Transcript
Page 1: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 1

Thank You!

Workplace Nutrition Initiatives

Boost Employee Health & Productivity

www.chocoholicdietitian.com www.healthstandnutrition.com

www.healthstandnutrition.com Andrea Holwegner Twitter: @chocoholicRD

dietitian diet die

My office

Page 2: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 2

My office

2nd chocolate shop Health…

without guilt or complexity

Today’s Menu

1.  Employee baggage 2.  Bull’s eye targets 3.  Leadership baggage 4.  Best workplace

nutrition practices 5.  Final thoughts

Andrea Holwegner BSc, RD

www.healthstandnutrition.com Phone (403) 262-3466 Email: [email protected]

Twitter: @chocoholicRD Facebook: healthstandnutrition

Want a copy of this full seminar AND a bonus package of

workplace nutrition resources?

At the end of our session fill out this form here:

http://bit.ly/hsn-workplace-initiatives

Today’s Menu

Employee baggage

Page 3: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 3

“I want to be healthy”

What gets in the way?

“I’m confused” “I’m stuffed and starved”

“healthy doesn’t taste good” “I don’t have time”

Page 4: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 4

“I deserve this”

Stressed is desserts spelled

backwards

Chocolate is made from cocoa,

which comes from trees. That makes it a plant. Chocolate is salad!

Today’s Menu

3 Bull’s eye targets

POLL: What is your favorite part of supper?

A. Carbs - I’m a carb junkie

B. Protein - You can call me a meat-atarian

C. Veggies - I’m a veggie head D. Dessert - I’m sweet…and have a sweet tooth

Employees define health & healthy eating

very differently… Do your nutrition initiatives offer: beginner AND advanced knowledge? diverse ways of accessing info?

Page 5: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 5

Target Groups

1.  Health

geeks 2.  Weight

warriors 3.  Sick

strugglers

Team leaders Challenges Races Clubs Trendy/new Advanced vs basic Homemade/local Sustainable/ethical Culinary interest Recipes Wine/food pairing Sports nutrition Gadgets Technology Recommended books Blogs/social media

“We like challenges & the latest &

greatest”

1. Health Geeks

Does your wellness program…

•  Challenge those that are already healthy to stay that way?

•  Provide some advanced health initiatives (rather than just the basics)?

•  Leverage healthy employees to inspire others? Expert = Latin for “experience”

Wellness program planners

biggest mistake?

Using logic & facts to educate

•  Science is a verifier not a justifier! •  Employees decide based on feelings & beliefs Shared values 3-5 X

more important than competence

Journal of Rural Sociology, 2009

Who are the health geeks in your company that can inspire others?

Page 6: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 6

2. Weight Warriors

WHO: Global Burden of Disease Study 2013 The Lancet

Statistics Canada: 2012 Canadian Community Health Survey

Overweight & Obese Canadians ~60% of adults

~32% of kids (age 5-17 years)

Worldwide Overweight & Obese Rising: Adults: 28% increase since 1980

Children: 47% increase since 1980

Weight loss research clearly shows:

nutrition trumps exercise

“You can’t burn off a bad diet”

Many people overestimate how many calories they burn…

30 min Activity Calories Burned for a 150 lb. person

Walking 3 mph 113 calories Elliptical 245 calories Running 5 mph 272 calories Stationary Biking 239 calories Swimming 205 calories Weight lifting 153 calories Cleaning house 102 calories Gardening 136 calories

www.primusweb.com/fitnesspartner/jumpsite/calculat.htm

We underestimate how much

we eat by …_____% ≈ 30%

Does your wellness program… •  Support the research that you may be better

off to focus more on nutrition than fitness? •  Offer ongoing nutrition support in both group

& individual learning initiatives? •  Avoid rewarding with food? •  Have a supportive program for catering,

vending machine & offsite camp choices?

Biggest loser contests…

Avoid them!

•  Weight loss is easy, sustaining is hard •  Weight loss rates vary

–  gender, age, height, muscle, how overweight someone is etc.

•  Reward healthy habits not pounds •  Research shows damage

–  biggest loser programs damage metabolism & weight regain likely

Page 7: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 7

3. Sick Strugglers

Diabetes High cholesterol High blood pressure Cancer Depression Anxiety Iron deficiency Other

“Tag and flag special info”

Worldwide: 382 million people have diabetes

46% undiagnosed Estimate by 2030: 3 new cases per second

Canada: 9 million live with diabetes or pre-diabetes

20 people per hour are newly diagnosed

International Diabetes Federation 2013 www.idf.org Canadian Diabetes Association 2014 www.diabetes.ca

Diabetes

Worldwide: ~17 million die of CVD each year

WHO www.who.int; Heart & Stroke Foundation 2013; CMAJ Feb18, 2014 vol 186 no 3

Canada: One of the leading causes of death

Leading cause hospitalization (1,000 hospital visits/day)

Only 10% have ideal cardiovascular health

Heart Disease & Stroke

Worldwide: Over 8 million deaths per year

Canada: 2 in 5 will develop cancer 1 in 4 will die of cancer

WHO www.who.int; 2013 Canadian Cancer Statistics www.cancer.ca

Cancer

Other BIG Nutrition Challenges

Depression, Stress & Anxiety: •  leading causes of disability worldwide •  emotional eating is one of the largest nutrition

issues we see in our practice influencing health & weight management

Iron Deficiency: •  most common nutrient deficiency espec. for women •  directly influences concentration/energy if untreated

Does your wellness program… •  Offer screening, prevention & treatment

initiatives? •  Target nutrition programming & onsite

food choices to support high cholesterol, high blood pressure, high blood sugars, cancer prevention, iron deficiency & emotional eating?

Page 8: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 8

Today’s Menu

Leadership baggage

POLL

Have you had challenges getting wellness initiatives approved by leaders?

– Most of the time – Some of the time – Rarely

“not sure about the ROI”

R O I

Nutrition ROI

•  Review of effectiveness of dietitians for employee health: www.dietitians.ca/Dietitians-Views/Health-Care-System/Private-Practice.aspx

•  Free webinar: Wellness ROI—Are You Getting Your Money’s Worth? www.conferenceboard.ca/e-library/abstract.aspx?did=5069

•  Many resources: www.HR.com

“Thanks for approving our

new initiative… Will you be attending?”

You

“Thanks for approving our

new initiative… Will you be attending?”

You Senior Leader

Page 9: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 9

“that is for THEM not me”

“I have more important things to do”

“that is for THEM not me” may actually mean…

“I don’t want to look like I don’t have it all figured out”

Getting senior leaders engaged in wellness initiatives

At the proposal & budget setting phase: 1.  Walk the Talk

•  Remind them leaders that “walk the talk” have more successful wellness programs

2.  Provide Stats •  Last years senior leader participation, health data (if

available) & potential cost of an unhealthy leader/ROI 3.  Solo Initiatives

•  Build in some separate initiatives such as executive retreats & individual coaching for senior leaders

4.  Commitment •  Ask for clear leader involvement at the approval process

Today’s Menu

8 of the Best Workplace Nutrition

Practices

1. Surprise them it’s healthy! What are shoppers looking for?

1.  Taste trumps all

2.  Price is powerful

3.  Convenience is key

4.  Nutrition still important

Agriculture and Agri-Food Canada. Consumer Trend Report. 2010 [cited 2012].

Page 10: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 10

What are attendees looking for in workplace nutrition initiatives?

1.  Taste trumps all

2.  Price is powerful

3.  Convenience is key

4.  Nutrition is important

My guess?

“It’s not nutrition until it’s eaten”

Dr. Brian Wansink

Don’t sell health as much as the sizzle

Dr. Jim Painter

“Seductive

Nutrition”

2. Eat together

“We think a good culture of food can be the #1 driver of company culture.” “We make food a priority. It’s amazing what eating does to bring people together. Our team feels like a big family, and this is in large part due to the fact that we share most of our meals”

Thumbtack Engineering, San Francisco http://www.thumbtack.com/engineering/food-rules-for-startups/

“Family” Meals

Research shows families that eat together: –  Have better nutrient intake & eat less junk food. –  Are less likely to have a teen abuse alcohol & drugs,

have a low grade point average, depressive symptoms & become suicidal.

–  Are less likely to be overweight & have disordered eating habits.

Your colleagues at work are also a family!

“Eat together” initiatives: •  New employees partnered for lunches •  Support lunch breaks away from desks •  Better lunch rooms:

–  family style tables & enough fridge space –  better cooking supplies: add toaster ovens & blenders

•  “Corporate challenges” –  potlucks & cook offs –  Recipe contest with prizes: best homemade muffin,

smoothie, soup, 20 minute meal etc. •  Lunch swap

–  take turns packing lunch for a coworker

Page 11: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 11

3. Don’t fund “fake” food

•  Fuel them with REAL FOOD –  I.e./ stuff your grandma would recognize that fuels

awesomeness

•  Stop offering free pop! –  Divert costs of supplying free soda & bottled water to a

healthy snack and catering program •  Remove vending machines

–  Even the so called “healthier” versions aren’t great

4. Fund REAL food

•  Have a dietitian develop a custom healthy catering list of approved vendor options –  Train staff involved in ordering food for meetings

•  Free/subsidized healthy breakfast (or lunch) program –  Daily, weekly, monthly depending on budget –  Work with a chef, caterer, healthy delivery service

•  Free healthy snacks –  Provide daily whole, cut up fresh fruit, raw veggies &

hummus, yogurt, nuts etc.

Most popular employee perks of 2014

includes “good eats” •  Dropbox:

–  Free juice bar, granola station & made to order stir-fry station

•  Ontraport –  2 free daily breakfast choices (including breakfast burritobar) –  Free daily lunch (including a salad bar) –  free daily “Worksnax” (fresh snack delivery)

•  Moz.com –  free never ending cereal bar

www.forbes.com/sites/kateharrison/2014/02/19/the-most-popular-employee-perks-of-2014/

Want happier employees? Feed them

•  60% say food in the office sign of feeling "valued and appreciated”

•  45% say free lunch would strongly influence decision to accept a job

•  60% say company offered meals would encourage them to eat with their colleagues

•  41% felt best corporate gift was food •  40% say food in the office would reduce stress

http://www.inc.com/suzanne-lucas/want-happier-employees-feed-them.html

Oct 30, 2014 http://greatist.com/health/healthiest-companies

5. Pick a Produce Initiative

Getting enough fruits and veggies is a TOP challenge for most people!

– Sponsor community gardens – Subsidize fresh fruit & veggie delivery service

to home/work – Offer free fresh fruit, veggie trays, salad bars,

Wednesday winter veggie soups – Offer veggie cooking classes – Recipe contests

Page 12: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 12

6. Power Partners

1.  Registered Dietitians –  www.dietitians.ca www.eatright.org

2.  Chefs & personal chefs –  www.ccfcc.ca www.cdnpca.ca

3.  Health associations & authorities –  http://theagapecenter.com/Organizations/Countries/Canada.htm

4.  Health promotion months –  http://www.hc-sc.gc.ca/ahc-asc/calend/index-eng.php

5.  Food holidays –  http://foodstoriesblog.com/food-holidays/

6. Power Partners

6. Food & health food associations –  www.chfa.ca www.fcpc.ca www.cpma.ca

7. Commodity & agriculture boards –  www.agriguide.ca www.cfa-fca.ca

8. Benefit plan insurers & EAP providers 9. Pharmaceutical companies 10. Workplace wellness & HR Networks

–  www.HR.com www.weforum.org

7. Group Nutrition Initiatives

•  Monthly nutrition/cooking related seminar –  Company time vs. lunch? –  Voluntary vs. incentive for health spending $ –  Live, teleconference, videoconference

•  ½ day nutrition retreats –  Often better for senior leaders when partnered with offsite

business planning

•  Monthly Nutrition Club –  New one-of-a kind successful interactive initiative! –  Started as a pilot project with Chevron Canada, now planning

year 3 –  Dietitian facilitated, member idea/resource sharing

8. Individual Initiatives

•  Onsite nutrition counselling –  Offers customized, private & laser-focused help –  Book consulting dietitian for days with sign-up OR

use benefits but bring onsite on company time

•  Online resources –  “Ask the dietitian” email/phone support & resources –  NEW! Annual License for 52 Workplace Nutrition

Videos & Content

Today’s Menu

Final thoughts

Dietitians – the nutrition experts

•  Regulated professionals •  Look for credible credentials:

–  RD (Canada) & RDN (USA) •  “Nutritionist” is not protected by law and

may not ensure credibility www.dietitians.ca (Canada) www.eatright.org (US)

Page 13: Workplace Nutrition Thank You! Boost Employee Health ... · Stressed is desserts spelled backwards Chocolate is made from cocoa, which comes from trees. That makes it a plant. Chocolate

Andrea Holwegner BSc, RD The Chocoholic Dietitian TM

Workplace Nutrition Initiatives: Boost Employee Health & Productivity 2014

Health Stand Nutrition Consulting Inc. © Copyright – No reproduction permitted without approval

www.healthstandnutrition.com Phone: (403) 262-3466 13

6 Ways I can help!

1.  Subscribe to our free e-newsletter

2.  Ask me about sharing some of our content for free

3.  LICENSE for FUN workplace nutrition videos & content –  Membership access to

videos, articles, recipes & resources

4.  Speaking engagements, workshops, town halls, offsite retreats

5.  One-of-a-kind Monthly Nutrition Club –  Live or teleconference

6.  ONSITE nutrition counselling –  Offer free or submit receipts

to benefits

Why Nutrition?

•  NEED – One of the most important & neglected

component of wellness

•  WANT – Often flagged by employees as a key area of

interest they want more support with

“Health without guilt or complexity”

Andrea Holwegner BSc, RD

www.healthstandnutrition.com Phone (403) 262-3466 Email: [email protected]

Twitter: @chocoholicRD Facebook: healthstandnutrition

Want a copy of this full seminar AND a bonus package of

workplace nutrition resources?

Fill out this form here:

http://bit.ly/hsn-workplace-initiatives


Recommended