2012 Media Kit
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Youth Today is the only national publication that captures youth-serving professionals in child welfare, recreation/youth development, adolescent health, juvenile justice/corrections, substance abuse, employment and training, mental health and faith-based youth work.
Youth Today has over 5,000 youth-serving professionals paid subscribers and a readership of approximately 15,000.
•Eighty-fourpercentofYouthTodayreadersareinvolvedinthepurchaseselections for goods and services for their organization.
•YouthTodayreadersareleadersanddecision-makersinavastarrayofout-of-school programs and services that assist more than 30 million young people nationwide.
•Forty-fivepercentofYouthTodayreadershaveover500youthsparticipatein their organization annually.
•YouthTodayreadersareemployedinallsegmentsoftheyouthservicesfield,includingsocialservice/welfareorganizations,government,youthorganizations/centers, after-school programs, universities, family service agencies, juvenile corrections facilities, foundations, schools and other specialty institutions.
•Fifty-twopercentofYouthTodayreadersworkinorganizationswithannualbudgets of $1 million to over $50 million.
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Anumberofcompanies,non-profitorganizationsandgovernmentagenciesadvertiseinYouth Today. Below is a list of advertisers by category of product or service:
Conferences and Workshops American Camping AssociationBoys and Girls Clubs of America4H CouncilJohns Hopkins Center for Summer LearningJuvenile Detention Association of NYSKentucky Center for School SafetyNationalAt-RiskEducationNetworkNational Juvenile Detention AssociationNational Network for YouthNational Resource Center for Youth ServicesNational Youth Leadership CouncilNARENReclaiming Youth InternationalUrban Leadership InstituteYouthBuildYouth Change
Education and TrainingChildren’s Array of Psychiatric ProgramsClemson UniversityConcordia UniversityCrisis Prevention InstituteHeller School for Policy and ManagementInstitute for Academic AllianceJKM TrainingKidsCount/AnnieE.CaseyFoundationMaryland Institute College of ArtTheWallaceFoundationVision QuestYouth Advocate Programs
GeneralAdvocates for YouthAmerican Association for Retired PersonsAmerican Institute for ResearchBig Brothers Big Sisters of ColoradoCaseyFamilyPrograms
City of Sacremento Office of Youth DevelopmentDaniel Memorial InstituteEveryChildMattersMutualofAmericaFoundationNational Runaway SwitchboardPew CommissionPressley Ridge
Products and ServicesBadge-A-MintFurnitureConceptsNIMCOProfitPotentialsThisEndUpFurniture
PublicationsAcademyforEducationalDevelopmentCenterforAfterschoolandCommunityEducationCharter Oak State CollegeChild TrendsFreeSpiritGirls and Boys Town PressNational Health Promotion AssociatesOpen MindsPerformance Resource PressPrevention ResearcherSolutions MediaTeachers College PressTheCaseFoundationUniversity of Chicago PressYouth Communications
VideosActive Parenting PublishersBureau for At-Risk YouthChariot VideosWorld VisionWorldview
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Production requirements
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Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
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Ad Size 1x 2-3x 4-5x 6x
Fullpage $1,361 $1,225 $1,089 $1,0213/4page $985 $887 $788 $739Jr.page $874 $787 $699 $6561/2page $852 $767 $682 $6391/3page $653 $588 $522 $4901/4page $509 $458 $407 $3821/6page $420 $378 $336 $315Bus.card $276 $248 $221 $207
Ad Size 1x 2-3x 4-5x 6x
Fullpage $1,726 $1,225 $1,381 $1,2953/4page $1,256 $1,130 $1,005 $942Jr.page $1,156 $1,040 $925 $8671/2page $1,034 $931 $827 $7761/3page $774 $697 $619 $5811/4page $597 $537 $478 $4481/6page $481 $433 $385 $361Bus.card $321 $289 $257 $241
Ad Size 1x 2-3x 4-5x 6x
Fullpage $2,136 $1,922 $1,709 $1,6023/4page $1,566 $1,409 $1,253 $1,175Jr.page $1,389 $1,250 $1,111 $1,0421/2page $1,239 $1,115 $991 $9291/3page $907 $816 $726 $6801/4page $702 $632 $562 $5271/6page $548 $493 $438 $411Bus.card $365 $329 $292 $274
Spot Color
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Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Youth Today is the only subscription-based national newspaper whose mission is quality, independent journalism devoted entirely to policy issues and programs affecting children and youth, especially disadvantaged youth.
Published six times a year—with weekly online updates—Youth Today features in-depth articles on issues and events of major importance to professionals who work with America’s youth. In addition to Youth Today’s award-winning journalism, the publication also provides insightful commentary that readers rely on to improve their organizations’ operations and functions.
Youth Today is produced by the Center for Sustainable Journalism at Kennesaw State University (KSU). Located just outside of Atlanta, KSU is the third largest university in Georgia. With more than 24,000 undergraduate and graduate students representing 142 countries, KSU offers80differentbachelor’s,master’sanddoctoraldegreeprograms.RecognizedbyU.S.News&World Report’s America’s Best Colleges issue in 2010 as one of the top universities in the region, KSUoffersfivedoctoralprogramsdesignedtohelpsenior-leveladministratorsandprofessionalsachieve their next level of success.
ISSUE DATE:
June/July 2012
August/September 2012
October/November 2012
December/January 2013
February/March 2013
April/May 2013
AD DEADLINE:
May 15, 2012
July 15, 2012
September 15, 2012
November 15, 2012
January 15, 2013
March 15, 2013
Leonard Witt,Publisher
John Fleming, Editor-in-Chief
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Youth Today is a tabloid-sized newspaper. As such, our ad sizes are more varied and larger thanwhatyouwillfindwithotherpublications.Pleasesubmitadselectronically,inaPDFformat and in 300 dpi resolution.
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
Youth Today offers its readers a simple, easy-to-use guide for seeking out employment throughourEmploymentListingspage.Ifyourcompanyneedstofillajobopeningwithahighlyqualifiedyouthservicesprofessional,takeadvantageofYouthToday’spopularEmploymentListingsection.Thiscompetitively-pricedserviceoffersaninexpensivewayforyourbusinesstoeffectivelymarketemploymentlistingstoaqualifiedaudience:
•Nearly50%ofYouthTodayreadersserveinexecutiveofficeorseniormanagementpositions.
•Nearly50%haveover20years’experienceinyouthservicesfields.
•Nearly60%ofYouthTodayreadersholdamaster’sorothergraduate-leveldegree.*
Employment Listings
*According to a 2009 readers’ survey
Guidelines
Payments and Conditions
The advertiser is responsible for submitting the ad in a Microsoft Word document format. Please include your complete contact information and instructions as to what edition(s) you would like your ad to appear. Please proofread your submissions for accuracy; Youth Today is notresponsibleforerrorsormisinformationinEmploymentListingads.
AllEmploymentListingadsmustbeprepaidviacreditcard.Wecantakeyourcreditcardinformation via phone or online.
MakeyourEmploymentListingstandout—Addabordertoyourlistingfora$25upcharge.
Our team of advertising consultants is happy to work with you to help create an employment listing that will attract potential hires, while maximizing your advertising budget. ContactoneofouradsalesteamrepresentativestodaytoplaceyourEmploymentListingad.
•$150for500words.
•RunsinoneissueoftheprinteditionofYouthToday,andfor60daysontheYouthToday website. www.youthtoday.org
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]
ADVERTISINGANDSPONSORSHIPPLACEMENTAGREEMENTFORYOUTH TODAY,apublicationoftheKennesawStateUniversityResearchandServiceFoundation
This Agreement is entered into this ______ day of ________, 20____, between the Kennesaw StateUniveristyResearchandServiceFoundation(hereinafterKSURSF),inconjunctionwiththe Center for Sustainable Journalism of Kennesaw State University, and the Advertiser as follows:
ADVERTISER
Name________________________________ Contact_______________________________
Address______________________________ (e-mail________________________________)
City__________________________ State__________ Zip Code_______________________
Phone_______________________________Fax___________________________________
Whereas,KSURSFpublishesYouthTodaythroughtheCenterforSustainableJournalismatKennesaw State University and sells advertising/sponsorship placements in said publication; andWhereas, Advertiser wishes to pay for the advertising/sponsorship described below;Now, therefore, in consideration of the mutual promises contained herein, the parties do hereby agree as follows:
1.EitherKSURSFortheeditorofYouthTodayshallhavetherighttorejectorcancelanyadvertisement or sponsorship at any time, but in the event of said cancellation will refund any payments received for said advertisement/sponsorship.
2. Advertiser warrants that it has the right to publish the contents of any advertisement/sponsorship[andAdvertiseragreestoindemnifyandholdharmlessKSURSFandtheBoardof
Regents of the University System of Georgia from any liability arising out of the content of said advertisement/sponsorship].
3. Advertiser agrees to pay for the advertising/sponsorship purchased under this agreement, and if payment is not made within thirty (30) days of the date of any invoice or billing statement, thenthisagreementshallbecancelledandAdvertiseragreesthatitmuststillpayKSURSFforalladvertising/sponsorship preparation expenses.
4.AlladcopymaterialssubmittedshallbecomethepropertyofKSURSFandmayberetainedordisposed of at its discretion.
5.Ad/sponsorshipspecifications:
Issue Year Size Cost________ ________ ________ ________
Production Charge: $_____________
TOTAL $_____________
InWitnessWhereof,thepartieshaveexecutedthisAgreementonthedatefirstwrittenabove.Kennesaw State UniversityLen Witt, Publisher, Center of Sustainable JournalismsigningonbehalfofResearchandServiceFoundation,Inc.
By:____________________________
Name:__________________________
ADVERTISER:
By:____________________________
Name:__________________________
Title:___________________________
Youth Today at Kennesaw State University • 770.423.6924 • [email protected]