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06/26/22 06/26/22 Konica Minolta Boot Camp Konica Minolta Boot Camp 1 Konica Minolta Business Solutions U.S.A., Inc. Kate, Marilyn and Todd Improving Office productivity by Using Fast, Efficient and Dependable Multi Function Copiers. By:

Medical Presentation Final3

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Page 1: Medical Presentation Final3

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Konica Minolta Business Solutions U.S.A., Inc.

Kate, Marilyn and Todd

Improving Office productivity by Using Fast, Efficient and Dependable Multi Function Copiers.

By:

Page 2: Medical Presentation Final3

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VerticalVertical MarketMarket

Medical

Page 3: Medical Presentation Final3

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Medical IndustryMedical Industry

Page 4: Medical Presentation Final3

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Medical IndustryMedical Industry

In the United States the medical field is In the United States the medical field is one of the fastest growing industries. one of the fastest growing industries. In the industry spending accounted for In the industry spending accounted for 18% of the GDP(Gross Domestic 18% of the GDP(Gross Domestic Product) in 2008. At this rate medical Product) in 2008. At this rate medical spending will out weigh the growth in spending will out weigh the growth in the overall economy.the overall economy.

Involves over 400,000 medical Involves over 400,000 medical establishments in the U.S. not including establishments in the U.S. not including pharmaceutical companies.pharmaceutical companies.

Within the medical industry, color, Within the medical industry, color, document creation, scanning, printing document creation, scanning, printing and distribution is virtually non-and distribution is virtually non-existent.existent.

Page 5: Medical Presentation Final3

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Industry Challenges

• Nursing shortage• Inability to meet Medicare/Managed

care pricing levels.• Consolidation and Competition• Traditionally been slow adaptors of

modern technology

Page 6: Medical Presentation Final3

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MedicalMedicalDocument WorkflowDocument Workflow

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THE DECISION MAKERS AND THE DECISION MAKERS AND INFLUENCERSINFLUENCERS• Physicians Physicians • Practice ManagersPractice Managers• Practice AdministratorsPractice Administrators

OPENING QUESTIONSOPENING QUESTIONS•   How are you currently generating your How are you currently generating your

marketing materials?marketing materials?•   How are you presently creating your How are you presently creating your

documents?documents?•   How are you currently storing your medical How are you currently storing your medical

files?files?•   Are you currently meeting HIPAA Are you currently meeting HIPAA

regulations? regulations? • How do you currently out source the cost of How do you currently out source the cost of

your printing documents?your printing documents?• Do you have a disaster recovery plan in Do you have a disaster recovery plan in

place for your files.place for your files.•   How important is confidentiality of designs How important is confidentiality of designs

and presentations?and presentations?•   Is the material you print/copy affected by Is the material you print/copy affected by

timelines/deadlines?timelines/deadlines?• Do you charge for prints/copies?Do you charge for prints/copies?

Page 8: Medical Presentation Final3

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Telephone Benefits Statement:

• The reason of my call, I have been working with medical facilities similar to yours and have found that converting documents electronically can be very challenging. Does this sound like a similar challenge in your environment?

• I have also found that it can be quite a task transferring patient charts and maintaining within the guidelines of HIPAA and patient confidentiality. Would you agree with this statement?

Page 9: Medical Presentation Final3

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Key Terms – Industry Key Terms – Industry LingoLingo

• ACCOUNTABILITY • Electronic Health Record (EHR)• Health Information Organization (HIO)• HIPAA• Nationwide Health Information Network

(NHIN)• OPENNESS AND TRANSPARENCY • Patient Health Record (PHR)• SAFEGUARDS PRINCIPLE• Section 404 of the Sarbanes-Oxley Act of

2002

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• What is HIPAA?– Health Insurance Probability &

Accountability Act.

• What does this mean?– In acted in 1996. It requires the

establishment of national standards for electronic healthcare transactions and national identifier for provider, health insurance plans and employers.

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• HIPAA– “The administrations

simplification provisions also address the security and privacy of health data.”

– The standards are meant to improve the efficiency and effectiveness of nations medical system by encouraging the wide spread of electronic data interchange in the US healthcare system.

Page 12: Medical Presentation Final3

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FinancialFinancial

Clinical Services Industry makes Clinical Services Industry makes money in these areas:money in these areas:

Hospital billing in all areas of Hospital billing in all areas of medical servicesmedical services

Insurance billing in all areas of Insurance billing in all areas of medical Servicesmedical Services

Direct billing of the private sector in Direct billing of the private sector in all areas of medical services.all areas of medical services.

State funded programsState funded programs

Non-Profit programsNon-Profit programs

Page 13: Medical Presentation Final3

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Increasing Value in this Increasing Value in this Vertical MarketVertical Market

Provide solutions in document Provide solutions in document management and privacy. management and privacy. Recommend security and a Recommend security and a turnkey processes such as turnkey processes such as DocRecord and eCopy DocRecord and eCopy Workstation.Workstation.

Evaluating current workflow Evaluating current workflow and small printers for potential and small printers for potential upgrade or Optimized Print upgrade or Optimized Print Services.Services.

““Go Get ‘em”Go Get ‘em”