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The Power of PowerPoint | thepopp.com 1
MERA WALA BLUE!
The Power of PowerPoint | thepopp.com 2
HAR GHAR KUCH KEHTA HAI…
The Power of PowerPoint | thepopp.com 3
WHENEVER YOU SEE COLOR,THINK OF US.
The Power of PowerPoint | thepopp.com 4
INSPIRE YOUR IMAGINATION WITH A COLORFUL TOUCH
The Power of PowerPoint | thepopp.com 5
IF YOU LISTEN HARD ENOUGH,COLOR HAS ITS OWN SYMPHONY
INDIAN PAINT INDUSTRY
OBJECTIVES
InterviewsAnnual Reports
Case Studies
Research Reports
Research Methodology
India is 2nd largest consumer in Asia
Market size 40,600cr.Growing at 12-13%
CAGR
Snapshot
10
Key players of
Indian Paint Sector
Decorative
ProductSegmentation
Industrial
1
2
Crude Oil Price Decline
Paint Industry Turns to China Imports
Porter’s 5 Forces ModelBARGAINING POWER OF
BUYERS
THREAT OF SUBSTITUTES
THREAT OF NEW ENTRY
BARGAINING POWER OF SUPPLIERS
COMPETITIVE RIVALRY
LOW TO MEDIUM
LOWHIGH
HIGH
MEDIUM
Performance
40003500
4500
30002500200015001000500
0
Asian paints
Berger PaintsIndia
Kansai Nerolac Paints
Akzo NobelIndia
Shalimar Paints
2014-152013-142012-132011-122010-11
In crores
Net Worth
1200
1000
1400
800600
400
200
0
Asian paints
Berger PaintsIndia
Kansai Nerolac Paints
Akzo NobelIndia
Shalimar Paints
2014-152013-142012-132011-122010-11
(In crores)
Net Profit
Growth Driver
Growth Driver
1 Government Initiatives
2 Paint Cycle reducing- Hotels and Real estate
3 Rise in disposable income
4 Growth in realty & infrastructure sectors
Challenges
Shalimar Case Study
22
1 Currency Volatility
2Stringent environmental regulations
3 Growth in Unorganised sector
4 Awareness of consumers
What is NEXT?
RECOMMENDATIONS
Did you Know?
