Transcript
Page 1: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

INGENIANext generation text analyticsMachine learning powering Classification | Recommendation | Summarisation

Page 2: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

What sort of companies use Ingenia?

Ingenia is only used by organisations that have large amount of text content. It could be theirs or external content that they use for their benefit

Content analysed by Ingenia includes web content, internal office documents, user generated content or social media content

Page 3: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

They tried manual tagging but it proved extremely time consuming, expensive, inconsistent and not future proof

They can make money or generate savings from content but only if it is structured to support the development of applications with this content

Linking data together is key to them but they are not Amazon so relying on user behaviour doesn’t provide enough data point (aka collaborative filtering)

Their content changes all the time and needs to be constantly re-organised with relevant, bespoke tags

What problems Ingenia address to content owners

They don’t know the depth and breadth of their content so they would like to develop services using it but simply can’t.

Page 4: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

Gain actionable insights Enables innovating navigation• Processes rich and diverse text “as is”• Supplies evidence across entire set, real

time if necessary• Enables economically viable insight as

analytic is machine led

• Structures content to create associations supporting meaningful navigations

• Enables ways to filter content beyond basic search

• Guarantees all content is categorised and included in navigation filters

• Makes sense of wealth of data users reveal in content consumption patterns

• Derives meaningful, content based association to content relevant to a user

• Adapts to change of content consumed & new content topics appearing

Personalise user experience• Understands phrases written by users in a

natural style, doesn’t mind about typos• It will retrieve all the content relevant to

that search, in real time• It will sort these results on the basis of

relevance

Enables natural language search

What are the “generic’ use cases?

Page 5: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

A company providing call center solution including email and IM. Needs to categorise the content coming from their client’s client to route the request to the right department or provide live support to chat agent

A social data company that struggles with on-boarding their client for its social data monitoring solution. Ingenia facilitate this process and enables bespoke categorisation of diverse social media content

A platform in the financial industry that rely on content generated by users on industry topic. It used to be tagged by users, now Ingenia tagging the process enables a more efficient tagging and knowledge of content generated

An ECM company that helps large FTSE 100 companies with their internal documents need Ingenia to categorise what the documents are about for retrievability, efficiency, etc…

Any specific example?

A news monitoring company that provides competitive intelligence to different clients needs to make sure one piece of news is efficiently categorised as it means different things to different people

Page 6: What people use Ingenia for?

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These use cases are enabled by 3 core features:

• Tag vast amount of text with tags that are unique to a user or a group of users

• Applies statistical analysis to quantify how relevant each tag is to a piece of content or a portion of it

• Perform real-time text content analysis

• Link content items (document, webpage, tweet, etc…) together for recommendation solutions

• Enables to personalise the experience delivered

• Extract part that are statistically relevant of a body of content

Auto-categorisation

Recommendation

Summarisation

Page 7: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

In a unique manner that provides a wealth of content-based innovation

Content BasedRec

INGENIARecommendation Summari

satio

n

Categorisation

TopicCentric

Summary

RapidContent

Discovery

Page 8: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

What sectors does ingenia makes sense to

• Integrate as a content app to strengthen existing feature set

• Support information governance, strategic initiative for many large organisations

Enterprise content management

• Various use cases thanks to unique technology

• API model for versatile implementation

E-commerce / Online publishers

• Add bespoke text analytic capability on existing Saas solutions (media, voice, CRM, etc.)

• Organise vast unstructured social data

Analytics and social

Page 9: What people use Ingenia for?

www.ingeniapi.comwww.retechnica.com

THANKSContact: [email protected] | @hervehumbert


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