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From Zero to Startup in One Month © Startup Monthly (2011-2012). All Rights Reserved StartupMonthly.org Your Idea/Team name Team member 1- role Team member 2- role Team member n- role

StartupMonthly pitch guidelines for early stage startups

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Page 1: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

Your Idea/Team name

Team member 1- roleTeam member 2- role

…Team member n- role

Page 2: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

Market/ Opportunity

• What is the market• What is the opportunity• What is your idea - describe• What is your idea’s value proposition– What is the problem you are solving

Page 3: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

Your team

• List team members and roles• Point out notable accomplishments• Why is this the best team to execute this idea

Page 4: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

Market Analysis/Customer Development

• What have you learned about the market• What have you learned about your customers• What business model did you create as a result– Customers and value proposition to them– Revenue model– Value delivery: channels and customer relationship– Your cost structure and required resources/partners

• What is the resulting MVP you produced

Page 5: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

Competitor Assessment

• Who are your competitors• Why are you better/different– What is your barrier to competition (secret sauce)?

Page 6: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

MVP Traction

• Results of your MVP release• What were the metrics you set out to collect• What metrics did you collect– What was the traction?

• What did you learn from this MVP• What do you intend to change

Page 7: StartupMonthly pitch guidelines for early stage startups

From Zero to Startup in One Month

© Startup Monthly (2011-2012). All Rights ReservedStartupMonthly.org

Next steps

• Your plans• Your needs