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Presentation by Tensie Whelan, Executive Director - Rainforest Alliance - USA
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2. Workshop Agenda
3. Rainforest Alliance MissionOur mission is to protect ecosystems and the people and wildlife that live within them by transforming land-use practices, business practices and consumer behavior. 4.
Our Experience & Success with Certification & Accreditation 5. What is Certification? Certification is A procedure by which a third party gives written assurance that a product, process, service or management system conforms to specific requirements.Strengths: Provides standards, indicators and accountability, market-based, works at scale. Weaknesses:is complicated and difficult to implement. 6. Designing Better Business Practices Collaboratively
Conservationists Scientists Communities Industry 7. Ensuring Accountability:The Certification ProcessPre-Assessment Assessment Certification Committee Annual Audit Surprise Audit Continual Improvement 8. Columbia Study on Economic Benefits of Certification
9. Cost Reductions
10. Cost Reductions
11. Access to New Markets
12. What Difference Does Rainforest Alliance Certification Make? Garbage properly disposed, or recycled, coffee pulp used for fertilizer, workers use latrines Farms littered with garbage, coffee pulp dumped into rivers, workers defecate in coffee fields Waste Management Natural ecosystems and their flora and fauna well protected Hunting, or extraction of orchids and other flora commonplace Wildlife Protection Forests protected anddegraded areas reforested Completely deforested or with little natural forest, which lacks protectionForest Conservation Abundant shade trees of varied species and sizes, native species to conserve soils, provide habitat for wildlife and firewood, materials, etc. for workers and neighbors No shade trees, or only scattered shade of only one, or few tree species, often exotic species of no use to local wildlife Tree Cover RA Certified FarmsCommon ProblemsFarm Aspects 13. Farm policies posted and explained, environmental education provided, Schools supported with materials, teacher salaries, hot lunches, etcWorkers ignorant of farm policies, environmental laws, no school, or ill-equipped/managed school for workers childrenEducation Contracts for permanent workers, hiring practices monitored, above-minimum wages paid, freedom to organize, complain, strike No contracts, pay below minimum wage, hiring through exploitative middlemen, anti-union policies, worker intimidation Worker Rights Decent housing with cement floors, showers, toilets, cooking and laundry washing areas Rustic, run-down housing often with dirt floors, insufficient latrines, showers and other facilities Worker Housing Safe working conditions, first-aid kits available, farm-supported clinics, or regular doctor visits, health education Insufficient worker safety regulations, no first-aid kits at work sites, no ongoing medical care Occupational Health 14. Farms are good neighbors helping steward shared resources, contributing to conservation programs, construction and maintenance of roads, water systems, etc. supporting local health care, education and other services Farm provides no benefits forneighboring communities andregion beyond employment Community Relations Water conservation practiced, watersheds protected, sewage and mill wastewater channeled to septic tanks and treatment lagoons, riverbanks reforested Excessive water use, streams and rivers polluted with runoff from coffee mills, sewage and garbage, riverbanks and watersheds deforested Water Resources Erosion decreased with barriers, manual weeding, soil enriched with compost No soil conservation measures, heavy reliance on chemical fertilizers and herbicides Soil Resources Dirty dozen pesticides banned, pesticide use cut to minimum, handled only by trained workers wearing protective gear, stored in locked sheds far from housing Dangerous, dirty dozen pesticides in use, excessive pesticide use, workers unaware of dangers, dont wear protective gear when applying them, pesticide storage and transport unsafePesticides 15. Certifications Benefits for the Worlds Forests
16. 17. Corporate Responsibility at Chiquita Triple Bottom Line Investing Conference November 3, 2005 Michael Mitchell Director, Corporate Communications Chiquita Brands International 18. Our Company
19. Our Model forCorporate Responsibility
Responsibility OpportunityRespect Integrity 20. Verifiable StandardsLabor
Food Safety
Environmental
Certification to Leading Standards 21. Labor Engagement
We have seen real progress as a result of the Agreement in a number of Chiquita operations. I remain impressed with the good faith and serious intent Chiquita has brought to this process. Ron Oswald General Secretary International Union of Foodworkers 22. Organization & Accountability
Manuel Rodriguez 23. Employee Participation & Training 24. Measurement & Reporting 25.
Community Engagement 26. Benefits of Corporate Responsibility
27. 3,000+ Tons of Plastic Recycled
28. Other CR Benefits