What’s New & What’s Next
@IanMmmm
Ian Massingham, Worldwide Lead, AWS Evangelism
M i l l i o n s O f A c t i v e C u s t o m e r s P e r M o n t h
Largest Number Of Star tup Customers
Largest Number Of Enterprise Customers
Where Are We In The Cloud’s Evolution?
In 2014
New normal In 2015
Control over your own destiny
Today
Harder, Faster, Better, Stronger
Compute VMs, Auto-scaling, Load Balancing, Containers, Virtual Private Servers, Batch Computing, Cloud
Storage Object, Blocks, File, Archivals, Import/Export, Exabyte-scale data
CDN
Databases Relational, NoSQL, Caching, Migration, PostgreSQL
Networking
CORE
Integrated Networking
Rules Engine
Device Shadows
Device SDKs
Device Gateway
Registry
Local Compute
Custom ModelTraining & Hosting
Conversational Chatbots
Virtual Desktops
App Streaming
Schema Conversion
Image & Scene Recognition
Sharing & Collaboration
Exabyte-ScaleData Migration
Text to Speech
Corporate Email Application Migration
Database Migration
Regions
Availability Zones
Points of Presence
Data Warehousing
Business Intelligence
Elasticsearch
Hadoop/Spark
Data Pipelines
Streaming Data Collection
ETLStreaming Data Analysis
Interactive SQL Queries
Queuing & Notifications
Workflow
Transcoding
Deep Learning (Apache MXNet, TensorFlow, & others)
Server MigrationCommunications
Business Apps Business Intelligence DevOps Tools Security Networking StorageDatabases
API Gateway
Single Integrated Console
Identity
Sync
Mobile Analytics
Mobile App Testing
Targeted Push Notifications
One-click App Deployment
DevOps Resource Management
Application Lifecycle Management
Containers
Triggers
Resource Templates
Build & Test
Analyze & Debug
Identity Management
Key Management & Storage
Monitoring & Logs
Configuration Compliance
Web Application Firewall
Assessment& Reporting
Resource & Usage Auditing
Access Control
Account Grouping
DDOSProtection
Support ProfessionalServices
Optimization Guidance
PartnerEcosystem
Training & Certification
Solutions ManagementAccount Management
Security & Billing Reports
Personalized Dashboard
TECHNICAL & BUSINESS SUPPORT
MARKETPLACE
Monitoring
Manage Resources
Data Integration
Integrated Identity & Access
Integrated Resource & Deployment Management
Integrated Devices & Edge Systems
Resource Templates
Configuration Tracking
Server Management
Service Catalogue
Search
HYBRIDANALYTICS MOBILE SERVICESDEV/OPS IoT MACHINE LEARNING ENTERPRISE APPS MIGRATION
APP SERVICES
INFRASTRUCTURE SECURITY & COMPLIANCE MANAGEMENT TOOLSComputeVMs, Auto-scaling, Load Balancing, Containers, Virtual Private Servers, Batch Computing, Cloud Functions, Elastic GPUs, Edge Computing
Storage Object, Blocks, File, Archivals, Import/Export, Exabyte-scale data transfer
CDN
Databases Relational, NoSQL, Caching, Migration, PostgreSQL compatible
Networking VPC, DX, DNS
CORE SERVICES
Facial Recognition & Analysis
Facial Search
Patching
Contact Center
Most Complete Technology Platform
Data Warehousing
Business Intelligence
Elasticsearch
Hadoop/Spark
Data Pipelines
Streaming Data Collection
ETLStreaming Data Analysis
Interactive SQL Queries
ANALYTICS
Hadoop, Spark, Presto, HBase,
Hive, Mahout, Pig, Zeppelin
Amazon EMR
Elasticsearch
Amazon Elasticsearch
Interactive queries
Amazon Athena
Data warehouse
Amazon Redshift
Redshift Spectrum
Business intelligence
Amazon QuickSight
Real-time streaming data
Amazon Kinesis Analytics
Storage and databases
AWS Has Made Petabyte-scale Analytics Accessible To Companies Of All Sizes
No infrastructure or clusters to set up and manage
Results within seconds
Query S3 directly and right away
Pay for just the queries you run
No need to move data to Athena
Amazon AthenaInteractive query service that makes it easy to analyze data in Amazon S3 using standard SQL
Amazon EMRAnalyze large data sets using popular big data processing frameworks
Fully customizable clusters
Code your own applications
Hadoop, Spark, Presto, HBase
Amazon RedshiftAnalyze large data sets using popular big data processing frameworks
Highly structured
Complex queries across very large
databases
Pull together data from different sources
20x faster than ad-hoc query services
Amazon RedshiftAnalyze large data sets using popular big data processing frameworks
Highly structured
Complex queries across very large
databases
Pull together data from different sources
20x faster than ad-hoc query services
Query S3 directly or join data across Redshift and S3
Support for CSV, JSON, ORC, and Parquet data formats
Scale Redshift compute andstorage separately
Amazon Redshift
Redshift Query Engine
Redshift Data
Data Lake
Amazon S3
Redshift SpectrumExtend Redshift Queries To Data In Amazon S3
Extract, Transform, Load: Ubiquitous And Tedious
Tedious, “fiddly” boilerplate code
Understand what data you have and
where
Done repeatedly, reliably, and at
scale
Resource-intensive and
irregular
AVAILABLE NOW
Fully managed Data Catalog and ETL service
AWS Glue
AWS GlueFully managed Data Catalog and ETL service
Discovers and catalogs your
data
Schedules and runs your
ETL jobs
Generates customizable
transformation code
Serverless - provisions and manages your infrastructure
Build your data catalog
Generate & edit transformations
Schedule and run your jobs
Machine Learning Is Undergoing A Renaissance…
The Challenge For Machine Learning: Scale
Data Training Inference At the Edge
Tons of GPUs and CPUs Serverless
Tons of GPUs Elastic capacity Pre-built images
PBs of existing data Aggressive migration
New data created on AWS
IoT and mobile deployment Mobile optimization
IoT device optimization
The Challenge For Machine Learning: Scale
Data Training Inference At the Edge
Machine Learning On AWS Today
SERVICES
PLATFORMS
ENGINES
INFRASTRUCTURE
Amazon ML Spark & EMR
Kinesis Batch ECS
GPU CPU IoT Mobile
Apache MXNet Caffe 2 Theano PyTorch CNTKTensorFlow
Vision Amazon Rekognition
Chat Amazon Lex
Speech Amazon Polly
Machine Learning in the hands of every developer
Early detection ofdiabetic complications
New Pinterest Lens mobile app uses TensorFlow to let
users find pins based on the pictures they take
Real time, per pixel object segmentation
Thousands of Amazon Engineers Focused on Machine Learning
https://reinvent.awsevents.com/
27 November – 1 December Las Vegas, NV
aws.amazon.com/blogs
aws.amazon.com/new
@AWScloud @AWS_UKI
Thank You!
@IanMmmm
Ian Massingham, Worldwide Lead, AWS Evangelism
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