15
Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors Nadine Barthel Parallel 4.2 Topics on New Cluster Trends 12 November 2014

TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Embed Size (px)

DESCRIPTION

By Nadine Barthel, presented at the 17th TCI Global Conference, Monterrey 2014.

Citation preview

Page 1: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors Nadine Barthel

Parallel 4.2 Topics on New Cluster Trends

12 November 2014

Page 2: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Cross Innovation – How Collaboration with Creative Clusters boosts other Business

Sectors

@ 17th Global TCI ConferenceParallel Session

4.2 Topics on New Cluster Trends

Monterrey, November 12th, 2014

Page 3: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

initiative of Economic Senate’s Department of Berlins Senate since 1997.

optimise growth conditions and to stimulate innovation for the creative and digital industries

developing and implementing policies

www.projektzukunft.berlin.de

broad range of services from networking via competitions up to communication for the industries.

managing the cluster „Communication, Media, Creative Industries“, largest cluster in Berlin

Page 4: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors
Page 5: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Berlins Innovation Strategy

Identified 5 clusters that represent the ecosystem for innovation in the city.

Cross Sectoral Themes were identified, amongst with materials, security and more

Transport | Mobility| Logistic

EnergyHealth

Media, ICT, Creative Industries

Future Products and Solutions

Opticals

New Chances, New Potentials, New Successes

Page 6: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

6

Eleven partner cities:

Amsterdam BerlinBirmingham (LP)LinzLisbonPilsenRomeStockholmTallinnVilniusWarsaw

Page 7: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Heatmap Local Implementation Groups- Plan for each city

Manifesto, MoUBrochure & ToolkitStudies - State of play- Feasibility Study - Internationalisation

Case Studies

Study Visits – exchange of experience

Policy Clinics – prototyping policies

SME partnerships – new cross-border relationships

Page 8: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Smart incentives – financing and funding instruments

Culture based innovation – unleashing new ideas und practices into other businesses

Brokerage services – building bridges

Spatial – cross collaboration services in co-working spaces, incubators, Fab Labs & science parks

Page 9: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

to facilitate access to design services for Berlin SMEs

to link companies within Berlin's design industry with scientific institutions like universities and more

to support the transfer of design know how into wider economy.

support early and application oriented integration of design expertise into innovation processes within Berlin companies and scientific institutions

to open up new markets and to provide instruments to address new clients for Design companies

covers costs for staff, material and further fees.

70% of the contract's volume could be granted – the max. volume is up to 15.000 Euro

project duration up to six months Relevance of

innovation focus.

Page 10: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors
Page 11: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

aggregator portal devoted to exploring and promoting crowdfunding and crowdinvesting in Berlin

showcases Berlin-based crowdfunding and crowdinvesting projects currently underway in the creative, media and ICT industries

more than 100 Berlin-based crowdfunding and more than 20 crowdinvesting projects got funded

key information, current trends and all important events, contacts for all relevant crowdfunding and crowdinvesting portals

www.crowdfunding-berlin.com

Page 12: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

12

Study Innovation and creative labs in Berlin – a survey: spaces and events as interfaces of innovation and creativity

TED TOUR BERLINLabs as Interfaces for Creativity and Innovation

AnalysisLabs as new drivers for Innovation

Page 13: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

Access to SPACES where people with different skills can meet – coworking spaces, fab labs, incubators.

Access to BROKERS who can link and understand the requirements of different sectors.

An understanding of how CULTURE and CREATIVE PRACTICES can promote joint understanding and deliver new thinking.

Access to FINANCE which enables organisations to risk finding solutions from outside their usual networks.

Page 14: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

14

Focus on developing a city’s sectoral strengths but promote reasons for different sectors to meet, e.g. through challenge events, interdisciplinary conferences, solving city-wide problems….

Design, Mobile Media and Gaming are the creative sectors most likely to work with other sectors.

Environment, Healthcare and Manufacturing are the growth sectors most likely to work with creative sectors.

Focus on promoting mutual understanding.

Focus on providing access to spaces, brokers and finance.

Page 15: TCi 2014 Cross Innovation – How Collaboration with Creative Clusters boosts other Business Sectors

THANK YOU!

Nadine Barthel

Senate Department for Economics, Technology and ResearchDivision Communication, Media, Creative Industries

Initiative: Project Future (Projekt Zukunft)

Tel.: +49 (0)30 – 9013 8347

Mail: [email protected]

www.cross-innovation.eu