The Fashion of Finance

Guilt-Free Fashionista

• The gossip in fashion circles today has

changed from just being in tune with trends

around the world to being debt-free and

financially secure while donning out the

branded best.

• Fashion Bloggers all around have moved

past talking about how to match the

Manolos with a Vera Wang to how to afford

them both in the first place, so that it

leaves not just you, but your wallet and

bank balance in all smiles after all that

buying.

• Every fall or spring, we eagerly await the Sales. Getting what we want at rock

bottom prices, is a sense of achievement that we cherish.

• For a tribe that looks and scouts for the best sales and discounts, we have

conveniently ignored the biggest sale that is happening in India - The great

Indian Equity Sale.

• So why aren't we looking at the current Equity Sale

in the same way? -Blue chip, solid stocks

at their lowest prices!

Great Indian Equity Sale

Fashion of Finance

• Finance has never been more in fashion.

• Nothing is more conducive to luxury and

business than the atmosphere of

money.

• Here are golden rules of fashion that

you could apply to the current state of

finances:-

1. Mix and Match

• Diversifying your wardrobe is a must,

so also with Equity!

• Like you experiment with printed tops

and plain bottoms, look for a portfolio that

has large blue chip stocks which by

virtue of being classics, will perform

• Match them with some experimentation

to mid cap stocks that could just lead

to a windfall, in time for the next sale!

2. Study Trends

• Fashion is not just looking good, but

ensuring that you study real hard

to ensure you do get the LOOK

right

• Having a portfolio is just the

beginning. Reading up on trends

and finding out what is hot and what

is not, will make the difference.

• The trick here is to treat every

market cycle as its own fashion

week.

3. Invest in a Stylist / Personal Shopper

• Some of us are gifted with money.

For the rest, we need to invest in

our finance stylist, the same way

we need a wealth manager to

make our money look good.

• Don't be shy and get someone who

understands you and your needs to

ensure that your money grows

enough to fulfil every need.

4. Stock Classics

• That little black dress or that classic pearl

necklace will never go out of style.

• So also with stocks. There are some stocks

that will never go out of style. Only in Stock

Market Lingo, we call them Blue Chip

instead of Black.

5. Accessorize

• No look is complete without the right

accessories. Too much bling, spoils

that look, while too little, leaves you

being ignored. So too with your

financial portfolio.

• Look to accessorize your portfolio

with small cap stocks, mutual

funds etc to ensure that you get the

whole thing right.

6. Diets and indulgence

• Lastly, no fashion will look good if you

binge too much or starve yourself silly.

• Being healthy is important. So too

with finance.

• Learn to reward yourself. So for every

milestone you set, go window shopping

for that perfect fashion statement you

really want, knowing that when you

achieve the milestone, your reward is

waiting for you!

Final Note

• So in 2014, let us make finance fashionable.

• It is not just true but possible as well, as long as you remember that whether

fashion or Finance – Wear / Do what you want as long as it is fun, suits

you and does not lead you to debt.

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