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The Advisory Group
Jan Bak
īˈkänəˌklast
In Honor Of The Toll
Grand Speculation
Gone With The Times
Work Collection
In Honor Of The Toll
Grand Speculation
Gone With The Times
Social & Cultural Ventures
Civil Foundations
Life Reliances
Economic Assurance Services
Business Lines
17 Sprites
Jan Bak
The Power of the Price
$11
$17
$27
Remember:
Set your own price.
Otherwise someone else
will set it for you
Courtesy Of The SeasonsJan Bak
The American Dream
® Is it Financial Freedom™?
® Is it Social Mobility™?
® Is it Unhindered Expression™?
® Is it Health Guarantees™?
® Is it Fictional Construct™?
Financial Freedom
We work hard today so that we don't have to work tomorrow
Social Mobility
We spend years out in the world to meet a new significant other yet hope we end up with the original love from home
UnhinderedExpression
We get to know others well so they forgive us when one day we speak our mind and offend the world
Health Guarantees
We create complex systems to have someone to speak with when the loneliness of life becomes too much to bear
Fictional Construct
We devise elaborate social rituals and political concepts to cope with the harsh realities of life
Strive for the impossible
It will feel especially good when you accomplish your goals
VAPORSJan Bak
WHAT DOES VAPORS MEAN?
>Music purists who hate rap…sing along when Snoop comes on
>Folks who talk about privatizing Social Security…have nightmares
of getting kicked out of their start-up jobs
>Employees who text friends about how their job sucks…tell HR
they love corporate health insurance
PLACES TO CATCH THE VAPORS
Feeling upset?
BAY VAPORSTranquility and reflection put a mind at ease
LAKE VAPORSA menacing storm just beyond the horizon complements an eerie calm within the soul
LAGOON VAPORSThe last rays of sunshine bring joy for whatever is to come
PARK VAPORSNature and progress intersect at a momentary glimpse of perfection
In The Rough
The place to be
On a Wednesday, I walked into Jewel to pick up some stuff to set my mind right for the day1
As I browsed, the realization hit me that a lot of yuppies are
so concerned with liquidity, they forgot about solvency
I bought an organic banana, Fortune magazine, and a bottle of Ice Mountain... Then I walked out
2
3
Payday seems like it will never come
What to do?
Problem
It's Starbucks CoffeeIt's supposed to taste bitter
Solution
Drink some coffee
ROOKIES TALK ABOUT HOW THEY ARE WORKING SO HARD……DON’T EVEN KNOW WHAT WORKING CAPITAL MEANS
Be relaxed
Dress merrily
Respect horses
2011
The cheapest thing I got on is my belt and it's
$400
2014
Even if I‘m playing ball, cheapest thing I got on:
$450
FOCUS ON SPACE DON‘T BE DISTRACTED
BY ‘THE ECONOMY’
DON’T DO
SUGGESTION: HOW TO FOCUS ON SPACE
Timeless
Americana
Whole FoodsJan Bak
Satisfied person
Whole
Paycheck
Wholesome
Fool
Jan Bak
THE TASTE OF COLOGNE
Fast Food Nation made us reconsider eating culture
Fast Casual Country does not have the same ring
You can still 'carbo load’ with healthy food
An empty wallet inspires healthy eating
It should be inexpensive to consume quality food
A diet is when you make a choice to be FULL and FULFILLED
THERE IS ANOTHER WAY TO EAT
MCDONALD’S – A GOOD CHOICE
Triple
Cheeseburger
Best Option
0.49¢
Cost Per Calorie
*numbers subject to change
WHOLE FOODS – A GREAT CHOICE
Sausage
Pizza Slice
Best OptionCost Per Calorie
1.17¢
*numbers subject to change
I was tired of playing in the alley…
…Then days went by
Til’ I spent some change at Alinea
But still never gamble the rent money
FROM THE ALLEY TO ALINEA
Jan Bak
Expression
Expression
I gravitate towards gravitas
Definition
Don‘t approach a legend with that nonsense
Expression
I think while I nap
Definition
A healthy rhythm adds richness to life and dreams bring guidance towards happiness
Expression
Could my mother have been wrong?
Definition
The best therapist is a friend who makes you laugh
Expression
I knew there was a way out
Definition
Sense of self and mental health are the keys to wealth
Definition
Proper allocation of guns and butter into the hands of responsible citizens is critical for a healthy society
Expression
I stay g‘d up
Expression
Bitch better have my money
Definition
Bitch better have my money
Men Talk, Women Talk
Icons Speak With Definition
Am I Asking Too MuchJan Bak
Peter Principle says the entire model falls apart if you raise the wage, but I don’t believe him
I saw the price of the transaction for the mansion in Glencoe
George W. Bush doesn’t look like he’s missed any meals
Contrary to what Michael Douglas said in a charming fashion, greed was never good
No time to sit and wish for luck, there’s more than 46 million impoverished Americans
46,000,000
46,100,000
46,200,000
46,300,000
46,400,000
46,500,000
46,600,000
46,700,000
2011 2012 2013 2014
POVERTY
People Below Official Poverty Line (According to U.S. Census Bureau)
Someone has to make a change
A few folks took steps to circulate the positive feedback loop of Conscientious Capitalism
Bill Gates, Bill & Melinda Gates Foundation
John Mackey, Conscious Capitalism
Howard Schultz, College Achievement Plan
1. Stable mental health
2. Strong interpersonal relationships
3. Solid financial foundation
4. Substantive goal achievement
5. Meaningful self enlightenment
George W. Bush
Approval Rating2001-2009 Term Average
49%
He wasn’t as bad as common opinion makes him seem
Barack ObamaHe’s obviously much better though
Formulas
Jan Bak
Value Formulas
$ ¢ Sense+ =
Smart work Hard work>
Friendship ÷ Fictional debts = Petty nonsense
Metro Formulas
Detroit = Boston S.F. Manhattan+ +
Chicago: 77 Neighborhoods, 3 Major Sides
Los Angeles-Long Beach-Anaheim, Calif.~ Most dense
(land) (land) (land) (land)
(population)
Party Formulas
Alcoholx ≈BBQ Therapy
T. Swift hits » Move the crowd
Drama = Pointless headache
Intergenerational
EquityWhen your former mooching housemates
finally get over their feelings of entitlement
Intergenerational EquityWhen your former mooching housemates
finally get over their feelings of entitlement
ReferencesBorat - Job Interviews
KNOW ITJan Bak
I GOTTA GET THIS MONEY
Understand me?!
I’LL NEED A FEW THINGS
But to make the journey a pleasant one
I don’t have a preference, I know it when I taste it
I don’t have an issue, I know it when I smell it
I don’t have an ego, I know it when I
see her
However, this is a
must
The MassesJan Bak
Mask“Everybody wears the
mask, but how long will it last?”
MastodonImagine seeing one just
chilling on the grass
MasłoPolish for ‘butter’
Mashed potatoes
The mother told her child: “Stop being a
spoiled child and eat these potatoes”
Master PThe Ice Cream Man
State Of EnlightenmentA Quick Guide To Market Development
Presented by: Jan Bak
Before You Jump In The Game… Open Your Mind, Ask Yourself A Few Questions
The following is a selection of Premium Test Markets™Selected using a proprietary BOL methodology
Do they show love in Los Angeles?
1
1
1
1
1
1
1
1
Could it go viral in Vegas?
2
2
2
2
2
2
2
2
Will it play in Peoria?
Wikipedia – Will it play in Peoria? 3
3
3
3
3
3
3
3
Is it live in Libertyville?
4
4
4
4
4
4
4
4
Do they mean business in Boston?
5
5
5
5
5
5
5
5
Success checklist
Consumer demographics
Legal atmosphere
Regulatory environment
Strength of competition
Minimum capital
requirements
Marketing capabilities
Additional factors – TBD