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A Housewife’s Guide to Share Markets
The New Workforce: Housewives
• There is a new workforce that is gearing up for
recognition - The tribe of the Housewives.
• They are independent, talented and multitasking
women who:
- groom the new generation of achievers,
- support the current generation of workers &
- take care of the earlier generation of been-there-
done-that-and-know-it-allers.
• While these women are pretty adept at playing many roles, the one thing
they yearn for is financial knowledge and its inherent independence.
• Funnily enough, at the end of every month and in almost every household
in India the exact same scene is played in the kitchens or living rooms -
women balancing payments and making decisions about what to spend
on every month.
Natural Multi-Taskers
• So why don’t women then also decide
where to park the extra money and
make it grow?
• The truth is usually ignorance and fear
relating the stock market business.
• The stock market is scary but armed with
knowledge, it can transform into a hefty
kitty of surplus money that will enable you
to achieve whatever you dream of, not
just for yourself, but also for your home,
children and spouse.
Why They Don’t Invest?
Let’s Understand ‘Stock Market’
• Like your home, the Stock Market is in itself a complete universe, replete
with its own language, rules and players.
• Like with our families, many times, it is easy to make sense of how the
Market will behave while at times, it is so unpredictable that even the
experts are left confused on what will happen next.
• One thing is for certain though, that in the long run, the Market is the most
lucrative and the most effective at posting higher returns on investment
than any other traditional avenues for financial wealth.
Let’s learn how to conquer this complex world of trading & stock markets step-wise!
Still Not Confident?
Step 1: Educate Yourself
• As with any profession or skill, understanding
the markets is where you need to begin.
• Watch news channels while preparing lunch
and swap magazines for market reports.
• Read, understand, question, then trust yourself
to take a call
Step 2: Experience The Market
• Take small steps and invest slowly, first for your own self, then slowly
expanding to family and friends.
Step 3: Master The Business
• The markets are volatile but with practice you will understand how they
work, what sets them off and what will pacify them. Use that knowledge to
reap dividends.
Step 4: Lose Temptation & Keep The Money
• Curb that impatient streak and
ignore those tempting tips from
well wishers.
• Build a circle of trust with
advisors like your brokerage firm
or even your spouse and take
your calls with calculated
caution and risk.
Step 5: Get There & Keep Walking
• Enjoy the highs and ride out the
lows but keep on moving no
matter what.
• There may be times when your
judgement fails but still keep your
eye out for when you will hit the pot
of gold under the rainbow!
Happy Investing
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Disclaimer: Kotak Securities Limited, Registered Address: 27 BKC, C 27, G Block, Bandra Kurla Complex, Bandra (E) Mumbai 400 051. Correspondence Address: 6th Floor, Kotak Infinity, Building No. 21, Infinity Park, Off Western Express Highway, General AK Vaidya Marg, Malad (East), Mumbai 400097. Tel no: 66056825. SEBI Registration Numbers: NSE INB/INF/INE 230808130, BSE INB 010808153 / INF 011133230, OTC INB 200808136, MCX-SX INE 260808130/ INB 260808135/INF 260808135 , NSDL IN-DP-NSDL-23-97, CDSL IN-DP-CDSL-158-2001, AMFI ARN 0164. Compliance Officer - Mr. Sandeep Chordia. Tel. No: 022 6605 6825. Email id: [email protected].
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