Advancing Children's Learning in a Digital Age

Advancing)Childrens’)Learning)in)a)Digital)Age!

Young!Learners!Sydney,!Australia!

Michael!Levine!The!Joan!Ganz!Cooney!Center!@!Sesame!Workshop!

April!1,!2014!

Sesame!Street:!In!Australia!since!1970!

SOURCE: (for ratings and brand data) 1) Oztam/Mediametrie Ratings. 2) Sesame Street Australia Brand Evaluation – May 2012. Internal sources.

Nearly!every!Australian!child!watches!the!show!regularly:!!1.3M!liNle!viewers!in!a!!country!with!1.9M!kids!under!6!

54%!of!parents!watch!with!their!children!!76%!of!parents!grew!up!watching!Sesame!Street!

!

Now!starSng!Season!44,!featuring!the!first!video!by!an!Australian!arSst,!Jessica!Mauboy!

!

!

YPulse blog: New York Times:

WorldScreen:

Mission!

All!children!will!have!an!opportunity!to!benefit!from!the!interacSve!tools,!products!and!models!that!advance!the!learning!they!need!to!succeed.!!

!

Our)key)commitments)•  Children!during!“years!of!promise”!•  Literacy!and!STEM!development!•  Underserved!populaSons!•  Learning!ecologies!across!formal!and!informal!environments!

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Technology!Timeline!

Nintendo’s))first)Wii) Apple’s)first)iPhone) Google’s)first)Android) 275K)Smart)Boards) Apple’s)first)iPad) MicrosoG’s)first)Kinect) Google’s)Glasses)

2006 !!!!!!!2007!!!!!!!!!!!!!2008 !!!!!!!!!!!!2009 !!!!!!!!!!!2010 !!!!!!!!!!!2011 !!!!!!!!2012!

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Goals!

•  Advance!understanding!on!the!potenSal!that!various!forms!of!interacSve!media!have!for!supporSng!learning!

•  Improve!the!ability!of!producers!and!creators!to!develop!successful!learning!products!and!models!

•  Influence!the!efforts!of!pracSSoners,!funders!and!policy!makers!to!provide!effecSve!learning!opportuniSes!

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Purpose!

•  Research)Hub:!!Assess!exisSng!knowledge,!idenSfy!gaps!and!explore!relevant!quesSons!through!publicly!disseminated!research.!

•  TranslaLon:!!Contribute!to!clear!applicaSons!for!researchers,!producers,!educators!and!policy!makers!by!translaSng!findings!into!pracScal!informaSon.!

•  Synthesis:!!Provide!analysis!to!clarify!which!types!of!products!and!models!could!best!improve!learning!for!the!greatest!number!of!children.!

•  Dialogue:!!Facilitate!conversaSon!around!new!ways!of!thinking!by!convening!diverse!groups!of!thought!leaders!and!pracSSoners.!!

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Families,!technology,!&!learning:!!New)fronLers)

10!

Michael!H.!Levine!

Ecological!perspecSves!on!development!

11!

Ecological!perspecSves!on!development!

Bronfenbrenner!(1979);!Takeuchi!(2011)!

Government!Agencies!

Digital!!Media!!Market!!

Local!!School!System!

Church,!Library,!Aherischool!Spaces!

School,!Teachers,!Peers!

Digital!!Media!Spaces!

The!Neighborhood!

Dominant!!Beliefs!

Cultural!!Values!

Mass!Media!

Parents’!Work!

Home,!Parents,!Siblings!

Altudes!&!Ideologies!!

NaSonal!&!State!Policy!

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Quality Time, Redefined April&29,&2011,

An!evolving!ecology!

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An!evolving!ecology:!!Stressed)families)

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In!the!US,!43%!of!children!under!age!6!live!in!lowiincome!families!!

Steve!Schapiro/American!RadioWorks!

An!evolving!ecology:!!Stressed)families)

15!

Lori!Takeuchi!

An!evolving!ecology:!)MulLple)seOngs)

An!evolving!ecology:!)MulLple)seOngs)

An!evolving!ecology:!!Media)overload)

An!evolving!ecology:!!Media)overload!

Kaiser!Family!FoundaSon!Research!


Kaiser!Family!FoundaSon!Research!


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New!fronSers!in!learning!

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•  ConnecLvity:!!Social!learning!•  Mobility:!!AnySmeianySme!learning!•  Authoring)tools:!!ParScipaSon!

23!

Learning(at(home:(Families’(educational(media(use(in(America((2014)(

58%(

35%(

24%(

2%(

Sesame(Street(

Dora(the(Explorer(

Mickey(Mouse(Clubhouse(

SpongeBob(SquarePants(

Among!parents!of!2i10!yeariolds,!percent!who!say!each!is!"very"!educaSonal:!

Parents' opinions of educational media


Daily(34%(

Weekly(46%(

Less(than(weekly/not(at(all(

20%(

Among!2i10!yeariolds,!percent!who!use!educaSonal!media:!

Many!children!are!using!educaSonal!media!


37%(

37%(

28%(

25%(

21%(

19%(

15%(

57%(

Cognitive(skills(

Reading/vocabulary(

Math(

Social(skills(

Health(habits(

Science(

Arts(and(culture(

One(or(more(subject(

SUBJECTS)CHILDREN)HAVE)LEARNED)"A)LOT")ABOUT)FROM)EDUCATIONAL)MEDIA)Among!2i10!yeariolds!who!are!weekly!users!of!educaSonal!media,!percent!whose!parents!say!they!have!learned!"a!lot"!from!any!plaqorm!about:!

Parents!believe!their!children!are!learning!from!educaSonal!media!


37%(

37%(

28%(

25%(

21%(

19%(

15%(

57%(

Cognitive(skills(

Reading/vocabulary(

Math(

Social(skills(

Health(habits(

Science(

Arts(and(culture(

One(or(more(subject(

SUBJECTS)CHILDREN)HAVE)LEARNED)"A)LOT")ABOUT)FROM)EDUCATIONAL)MEDIA)Among!2i10!yeariolds!who!are!weekly!users!of!educaSonal!media,!percent!whose!parents!say!they!have!learned!"a!lot"!from!any!plaqorm!about:!

Parents!believe!their!children!are!learning!from!educaSonal!media!


38%(

34%(

26%(

18%(

17%(

54%(

Talk(about(something(they(saw(in(educational(media(

Engage(in(imaginative(play(based(on(educational(media(

Ask(questions(about(content(in(educational(media(

Ask(to(do(an(activity(inspired(by(educational(meda(

Teach(their(parents(something(they(didn't(before(

Any(of(the(above(

ACTIONS)TAKEN)DUE)TO)EDUCATIONAL)MEDIA)USE)Among!2i10!yeariolds!who!are!weekly!users!of!educaSonal!media,!percent!who!"ohen":!

Many!children!extend!learning!off!screen!


2[4(year(olds( 5[7(year(olds( 8[10(year(olds(

SCREEN)MEDIA)TIME)GOES)UP)AS)CHILDREN)GET)OLDER)Average!Sme!spent!with!screen!media!per!day,!by!age:!!(Hours:minutes)!

There!is!a!large!dropioff!in!educaSonal!use!aher!age!4!

1:37(

2:08(

2:36(


2[4(year(olds( 5[7(year(olds( 8[10(year(olds(

BUT)THE)PROPORTION)THAT)IS)EDUCATIONAL)GOES)DOWN)ProporSon!of!screen!Sme!that!is!educaSonal,!by!age:!!(Hours:minutes)!

There!is!a!large!dropioff!in!educaSonal!use!aher!age!4!

1:37(

2:08(

2:36(

78%(of(screen(time( 39%(of(

screen(time(27%(of(

screen(time(

1:16(0:50( 0:42(


TV( Mobile( Computers( Video(games(

CHILDREN)USE)MUCH)LESS)MOBILE)EDUCATIONAL)CONTENT)THAN)EDUCATIONAL)TV)Among!2i10!yeariolds,!average!Sme!spent!per!day!with!educaSonal!content!on:!!(Hours:minutes)!

Mobile!lags!behind!in!developing!educaSonal!content!

0:42(

0:05( 0:05( 0:03(


52%(

36%(

36%(

18%(

TV(

Mobile(

Computers(

Video(games(

A)SMALLER)PROPORTION)OF)MOBILE)THAN)TV)CONTENT)USED)BY)CHILDREN)IS)EDUCATIONAL)Among!2i10!yeariolds,!proporSon!of!total!media!use!that!is!educaSonal,!by!plaqorm:!

Mobile!lags!behind!in!delivering!educaSonal!content!


52%(

47%(

41%(

39%(

TV(

Computers(

Video(games(

Mobile(

PLATFORMS)CHILDREN)HAVE)LEARNED)"A)LOT")FROM)Among!2i10!yeariolds!who!are!weekly!users!of!educaSonal!content!on!each!plaqorm,!percent!whose!parents!say!they!have!learned!"a!lot"!about!one!or!more!subjects!from:!

Mobile!lags!behind!in!delivering!educaSonal!content!


50%(

40%(

35%(

20%(

20%(

20%(

Coming(across(it(while(browsing(

Suggestions(from(teachers(

Suggestions(from(friends(and(family(

Child(comes(across(them(while(browsing(

Child(hears(about(from(friends(

Reviews(or(recommendations(online(or(in(press(

MOST)PARENTS)AREN'T)ACTIVELY)SEARCHING)FOR)EDUCATIONAL)MEDIA)Among!parents!of!2i10!yeariolds,!percent!who!say!they!find!educaSonal!media!for!their!children!by:!

How!parents!find!educaSonal!media!!


Print( E[readers(

TOTAL!TIME!SPENT!READING!Among!2i10!yeariolds,!average!Sme!spent!reading!per!day:!!(Hours:minutes)!

Electronic!and!print!reading!

0:29(

0:05(


Have(but((don't(use(

32%(

Have(and(use(31%(

Don't(have(38%(

ACCESS!TO!EiREADING!PLATFORMS!Among!2i10!yeariolds,!percent!who!have!a!tablet!or!eireader!at!home:!



45%(

30%(

29%(

27%(

Parent(prefers(experience(of(print(books(

Child(is(too(young(for(e[reader(

Don't(want(child(spending(more(time(with(screens(

Print(books(are(better(for(child's(reading(skills(

WHY!SOME!PARENTS!DON'T!LET!THEIR!CHILD!USE!EiBOOKS!Among!parents!of!2i10!yeariolds!who!have!access!to!eibooks!but!don't!use!them,!percent!who!say!the!reason!is!because:!


The!digital!learning!landscape:!!The)Wild)West)

38!US!NaSonal!Archives,!111iSCi83746!

The!digital!learning!landscape:!!The)Wild)West!

39!US!NaSonal!Archives,!48iRSTi7Bi97!


40!

Of!882!US!parents!who!own!eibook!devices,!328!(37%)!don’t!let!their!kids!use!them.!!Of!these!parents,!a!quarter!aren’t!impressed!with!the!selecSon!of!eibooks!out!there.!


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Lewis!&!Clark!

Parents!and!teachers:!!Key)gatekeepers!

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46!

Over!80%!of!top!selling!paid!apps!in!the!EducaSon!Category!target!children;!of!those,!72%!target!preschool!aged!children!(JGCC,!2012)!!

0!

100000!

200000!

300000!

400000!

500000!

600000!

700000!

July!2008!

July!2009!

June!2010!

June!2011!

June!2012!

Apps)in)iTunes)Store)

Source:!148apps.biz;!About.com!


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Key!finding:!!Most!of!the!popular!apps!target!very!basic!literacy!skills!

0%!

20%!

40%!

60%!

80%!

100%! iTunes!Paid!

Android!Paid!

iTunes!Free!

Android!Free!


The!digital!learning!landscape:!!Learning)together!

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49!

Lewis!&!Clark!Elmo!&!Cookie!


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CharSng!new!territory:!!5)steps)

1.!Unite!educators!and!parents!in!common!purpose!

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CharSng!new!territory:!!5)steps!

2.!Create!public!engagement!campaigns!that!drive!criScal!assessment!of!technology’s!disSnct!role!in!literacy!development!and!lifelong!learning.!

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3.!Engage!families!and!communiSes.!Create!a!place!in!every!community!where!children,!families!and!educators!can!experiment!with!media!together.!

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4.!Empower!educators!to!master!digital!media!and!mentor!peers!through!a!digital!teachers!corps.!

54!


5.!Support!research!and!development!on!how!technology!content!and!contexts!are!influencing!learning,!with!priority!on!evolving!family!ecologies!and!intergeneraSonal!contact.!

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1.!Unite!parents!and!educators!in!common!purpose.!2.!Create!public!engagement!campaigns!that!drive!criScal!assessment!of!technology’s!role!in!lifelong!learning.!3.!Create!a!place!in!every!community!where!children,!families!and!educators!can!experiment!with!media!together.!4.!Empower!educators!to!master!digital!media!and!mentor!peers!through!a!digital!teachers!corps.!5.!Support!research!and!development!on!how!technology!content!and!contexts!are!influencing!learning.!

56!

CharSng!new!territory:!!5)steps)

57!

US!NaSonal!Archives,!111iSCi87369!

Thank!you!

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www.joanganzcooneycenter.org!facebook.com/cooneycenter!twiNer.com/cooneycenter!!

Education

Advancing Children's Learning in a Digital Age