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About DeSales: DeSales University, founded in 1965, is a private, liberal arts college of 2,730 graduate and undergraduate students located in Center Valley, Pennsylvania. The suburban campus was formed by the Oblates of Saint Francis de Sales and is affili- ated with the Roman Catholic Church. Its student body fea- tures representatives from 11 different states and six other countries. In its first four years of existence, DeSales Univer- sity SIFE has become interna- tionally recognized. About DSU SIFE: National Competition 2003 Participants at Kansas City 2005 3rd Runner-Up in Semifinals Regional Competition 2003 Champions at Philadelphia 2004 2nd Runner-Up at DC 2005 Champions at Philadelphia 2006 Champions at Philadelphia Special Honors & Awards 2003 Regional Rookie of the Year 2003 National Rookie of the Year 2004 DSU Club of the Year 2005 Top 20 Team in USA SIFE 2006 DSU Club of the Year 2006 Global Student of the Year Individual Topic Finalists 2005 Entrepreneurship 2005 Free Markets & Economics 2006 Market Economics 2006 Financial Success Skills 2006 Long-Term Sustainability 2006 Financial Literacy 2006 Entrepreneurship Peruvian Green Housing Criteria: 1, 2, 3, 4, 5, 6 Provided the villagers of Cuchuma with vinyl for 12 new greenhouses at a cost of $89 each dur- ing our second trip to Peru in May 2005. Yielded a 300% per year increase in produc- tion, greatly improving the variety of agricul- tural products their climate is able to support. Bolstered Cuchuma’s promotion of the entire village by furthering its ability to share crops. Enabled families to generate approximately $120 per year in profits after providing for both themselves and other villagers. More Financial Success Criteria: 1, 2, 3, 4, 5, 6 Educated Bethlehem Catholic High School students on the importance of setting finan- cial goals, managing money wisely, and microfinancing third-world entrepreneurs. Accomplished a 73% increase in knowledge of legislation among local high school students by way of the second annual “Senator for a Day” program with PA State Senator Rob Wonderling.

2006 SIFE Annual Report

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This annual report was primarily designed for review by judges at regional and national SIFE competitions. The annual report highlights some of the DeSales SIFE team's projects from the 2005-2006 school year. After the competition, annual reports were utilized as a marketing tool. I completed all aspects of the annual report, including design, layout, and writings.

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Page 1: 2006 SIFE Annual Report

About DeSales:

DeSales University, founded in

1965, is a private, liberal arts

college of 2,730 graduate and

undergraduate students located

in Center Valley, Pennsylvania.

The suburban campus was

formed by the Oblates of Saint

Francis de Sales and is affili-

ated with the Roman Catholic

Church. Its student body fea-

tures representatives from 11

different states and six other

countries. In its first four years

of existence, DeSales Univer-

sity SIFE has become interna-

tionally recognized.

About DSU SIFE:

National Competition

2003 Participants at Kansas City

2005 3rd Runner-Up in Semifinals

Regional Competition

2003 Champions at Philadelphia

2004 2nd Runner-Up at DC

2005 Champions at Philadelphia

2006 Champions at Philadelphia

Special Honors & Awards

2003 Regional Rookie of the Year

2003 National Rookie of the Year

2004 DSU Club of the Year

2005 Top 20 Team in USA SIFE

2006 DSU Club of the Year

2006 Global Student of the Year

Individual Topic Finalists

2005 Entrepreneurship

2005 Free Markets & Economics

2006 Market Economics

2006 Financial Success Skills

2006 Long-Term Sustainability

2006 Financial Literacy

2006 Entrepreneurship

Peruvian Green Housing Criteria: 1, 2, 3, 4, 5, 6 Provided the villagers of Cuchuma with vinyl for 12 new greenhouses at a cost of $89 each dur-

ing our second trip to Peru in May 2005.

Yielded a 300% per year increase in produc-

tion, greatly improving the variety of agricul-

tural products their climate is able to support.

Bolstered Cuchuma’s promotion of the entire

village by furthering its ability to share crops.

Enabled families to generate approximately

$120 per year in profits after providing for

both themselves and other villagers.

More Financial Success Criteria: 1, 2, 3, 4, 5, 6 Educated Bethlehem Catholic High School

students on the importance of setting finan-

cial goals, managing money wisely, and microfinancing third-world entrepreneurs.

Accomplished a 73% increase in knowledge of legislation among local high school students by

way of the second annual “Senator for a Day” program with PA State Senator Rob Wonderling.

Page 2: 2006 SIFE Annual Report

Business Advisory Board:

The Hon. Charles Dent

Pennsylvania District 15 United States Congressman

Mihaila Dinu

Vice President Romanian-American University

Dean Erlandson

Vice President of U.S. Sales Binney & Smith

Scott Fainor

President Keystone/Nazareth Bank & Trust

Nancy Fickert

Director Ridgecrest Care Facility

Dr. Bill Hunter

Director of International Study Lehigh University

Megan Lewis

Director, Mid-Atlantic Region Heifer International

Sebastian Otero

Senior Commercial Analyst AMCHAM Peru

Fina Camet Piccone

Directora Universidad Peruana de Ciencias

Ardath Rodale

Chairperson Rodale Press

The Hon. TJ Rooney

Pennsylvania District 133 Pennsylvania State Representative

Harold Rosen

Grassroots Director World Bank/IFC

William Stump

Vice President of Innovation Rodale International

Ray Suhocki

President Lehigh Valley Econ. Dev. Comm.

Joe Tallarico

Director of Strategy Unilever

International Week Criteria: 1, 2, 5, 6 Brought together a large number of academic departments and student organizations for the

school’s second annual International Week to further campus awareness of globalization.

Exposed both undergraduate and MBA students to over 50 different cultures with campus-

wide events, such as the Parade of Nations, ethnic cuisine nights, and cultural performances.

Emphasized our nation’s increasing connection to global economies through presentations.

RESULTS of International Week student survey:

38% are bilingual

69% would live or work overseas

82% feel globalization is important in today’s world

Unilever Expanding Horizons Criteria: 1, 2, 3, 5, 6 Hosted Micole Bautista, a top global advisor for Unilever, on campus to teach undergraduate/

MBA students about proper etiquette in order to achieve success in international business.

Discussed methods of gaining valuable knowledge and experience in the international sector.

Experienced an 84% growth among students in their knowledge and understanding of global-

ization as a result of the program, which was hosted in conjunction with DSU Career Services.

World Bank/Microfinance Criteria: 1, 2, 3, 4, 5, 6 Imported Cuchuman handicrafts to sell them in the US rather than Peru for greater profits.

Upon selling the goods, 100% of earnings are then sent back to Cuchuma

The program will teach and initiate global entrepreneurial success skills that

the villagers can use to make their business sustainable in the long-run.

Traveled to Washington, DC to meet with Harold Rosen, Grassroots Development Director for

the World Bank/International Finance Corporation, on furthering our import/export business. Expanding our project to provide microfinancing opportunities.

Combined our efforts with Pro World Service Corps, the Universidad Peruana de Ciencias,

Heifer International, and the Asociacion Nacional de Institutos de Desarrollo del Sector Infor-

mal, a consortium of 10 microfinance lenders in Peru, to apply for a $500,000 grant through

the World Bank, which would aid third-world entrepreneurs as a result of microfinancing.

Dining for Success Criteria: 2, 3, 5, 6 Continued to educate the campus community by teaching 40 students, soon to enter the profes-

sional job market, the importance of proper etiquette and behavior in a fine dining atmosphere.

Instructed participating students on the process associated with social networking while dining.

Improved the knowledge and understanding of those attending undergraduate students by 68%.

Page 3: 2006 SIFE Annual Report

Faculty Advisory Board:

Dr. Martin Brett

Co-SIFE Faculty Advisor Sport Management Program

Dr. Joseph Colosi

Associate Professor Natural Sciences Department

William P. Dwyer, Jr.

Associate Professor Business Dept./MBA Program

John Dickson

Director Act 101

Dr. Galen Godbey

Assistant to the President International Globalization

Dr. Tahereh Hojjat

Associate Professor Business Dept./MBA Program

Michael J. Krajsa

Co-SIFE Faculty Advisor Business Dept./MBA Program

Dr. Mohamed Latib

Vice President MBA Program & Strategic Dev.

Dr. Joe Lewis

Chairman Business Department

Dr. Francis Mayville

Associate Professor Natural Science Department

Dr. Susan McGorry

Associate Professor Business Dept./MBA Program

Dr. Stephen Myers

Chairman Humanities Department

Dr. Scott Paul Chairman

TV/Film Department

Joyce Rhoads

Department Secretary Business Department

Dr. Amy Scott

Co-SIFE Faculty Advisor Business Dept./MBA Program

Glad-Ideaters Arena: Experience for Life Criteria: 1, 2, 3, 4, 5, 6

Globally-aware > Leaders (who are) > Agile >Duty-oriented > Imaginative > Determined > Empa-

thetic > Accountable > Team-oriented > Entrepreneurial > Responsible > Strategic thinkers

Created a competition for high school students with the task of innovating entrepreneurially

and globally ethical programs that generate sustainable income for the village of Cuchuma.

RESULTS of Glad-Ideaters student survey:

100% agreed upon the necessity of a good character

93% understand the need for people to be able to trust them

95% feel honesty is an important part of all business relationships

Taught and mentored over 60 students from four local high school teams on the importance of

practicing virtuous business standards during the second annual Glad-Ideaters competition.

Assisted each competing high school in raising approximately $2,500, which will then be ap-

plied towards existing projects in order to aid Heifer International’s support of Cuchuma.

Sending the DSU SIFE Glad-Ideaters winner, Bucks County Vocational Technical Agricul-

tural Institute, to the USA SAGE (Students for the Advancement of Global Entrepreneurship)

Cup in New York, where it will present its winning project, which provided Cuchuman villag-

ers with the tools and education necessary for lambing.

Operation Sheep Support Criteria: 1, 2, 3, 4, 5, 6 Involved in the second of a five-year mentoring relationship with Bucks County Vo-Tech Ag-

ricultural Institute for the purpose of teaching its students the value of financial success.

Educated students on the need to create budgets for purchasing supplies, medicines, and feed.

Purchased five female sheep with the intention of breeding them over a five-year period.

Offspring will be sold to generate revenue.

All proceeds will then be donated to Heifer International.

Raised over $1,000 to buy lambing kits, including tools and supplies, such as scales, ear-

tagging devices, elastrators, vitamins, shearers, trimmers, and various instructional materials.

Developed English/Spanish PowerPoint presentations to teach villagers about lambing tools.

These instruments are revolutionizing the villagers’ animal husbandry practices by

increasing sheep reproductive rates and improving genetic lines.

During our March 2006 trip, we discovered that the villagers had used the donated

tools and educational devices to train themselves and others.

Two former presidents of Cuchuma have been named Supervisors for the Animal

Health Authority in charge of recording data and overseeing the lambing process.

Assisted Heifer International’s goal of providing families in Cuchuma with a ewe for breeding.

Bucks County Vo-Tech continues to make presentations to corporations about its Heifer pro-

ject and raised an additional $250 from Greene Thread, a NASA contractor, to further its work.

Maintained communications with Cuchuma and provided additional supplies in hope of train-

ing them to develop an independently self-sustainable program for the long-run.

Page 4: 2006 SIFE Annual Report

Efforts & Impressions:

Aid through Microfinancing 310 SIFE Hours

856 People Reached

Anti-Piracy Campaign 764 SIFE Hours

120 People Reached

Crazy Eddie Ethics Seminar 35 SIFE Hours

258 People Reached

Dining for Success 36 SIFE Hours

62 People Reached

Glad-Ideaters 275 SIFE Hours

1,400 People Reached

Import/Export Project 237 SIFE Hours

1,129 People Reached

International Week 105 SIFE Hours

1,300 People Reached

Money Management at Becahi 35 SIFE Hours

92 People Reached

Operation Sheep Support 1,300 SIFE Hours

651 People Reached

Senator for a Day 25 SIFE Hours

126 People Reached

Unilever Expanding Horizons 39 SIFE Hours

59 People Reached

Media Coverage:

DeSales Magazine 12,000 Circulation

The Minstrel 6,000 Circulation

The Morning Call 641,340 Circulation

Prevention Magazine 11 Million Circulation

WFMZ TV 69 2.2 Million Viewers

WLVT, PBS TV

2.6 Million Viewers

2002-2003: Developing a Stronghold on Campus Sales: $747 (Fundraisers through SIFE, Best Buddies Club, the Spanish Club, and the Environ-

mental Science Club)

2003-2004: Establishing Relations with Peru Grants: $1,500 (Neusch)

2004-2005: Building a Nationally Recognized Team Grants: $97,000 (Federal Business and International Education (BIE) for Peru, Neusch, the

State of Pennsylvania, the Century Foundation, Walgreen’s, Student Government Association)

Sales: $2,248 (Peruvian Note Cards, Glad-Ideaters Program)

Total: $99,248

2005-2006: Aiding the World through Microfinance Grants: $167,500 (Federal BIE for Peru, Federal BIE for Romania/Germany, HSBC, Wal-

green’s, Trexler Trust)

Sales: $3,600 (Import/Export Business, Peruvian Note Cards, Glad-Ideaters Program)

Total: $171,100

2002-Present: Total Four Year Fundraising History & Beyond Grants: $266,000 (Neusch, Federal BIE for Peru, Federal BIE for Romania/Germany, the State

of Pennsylvania, the Century Foundation, Walgreen’s, SGA, HSBC, the Trexler Trust)

Sales: $6,595 (Fundraisers, Peruvian Note Cards, Glad-Ideaters Program, Import/Export)

Total: $272,595 Pending Grants: $500,000 (World Bank Grant Modeled After European Union Proposal)

The following administration, faculty, and student body members approve and support the activities of DSU SIFE:

Dr. Joseph Lewis, Chairman, DeSales Business Department

Michael Krajsa, Instructor, DeSales Business Department & MBA Program

Joshua Lee, Junior, DeSales University