2. Dept. Of Agricultural Marketing, Co-operation and Business
Management, University of Agricultural Sciences, GKVK, Bangalore-65
AGRICULTURAL BUSINESS MANAGEMENT (AMC- 506) 2 Presented To, Dr.
G.N. Nagaraja, Proffessor, Dept. Of Ag. Ma. Co. & BM. Presented
By, Rashmi Ranjan Moharana, Jr. M.Sc. (Ag.) in Ag.Ma.Co.
PALB-4128
3. 3 Contents Indian Dairy Industry- A Profile Introduction
History Importance Breeds Production Indian Industries Product
development Consumption Product Export and its potential Market
strategy Research & Developments SWOT analysis Case study- AMUL
Conclusion
4. INDIAN DAIRY INDUSTRY a profile 4 Today, India is 'The
Oyster' of the global dairy industry. It offers opportunities in
large number to entrepreneurs worldwide, who wish to capitalize on
one of the world's largest and fastest growing markets for milk and
milk products. The Indian dairy industry is rapidly growing, trying
to keep pace with the galloping progress around the world. It may
transfer technology, sign joint ventures or use India as a sourcing
center for regional exports.
5. 5 Indias dairy sector is expected to triple its production
in the next 10 years in view of expanding potential for export to
Europe and the West. Moreover with WTO regulations expected to come
into force in coming years all the developed countries which are
among big exporters today would have to withdraw the support and
subsidy to their domestic milk products sector. Also India today is
the lowest cost producer of per litre of milk in the world. Also to
take advantage of this lowest cost of milk production and
increasing production in the country multinational companies are
planning to expand their activities here. Some of these milk
producers have already obtained quality
6. 6 India has the credit of being the largest producer as well
as the biggest consumer of milk in the world. It also has the
worlds largest dairy herd (comprised of cows and buffalos). In
2010-11, livestock generated output worth INR 2,075 billion (at
2004-05 prices) which comprised 4% of the GDP and 26% of the
agricultural GDP. Indias milk production accounts for 16% of total
global output. A budgetary outlay of INR 31, 560 Crore is
recommended by the working group for 12th Five Year Plan of
Planning commission of India for animal husbandry and dairy sector
to achieve growth rate of 6%. In the past 20 years, milk production
in India has doubled and has reached the 116.2 million tonnes a
year thus becoming Indias No.1 farm commodity. The current market
size of the dairy industry is INR 2.6 trillion and is estimated to
grow up to INR 3.7 trillion by INTRODUCTION:
7. 7 Size of the Industry More than 10 million dairy farmers
belong to 96,000 local dairy cooperatives, who sell their product
to one of 170 milk producers cooperative unions who in turn are
supported by 15 state cooperative Geographica l distribution Delhi,
Punjab, Mumbai, Gujarat, Surat, Lucknow, Bihar, Hyderabad Output
per annum Growing 5 % per annum Market Capitalizatio n The industry
contributes about Rs 1,15,970 to the national economy Table No.-1 A
birds eye view to Indian Dairy (As per 2013) Source-
www.aavianmilk.com
8. History : 8 Prior to year 2000, India was not noticed by
most international dairy companies, as the country was neither an
active importer nor an exporter of dairy products. Although India
has imported some milk powder and butter oils as aid between 1970
and 1990, exports from India were insignificantly small and it was
not until 2000 onwards, when Indian dairy products started having
more presence in global markets. The transition of the Indian milk
industry from a situation of net import to that of surplus has been
led by the efforts of National Dairy Development Board's Operation
Flood programme under the leadership of the former Chairman of the
board Dr. Kurien.
9. REVOLUTION IN DAIRY INDUSTRY: 9 Operation flood: It started
by Indias National Dairy Development Board in 1970 Introduced under
guidance of Dr . Verghese Kurien(father of operation flood) It also
called White Revolution. Objective: To create a nation-wide Milk
gride It results in making India the largest producer of milk and
milk products.
10. 10 Operation Flood has led to the modernization of India's
dairy sector and created a strong network for procurement
processing and distribution of milk by the co-operative sector. Per
capita availability of milk has increased from 132 g per day in
1950 to over 220 g per day in 1998. The main thrust of Operation
Flood was to organize dairy cooperatives in the milk shed areas of
the village, and to link them to the four Metro cities, which are
the main markets for milk. Todays per capita consumption has been
increased up to 290g per day (2012-13)
11. 11 Milk production grew from 21 million tonnes in 1970 to
nearly 69 million tonnes in 1996 - more than three fold, at the
compound growth rate of 4.5 per cent. Some ten million farmers were
enrolled as members in about 73000 milk cooperative societies. By
1996, milk cooperatives attained a dominating share of the Indian
dairy market - butter 96%, pasteurized liquid milk over 90%, milk
powder 59% and processed cheese 85%. The dairy cooperative movement
has continued to grow in the post Operation Flood-era.
12. Importance of Milk in human diet: 12 Skin glows,
moisturisation ( Lactic acid factor) Healthy bones and teeth
(Calcium and Vit.-D factor) Muscle power enhancement ( protein
factor) Excess Weight loss (from low fat or skimmed milk ) Less
stress ( warm milk relaxes tense muscles and frayed nerves)
Lowering of high Fig no.-1
13. Interesting Facts 13 It takes 2.5 gallons of milk to make
one gallon of ice cream. It takes 10 gallons of milk to make one
pound of cheese. It takes two gallons of water to create one gallon
of milk. 500 gallons of blood have to pass through the udder to
produce one gallon of milk. You would have to eat 2.5 cups of
broccoli or 1 cup of turnip greens to equal the calcium in two
servings of dairy products.
18. Product development: 18 Dairy foods can be manufactured and
packaged for export to countries where Indian food enjoys basic
acceptance. The manufacturing may be carried out in contract plants
in India. An option to market the products in collaboration with
local establishments or entrepreneurs can also be explored.
Products exhibiting potential include typical indigenous dairy
foods either not available in foreign countries. Gulab-jamuns,
Burfi, Peda, Rasagullas, and a host of other Indian sweets have
good business prospects. Products typically foreign to India but
indigenous to other countries could also be developed for export.
Such products can be manufactured in retail package sizes and could
be produced from milk of sheep, goats and camel.
19. Indian (traditional) Milk Products: 19 There are a large
variety of traditional Indian milk products such as Makkhan -
unsalted butter. Ghee - butter oil prepared by heat clarification,
for longer shelf life. Kheer - a sweet mix of boiled milk, sugar
and rice. Basundi - milk and sugar boiled down till it thickens.
Rabri - sweetened cream. Misthi Dahi - a type of curd made sweet
generally. Lassi - curd mixed with water and sugar/ salt.
Channa/Paneer - milk mixed with lactic acid to coagulate. Khoa -
evaporated milk, used as a base to produce sweet meats. The market
for indigenous based milk food products is difficult to estimate as
most of these products are
20. Major products exported from Indian Dairy Industry (as per
2011) 20 Liquid Milk- 30% of total yield Ghee- 10% Khoa/Paneer- 12%
Table butter + Cheese 2% Milk Powder 1% Ethnic sweets/fermented
products/Ice-cream 45% Source- C.Gnana,2011, Production and
Marketing of Aavin M Milk Products: A Study, Tamilnadu Journal of
Co-op
21. Top 10 milk producers in World ( in 2012) 21 Sl. No. Rank
Country Production (Metric tonnes) 1 1 United States 90,865,000 2 2
India 54,000,000 3 3 China 37,419,500 4 4 Brazil 32,304,421 5 5
Russia 31,576,047 6 6 Germany 30,506,929 7 7 France 23,983,196 8 8
New zealand 20,053,000 9 9 Turkey 15,977,837 10 10 United Kingdom
13,884,000 Table no.-3 Source- www.wikipedia.in/indiandairy/
22. Top 10 Milk producers in India 22 Sl. No. Dairy Industries
Production (000 litres per day) 1 AMUL 2500 2 OMFED, Odisha 1950 3
AP Dairy Development Co- operative Federation Ltd. 1500 4 Haryana
Dairy Development Co- op. Fed. Ltd 1450 5 Dynamix Dairy Industries
Ltd., Maharastra 1000 6 Mother Dairy, Delhi 1000 7 Vasundhara
Dairy, Nagpur 1000 8 Dudhsagar Dairy, Gujrat 950 9 Hatsun Agro,
Chennai 800 10 Sterling Agro, New Delhi 800
Source-www.business.mapsofindia.com/food-industry/dairy/ Table
no.-4
23. MILK PRODUCTION IN INDIA 23 Sl. No. Year Production (m
Tonnes) Per Capita Availability (g/day) 1 1991-92 55.7 178 2
1992-93 58.0 182 3 1993-94 60.6 187 4 1994-95 63.8 194 5 1995-96
66.2 197 6 1996-97 69.1 202 7 1997-98 72.1 207 8 1998-99 75.4 213 9
1999-2000 78.3 217 10 2000-01 80.6 220 11 2001-02 84.4 225 12
2002-03 86.2 230 Table No.-5
24. Contd. 24 Sl. No. Year Production (m Tonnes) Per Capita
Availability (g/day) 13 2003-04 88.1 231 14 2004-05 92.5 233 15
2005-06 97.1 241 16 2006-07 102.6 251 17 2007-08 107.9 260 18
2008-09 112.2 266 19 2009-10 116.4 273 20 2010-11 121.8 281 21
2011-12 127.9 290 22 2012-13 132.4 295 Source: Dept. of Animal
Husbandry, Dairying & Fisheries, Ministry of A
www.nddb.org
25. Annual Growth Rate(%) 25 Sl. No. Year Milk(AGR%) 1 1950-51
to 1960-61 1.64 2 1960-61 to 1973-74 1.15 3 1973-74 to 1980-81
4.51(white revolution) 4 1980-81 to 1990-91 5.48 5 1990-91 to
2000-01 4.11 6 2000-01 t0 2009-10 5.77 Table No.-6 Source :
www.nddb.com
26. State-wise share of milk production (in year 2009-10) 26
Sl. No. state Cow milk (in 1000tonne) Buffalo milk (in 1000tonne) 1
Andhra Pradesh 2828 7601 2 Bihar 3097 2807 3 Gujrat 3327 5285 4
Haryana 925 5020 5 Karnataka 3263 1506 6 Rajasthan 2701 5840 7
Maharashtra 4042 3355 8 Uttar Pradesh 5142 13902 INDIA 47825 59201
Table No.:7 Source : www.nddb.com
27. Key facts of Indian Dairy Industry 27 217 233 265 78 93 115
1999-00 2004-05 2009-10 Per capita availability in grams milk
production in million tonnes Data Source-
www.faostat.org.in/keyfacts_dairy Fig No.-2
28. 28 Sl. No . STATE CONSUMPTION Sl. No. STATE CONSUMPTIO N 1
ALL INDIA 290 12 MANIPUR 80 2 A.P. 391 13 MEGHALAYA 74 3 ARUNACHAL
PRADESH 44 14 MIZORAM 35 4 ASSAM 70 15 NAGALAND 108 5 BIHAR 175 16
ODISHA 112 6 GOA 113 17 GUJRAT 445 7 KARNATAKA 244 18 HARYANA 720 8
KERALA 223 19 H.P. 447 9 M.P. 308 20 J & K 352 10 MAHARAST RA
206 21 A & N ISLANDS 187 11 W.B. 140 22 CHANDIGAR H 117 Table
No.- 8..STATEWISE PERCAPITA CONSUMPTION IN 2011-12
30. Industry structure: 30 State co-operatives & privately
owned Indian companies dominate the liquid milk sector India has
around 70,000 village dairy co-operatives, 22 co- operative dairy
federations at state level & 170 milk producer unions at
district level as in 2011. Infant Milk Food, Milk Powder, Whitener,
Condensed Milk, Malted Milk Food, Butter, Cheese, Ice Cream and
Ghee are the major value added products from the Indian dairy
sector Gujarat Cooperative Milk Marketing Federation Ltd. (Amul)
and Nestle are the leading players in the value-added segment
31. Structure of Indian dairy industry (in 2012) 31 Indian
Dairy Industry Organized 20% Private Dairies 532 Cooperative
Societies 254 Government 46 Unorganized 80% Fig. no.-3
32. 32 Sl.No Company Brands Major Products 1 Nestle India
Limited Milkmaid, Cerelac, Lactogen, Milo, Everyday Sweetened
condensed milk, malted foods, milk powder and Dairy whitener 2
Milkfood Limited Milkfood Ghee, ice cream, and other milk products
3 SmithKline Beecham Limited Horlicks, Maltova, Viva Malted
Milkfood, ghee, butter, powdered milk, milk fluid and other milk
based baby foods. 4 Indodan Industries Limited Indana Condensed
milk, skimmed milk powder, whole milk powder, dairy milk whitener,
chilled and processed milk 5 Gujarat Co-operative milk Marketing
Federation Limited Amul Butter, cheese and other milk products 6
H.J. Heinz Limited Farex, Complan, Glactose, Bonniemix, Vitamilk
Infant Milkfood, malted Milkfood DIFFERENT COMPANY PROFILES:Table
No.-9
34. Emerging Dairy Markets 34 Food service institutional
market: It is growing at double the rate of consumer market Defense
market: An important growing market for quality products at
reasonable prices Ingredients market: A boom is forecast in the
market of dairy products used as raw material in pharmaceutical and
allied industries Parlour market: The increasing away-from-home
consumption trend opens new vistas for ready-to- serve dairy
products which would ride piggyback on the fast food revolution
sweeping the urban India.
35. 35 Fig. no.-4
36. Export Potential: 36 India has the potential to become one
of the leading players in milk and milk product exports. Locational
advantage : India is located amidst major milk deficit countries in
Asia and Africa. Major importers of milk and milk products are
Bangladesh, China, Hong Kong, Singapore, Thailand, Malaysia,
Philippines, Japan, UAE, Oman and other gulf countries, all located
close to India. Low Cost Of Production : Milk production is scale
insensitive and labour intensive. Due to low labour cost, cost of
production of milk is significantly lower in India. Quality :
Significant investment has to be made in milk procurement,
equipments, chilling and refrigeration facilities. Also, training
has to be imparted to improve the quality to bring it up to
international standards. Productivity : To have an exportable
surplus in the long-term and also to maintain cost competitiveness,
it is imperative to improve productivity of Indian cattle. There is
a vast market for the export of traditional milk products such as
ghee, paneer, shrikhand, rasgolas and other ethnic sweets to the
large
37. Research and development works in Indian context of Dairy
sectors: 37 Intensive Dairy Development Programmed (IDDP): The
Schemes, modified under this programmes are on the basis of the
recommendation of the evaluation studies which were launched during
Eighth Plan period and is being continued through out the Eleventh
Plan with an outlay of Rs. 32.49 core for 2009-10. Strengthening
Infrastructure for Quality and Clean Milk Production (CMP): this is
a centrally sponsored scheme which was launched in October 2003,
which had the main objective of improving the quality of raw milk
produced at the every village level in the India. Dairy Venture
Capital Fund- this is introduced in the Tenth Fiver Year Plan to
bring about structural changes in unorganized sector, which would
measure like milk processing at village level, marketing of
pasteurized milk in
38. Review of existing Government initiatives: 38
IDDP(Intensive Dairy Development Plan) Cooperative scheme
NPCBB(National Programme for Cattle and Buffalo Breeding)
DVCFS(Dairy Venture Capital Fund Scheme) National Dairy Plan Delhi
Milk Scheme Central Fodder Scheme
39. 39
40. STRENGTH 40 Demand profile: Absolutely optimistic. Margins:
Quite reasonable, even on packed liquid milk. Flexibility of
product mixture : Tremendous. With balancing equipment, you can
keep on adding to your product line. Availability of raw material:
Abundant. Presently, more than 80 per cent of milk produced is
flowing into the unorganized sector, which requires proper
channelization. Technical manpower: Professionally-trained,
technical human resource pool, built over last 30
41. WEAKNESSES 41 Perishability: Pasteurization has overcome
this weakness partially. Lack of control over yield: Theoretically,
there is little control over milk yield. Logistics of procurement:
Woes of bad roads and inadequate transportation facility make milk
procurement problematic. Problematic distribution: lack of proper
milk and milk product distribution channel. Competition: With so
many newcomers entering this industry, competition is becoming
tougher day by day.
42. OPPORTUNITIES 42 Value addition: There is a phenomenal
scope for innovations in product development, packaging and
presentation. Steps should be taken to introduce value-added
products like shrikhand, ice creams, paneer, khoa, flavored milk,
dairy sweets, etc Addition of cultured products like yoghurt and
cheese lend further strength - both in terms of utilization of
resources and presence in the market place. A lateral view opens up
opportunities in milk proteins through casein, caseinates and other
dietary proteins, further opening up export opportunies. Export
potential: Amul is exporting to Bangladesh, Sri Lanka, Nigeria, and
the Middle East
43. THREATS 43 Milk vendors, the un-organized sector: Today
milk vendors are occupying the pride of place in the industry.
Organized dissemination of information about the harm that they are
doing to producers and consumers should see a steady decline in
their importance.
44. Challenges faced : Challenge at the small holder level 44
Inadequate feeding of animals More disease incidence Low genetic
potential of animals Lack of chilling capacities High production
cost Delayed and irregular payment Challenges at collection level
Milk base consisting of small holder. Involvement of too many
intermediaries Gaps in information Absence of screening system Lack
of infrastructure Manipulation of the quality of milk by
farmer
45. Challenges at processing level 45 Seasonality of production
and fluctuating supply Absence of quality standard Adulteration and
food safety Lack of trained and skilled workers Challenges at
storage and logistics level Lack of cold storage facilities Lack of
transport facilities Challenges for marketing Majority of the
market is still un-organised Acceptability of the consumer base
Less penetration to the rural market Lack of transparent milking
pricing system
46. 46
47. A MUL: A n Introd uction 47 AMUL means "priceless" in
Sanskrit. The brand name "Amul," from the Sanskrit "Amoolya," was
suggested by a quality control expert in Anand. Amul products have
been in use in millions of homes since 1946. Amul a leading food
brand in India with a Turnover: Rs. 6711 crore in 2008-09. In 1999,
it was awarded the "Best of all" Rajiv Gandhi National Quality
Award. Shri Ramsingh Prabhatsingh Parmar is the present chairman
and R.S.Sodhi is the present Chief GM of AMUL. Amul (ANAND MILK
UNION LIMITED) formed in 1946 , is a dairy cooperative movement in
India. It is a brand name managed by an apex cooperative
organization, Gujarat cooperative milk Marketing Federation Ltd.
(GCMMF) , which today is jointly owned by some 3 million milk
producers in Gujarat, India.
48. 48 Dr.Verghese Kurien who is also well-known as The Father
of White Revolution in India and the MILK-MAN. He is also known as
the brain behind the success of the largest dairy development
programme in the world by the name of Operation flood.
49. White Revolution. (1966) Verghese Kuriens Amul experiment
in Gujarat soon blossomed into the much larger Operation Flood,
spread over 23 states, 170 districts and 90,000 village
cooperatives. It changed India from an importer to the world's
largest milk producer and exporter. 49
50. 50
51. Liberate our farmers from economic oppression and lead them
to prosperity. 51 Vision
52. Mission2020 :- dairy co operatives of Gujarat turnover of
Rs.27000 crores by the year 2020. 52 Mission
53. 53 Strategy of Amul Uses automated milk collection system
units for collection of milk. Uses data analysis software for
forecasting milk production and increasing productivity One of the
first five Indian organizations to have a Web presence Has made IT
education compulsory for all its employees .
54. Industry Profile: Members: 13 district cooperative milk
producers' Union No. of Producer Members: 3 million No. of Village
Societies: 12,792 Total Milk handling capacity: 10.16 million
liters per day Milk collection (Total - 2006-07): 2.38 billion
liters Milk collection (Daily Average 2006-07): 6.5 million liters
Cattle feed manufacturing capacity: 2640Mts per day Milk Drying
capacity: 594Mts. Per day.54
55. 55 AMUL ANNUAL BUSINESS
56. Annual Turnover 4300 10000 2000 0 2000 4000 6000 8000 10000
1946 1999 2007 2008 2009 2010 Time Frame INRCrores Annual Turnover
Of Rs 4300 Crore (2006-07) Rs 10,000-crore mark over the next three
years. Four decades to become Rs 2,000-crore entity But, the
turnover doubled to over Rs 4,300 crore within nine years from 1999
to 2007 56 Source- www. timesofindia.indiatimes.com/ Fig. No.-
4
57. Marketing channels Marketing channels 57
58. 58 Fig. No.-5
59. AMUL PRODUCTS: 59
60. Types of Products 60 Bread spreads a) Amul Butter b) Amul
Lite Low Fat Bread spread c) Amul Cooking Butter d) Delicious
Margarine
61. 61 Pure Ghee a) Amul Pure Ghee b) Sagar Pure Ghee c) Amul
Cow Ghee
62. 62 Chocolate & confectionery a) Amul Milk Chocolate b)
Amul Fruit & Nut Chocolate c) Amul Bindass d) Amul Rejoice
63. 63 Fresh Milk a) Amul Taaza Milk 3% Fat b) Amul Gold Full
Cream Milk 6% Fat c) Amul Shakti Standardizes Milk 4.5% Fat d) Amul
cow Milk
64. Milk Powders a) Amul Full Cream Milk Powder b) Amulya Dairy
Whitener c) Sagar Skimmed Milk Powder 64
66. Amul has recently entered into direct retailing through
"Amul Utterly Delicious" parlours created in major cities
Ahmedabad, Bangalore, Baroda, Delhi, Mumbai, Hyderabad and Surat.
Amul has plans to create a large chain of such outlets to be
managed by franchisees throughout the country. AMUL created Amul
Parlours at some prominent locations in the country, which are 66
Amul "Utterly Delicious" Parlours
67. Health Conscious Kids Women Youth Calorie Conscious67
68. Kids I. Amul Kool II. Chocolate Milk III.Nutramul Energy
Drink IV. Amul Kool V. Millk Shaake 68
69. Women Amul Calci 69
70. Youth I. UtterlyDelicious Pizza II. Amul Emmental Cheese
III.Amul Cheese Spreads 70
71. Health Conscious I. Nutramul II.Amul Shakti Health Food
Drink 71
72. Calorie Conscious I.Amul Lite II.Sagar Skimmed Milk Powder
III.Amul Lite Slim and Trim Milk 72
73. SWOT Analysis 73
74. 74 STRENGTHS largest food brand in India & Asia High
quality , low price Introduced TQM World's largest pouched milk
brand Very highAnnual turnover Highly diverse product mix
WEAKNESSES Strong dependency on weak infrastructure Risks of highly
complex supply chain Short self life of its product Alliance with
third parties OPPURTUNITIES Penetrate international markets Use
internet to sell its products Diversify product portfolio to enter
new product categories THREATS Competitors Competition from MNCs in
butter Ban on export of milk powder Growing price of milk
75. CRITICAL SUCCESS FACTORS 75 1) Supply Chain 2) Developing
demand 3) Introducing high value products 4) Distribution network
5) Coordination 6) Small group activities 7) Just-in-Time 8)
Kiosks
76. 76 Butter Britannia Nestle Cheese Britannia Baby Food
Nestle Heinz Dairy Whitener Segment Nestle Britannia Ice creams
HLL
77. 77 Chocolates & Confectionaries Cadbury Nestle Pizza
Pizza Hut Dominos Nirulas Frozen pizza Curd Nestle Mother Dairy
Ultra High Treated Milk Nestle Britannia
78. 78 Sweet Condensed milk Nestle Cottage Cheese(Paneer)
Britannia Milk Additives Cadbury Smithkline Beecham Flavored Milk
Britannia Nestle
79. Changing Dynamics in the Indian Dairy Industry
Self-sufficiency to Shortfall 79 India emerged as the leading
producer of milk in 1998 In 2010-11 milk production was 121 million
tons (4% growth rate). Based on NDDB estimates, milk demand is
growing at twice this rate, estimated demand in 2020 is 180-200 mn.
tonnes Indicators of imminent shortfall Consumption of nonfat dry
milk is forecast to surpass Indian production in 2012, reflecting
the small but growing deficit
80. Contd.. 80 Increase in the volume of marketed surplus going
through organized sector as more private sector players enter the
market Major National and Multinational companies investing in
scaling up operations: Hatsun, Reliance, HKB (Hariyali Kisan
Bazar), Nestle, Dannon, Britannia, Fonterra. Setting up of large
commercial farms Dairy Motels model
81. News regarding investments: 81 IFFCO and New Zealands
Fonterra set up investment World Bank to provide $352 millions for
dairy development in India Source- The Hindu, Jagaran news
letters
82. References: 82 business.mapsofindia.com www.socialsciences-
ejournal.org/4.6.Parameshwara%20Reddy Ravishankar, 1997. Case in
India, The Case of Cooperative Dairying in India-Report on an
International Workshop at the International Institute, Histadrunt,
Betberi, Israel, COOPNET, p-42. http://www.wikipedia.org/wiki/Amul
http://www.nddb.org/English/Pages/default.aspx
http://www.indiadairy.com/
http://www.aavinmilk.com/dairyprofile.html
