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Die alone, Succeed together - why
partnerships and alliances are today's smart
way to build competitive advantage
Die alone, succeed together - why partnerships and alliances are today's smart way to build competitive advantage
The Faculty Your Faculty
Patrick Delaney
Managing Partner
SoolNua
Johanna Fischer
Managing Director
tmf dialogue marketing
Juan José García
DOMS
Barceló Congresos
Strategic partnerships:
from supplier to partner
DANCING IN PARTNERSHIP
How to improve the quality of
bid presentations by enhancing
your presentation skills?
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destination Alliances
http://cancunicc.com/alliance/
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destinations Alliances
http://www.businesseventssydney.com.au/about-us/who-
we-are/future-convention-cities-initiative/
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destinations Alliances
www.bestcities.net
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destinations Alliances
www.energycitiesalliance.com
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destinations Alliances
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destinations + Clients Alliances
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Destinations + Clients Alliances
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
PCO’s Alliances
www.worldpco.org
Create your
own
business
network!
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
„Die alone, succeed together – why partnerships and alliances are today‘s
smart way to build competitive advantage“
Wednesday, July 15
Johanna Fischer tmf dialogue marketing
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Why India?
ICCA conference Hyderabad 2011
Experiential Marketing
Foundation of the company
Co-operation on a daily basis
The story of tmf dialogue marketing India
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Expansion
Partnering with WOW Awards from 2015
The world is the limit
The story of tmf dialogue marketing India
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
…Indo-German co-operation
Big alliances and small alliances …
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Good alliances …
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
Only the best curators and editors
Sharing content, visuals, stories, business
Brand portals
Visual communities
Curating for local readers
Distribution to local contacts
Vision: content marketing service with global partners
ICCA Research, Sales & Marketing Programme Twitter: #RSMP15
…and trust in live and it’s opportunities
Win-win
Be open to surprises
Make connections
Listen to your gut feelings
Go with the flow
Good projects find each other
The same for good partners
An open and positive mind …
SoolNua 35
Marketing
Traditional Marketing
Traditional Marketing
=
Make Something + Make People Love It
SoolNua 36
New Marketing
SoolNua 37
New Marketing
=
Love People + Make Something They Love
Sky Scanner
SoolNua 38
Periscope
SoolNua 39
Visit Oslo Ticket Master
SoolNua 40
Jimmy Choo Disney
How to improve the quality of
bid presentations by enhancing
your presentation skills?
The Faculty Q & A
Patrick Delaney
Managing Partner
SoolNua
Johanna Fischer
Managing Director
tmf dialogue marketing
Juan José García
DOMS
Barceló Congresos
The Faculty Thank you!
Patrick Delaney
Managing Partner
SoolNua
Johanna Fischer
Managing Director
tmf dialogue marketing
Juan José García
DOMS
Barceló Congresos
