Where We’re HeadedA Strategic Update
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Who We Are• 50 years serving Flagler
County• 850 member companies
strong • Largest member
organization in county
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Why We’re Here• Share our strategic plan–Road map for next 2 to 3 years
• Demonstrate commitment to stronger partnerships
• Identify collaboration opportunities
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Partnerships are CriticalCity of
Bunnell
City of Flagler Beach
City of Palm Coast
FlaglerCounty
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Strategic Plan Overview
• Process began in January• Four task forces assigned to drive strategic
priorities– Government Affairs– Economic Development– Technology– Operational Alignment
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Priority 1: Enhance Chamber’s Impact on Government
Milestones• Identify issues to get behind • Explore/pursue forming a dedicated Political
Action Committee• Define how to step up role as voice of business
community • Identify/evaluate ways to implement
accountability measures for local government
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Priority 2: Promote a Public/Private Partnership
for Economic DevelopmentMilestones: • Collaborate to accelerate business, job & career growth • Assess community understanding of economic
development – Assist with education & communication efforts
• Complete manufacturing/agriculture survey – Raise awareness of capabilities
• Maintain focus & support progress of Customer Service Task Force
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Priority 3:Leverage Technology
Milestones: • Launch text message marketing platform• Enhance www.flaglerchamber.org • Develop Chamber mobile APP • Incorporate online meeting capabilities• Use Chamber visitor center TVs to market events,
promote members and drive website traffic
Goal: Enhance existing technology & implement new medias to promote the Chamber to members & the general public
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Priority 4: Align Activities & Resources
with Mission & Vision
Milestones: • Conduct review of business lines• Develop strategies to streamline, augment & enhance
business• Implement strategies• Assess effectiveness at regular intervals. Modify
strategies as necessary.
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Progress to Date
• Achieving milestones & working the plan• Assessing where/when/how the chamber
can have greatest impact• Soliciting, incorporating & communicating
feedback• Engaging members & the community• Raising visibility & increasing cooperation
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Next Steps
• Continue implementation of strategic plan• Communicate goals & objectives:– Goal: Educate, build consensus & start
collaboration
• Begin affecting positive change as a community