre-Electronic/PopType of video-NarrativePurpose of music-To reach the top of the charts and gain more of an audience along with making profitsWhat's inspirational- The effective editing techniques used such as very effective cross cutting and different uses of shots

5 best videos1) Maroon 5 - Payphone (Explicit) ft. Wiz Khalifa

2) Eminem - The Real Slim Shady (Edited)

3) Skrillex and Diplo - "Where Are Ü Now" with Justin Bieber (Official Video)

4) Duke Dumont - I Got U (Official video) ft. Jax Jones

5) Jme ft Giggs- Man Don't Care