A Whole New MindA Whole New Mind (Daniel Pink, 2006) (Daniel Pink, 2006)

Agricultural Age (18Agricultural Age (18thth C. farmers: brawn) C. farmers: brawn)

Industrial Age (19Industrial Age (19thth C. factory workers: C. factory workers: stamina/repetitive skills)stamina/repetitive skills)

Information Age (20Information Age (20thth C. knowledge worker: left C. knowledge worker: left brain)brain)

Conceptual Age (21Conceptual Age (21stst C. creators and empathizers: C. creators and empathizers: right brain)right brain)

Gary Kasparov vs. Big BlueGary Kasparov vs. Big Blue

Right-Brained CreativityRight-Brained Creativity

“Imagination is more important than knowledge… The intuitive mind is a sacred gift and the rational mind is a faithful servant. We have created a society that honors the servant and has forgotten the gift.“

~Albert Einstein

Left-brain dominated schools and economy: 20th C. belonged to the left brain analytical thinking schooled by knowledge acquisition.Produced an economy and society built on analysis and based on logical, linear, technological capabilities of the Information Age.Rewards went to techies writing code; attorneys crafting contracts; MBAs crunching numbers. These skills will still be necessary but not sufficient.

Right brain transformation of the economy and Right brain transformation of the economy and society: society: 2121stst. C will belong to the right brain, measured by . C will belong to the right brain, measured by

creativity and empathy.creativity and empathy.Produced by an economy that outsources Produced by an economy that outsources

production of goods and intellectual professional production of goods and intellectual professional services and a society built on the inventive, services and a society built on the inventive, empathetic, big-picture understanding of the empathetic, big-picture understanding of the Conceptual AgeConceptual Age

Rewards will go to creators; empathizers (EQ); Rewards will go to creators; empathizers (EQ); pattern recognizers; meaning makers: i.e., pattern recognizers; meaning makers: i.e., artists, inventors, designers, storytellers, artists, inventors, designers, storytellers, caregivers, big picture thinkers …and caregivers, big picture thinkers …and master master teachersteachers. The “Creative Class.”. The “Creative Class.”

Right brain rising into prominence.Right brain rising into prominence.