Why Pinterest Is Important For Your Business

Pinterest is one of the fastest growing social networks with a wide user-base of keen customers looking to buy

Some Facts to Ponder

Pinterest is the 3rd most popular social network in the US

Founded in: March 2010

Number of users : 110 Million

Total Number of Pins: 50 Billion+

80% of site traffic comes from Mobile devices

The number of Pinterest users has DOUBLED in the last 18 months

25% of Fortune Global 100 companies have Pinterest accounts

Pinterest retains and engages visitors 2-3 times better than Twitter

User Demographics

81% of Pinterest users are females

70% of Pinterest users are between 16 and 34

Pinners are 10% more likely to buy than visitors from other social sites

Users spend 70% more money than customers from non-social channels

Users share branded content 150% more than non-branded ones

Pinterest & Business

89% of daily users have bought something they found on Pinterest

Users pin 14 million articles each day

39% of B2B marketers use Pinterest

86% of the daily users have used Pinterest in stores to find products

Pinterest visitor-to-lead rate is 15%

Fashion: 300 millionFood / Drink: 180 millionHome Décor: 130 millionEducation: 30 million

Popular Boards

Best Time to Post

During the day – 2.00 PM – 4.00 PMEvening – 8.00 PM – 1.00 PM

What to Post on Pinterest

Sunday : Food / CraftsMonday : FitnessTuesday : TechnologyWednesday : Inspiring QuotesThursday : FashionFriday : HumorSaturday : Travel

So, that’s all folks.For more information

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