WRITING LOGLINES "If you can't say it in one

sentence, you don't know what it's about."

WHO?TELL or SHOW us what kind of person the

main character is. are, which is done most effectively by conjuring a picture or image of them that in some way epitomizes their essence or dramatic identity or the relevant given circumstances that have a bearing on their choices and actions. For example: A rock'n'roll arsonist; a troubled young girl; a rebellious family man; a cynical police detective, an alcoholic lawyer; and so on.

WHAT? WHAT is the protagonist’s main objective in the story? What is it that they desire, remembering that dramatic action is goal-directed action. Do they want to protect their family? Win someone's love? Discover the identity of a murderer? Redeem the sense of their own integrity? 

WHY?Is the action DRAMATIC?  In other words,

what is at risk? What are the stakes? The possibility of the death of a loved one? The destruction of a way of life?  A travesty of justice?  The punishment of an innocent under the guise that they are guilty? 

EXAMPLE LOGLINESWest Side Story (based on Romeo and

Juliet).

Two young lovers associated with rival gangs in the slums of New York try to escape the bigotry and violence that surrounds them to find a better life. 

Jaws

A land lubber sheriff tries to kill a giant shark to protect his family and seaside resort town.

The Verdict

A down-at-heel lawyer seeks to redeem his self-respect by defending the rights of a young medical-malpractice victim against the city's leading Catholic-owned hospital, and city's biggest and most prestigious law firm.

A GREAT LOGLINE WILL Reveal the protagonist’s SITUATION Describe the ACTION the protagonist takes Reveal the important COMPLICATIONS Hint at the CLIMAX - the danger, the 'showdown' Hint at the protagonist’s potential

TRANSFORMATION Identify SIZZLE: sex, greed, humor, danger,

thrills, satisfaction Identify GENRE

PRESENT TENSE, PLEASE!Keep it in present tense, and pack as much

potent visually dramatic information as you can without losing the edge and attitude of the story.

In conclusionRemember - a screen story's log-line should

tell the reader who must do what in order to prevent what from happening.