The Creative Economy is growing fast driven by entrepreneurs and the Digital Age. We are about to launch our Accelerator for Cultural and Creative Entrepreneurs.
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The New Creative Economy: How Does New Mexico Compete? Tom
Aageson Global Center for Cultural Entrepreneurship Creative
Startups [email protected]
Factory Economy Creative Industries Globally 2000-2005 8.7%
growth 2008 14% growth 2013 $625 billion in trade Creative Economy
Creative industries experienced growth through the global
recession.
Creative Enterprises Create Integrated, Blended Value Social
CreativeEconomic Environmental
Investing in Cultural/Creative Entrepreneurs And
Entrepreneurs
World Exports of Creative Goods and Services UNESCO 2013
Source: Richard Florida, Whos Your City? Percentage of
workforce, by decade, nationally The US Workforce Is More Creative
Than Ever
Creative and Cultural Economy in the US A selected set of
cultural industries broadcasting, telecommunications, motion
pictures, sound recording, performing arts, printing, and
publishing generated $45 billion in export sales in 2008, more than
computer systems design, electrical equipment, air transportation,
financial services, and American agriculture. The cultural economy
of the US now employs over 27 million individuals. Markusen, A.,
Gadwa, A., 2010.
Regional Initiatives in the US
Cultural Creative Enterprise Brands Putumayo World Music
created a new music genre by aggregating music of a type or region
and publishing CDs Robert Redfords brand includes the Sundance Film
Festival, Sundance Institute, Sundance Cinemas, Sundance Catalog
and the Sundance Channel
HOW DOES NEW MEXICO COMPETE?
Entrepreneurs Greater valuing of entrepreneurs Increased
exchange with global flow of ideas, talent, and markets Foster
entrepreneurial interaction/exchange Built environments conducive
to entrepreneurial collaboration
Education K-12 Education Creativity Critical thinking
Collaboration Global citizens Higher Ed Applied learning
Interdisciplinary studies Analytical and innovation thinking
Leadership and Policy Long-term, apolitical, and consistent
policy Let entrepreneurs and industry leaders lead Foster global
vision Strategic investment in the creative economy
Creative Economy Clusters City of Santa Fe Music: Santa Fe
Opera, Pro Musica, Santa Fe Chamber Music Festival, Santa Fe
Symphony, Santa Fe Community Symphony, Santa Fe Desert Chorale, New
Music, Santa Fe Jazz Festival, Santa Fe University of Art and
Design Contemporary Music Program Creative Education: Santa Fe
University of Art and Design, Institute of American Indian Art,
Santa Fe Community College Art and Design, New Mexico School of the
Arts
HOW TO SUPPORT THE CREATIVE ECONOMY
Creative Economy Ecology Pro- entrepreneurial Cultural Capital
Appreciated Financing Market Linkages Local Markets Support
Infrastructure Public Private Partnership Innovation Higher Ed
Building Your Creative Economy Around The Creative Entrepreneur
Entrepreneur-led development requires support five areas for
success: Cultural Industries Policy-Clusters Education, Training,
Mentorship, Technical Assistance Investment in Infrastructure and
Entrepreneurs Creating Markets, Developing Market Links Sharing Our
Wisdom
Actions Local Communities Can Take Now Develop a creative and
cultural industries policy Gain local commitment Promote the
understanding of creative enterprise and entrepreneurs Create and
entrepreneurial ecosystem in the community Seek out the creative
and cultural entrepreneurs Fulfill the five elements of success
Create captial for creative entrepreneurs Develop a creative
venture capital fund Establish benchmarks for measuring investments
considering economic, social, environmental and cultural
sustainability
Selected Culture and Economic Development Tools CIDs and BIDs
Film Production TIF/TTIDs Tax Rebates Filmmaker GRT Deduction Film
Investment Loan Program Tax Increment Financing Districts Certified
Local Govt. Program Local Historic Preservation Act Main Street
Program Zoning Cultural Enterprise/Industries Office Affordable
Housing Strategies Arts and Culture Districts Quality of Life
Incremental Tax Enterprise Zone Marketing Micro/SME Loan Fund
Incentives for Job-Production Economic Development Corps Incentives
for Enterprise Expansion Neighborhood Stabilization Program
Incubators Venture Funds Business Accelerators
Creativity is the Key to Success IBM reports from their global
survey of CEOs, creativity is now the most important leadership
quality for success in business, outweighing even integrity and
global thinking. -2010
www.culturalentreprenur.org www.slideshare.net/aageson Tom
Aageson [email protected] 505.660.3096
