What is Big Data and Why Do We Need it?

Article By :

Colin White

August 23rd, 2011

http://www.thevirtualcircle.com/2011/08/big-data-2/

Presented By :

Kushal Mittal

Dhruv Sharma

Team 14

What is Big Data ?

Not only VOLUME

Multi-structured Data Web logs Social media Sensor generated

Analytics on data

Use Cases of Big Data

Digital Marketing Optimization, Agility Dividends[3]

Social Media and Sentiment Analysis

Fraud Detection

Machine Data Analysis

Managing and Analyzing Big Data

Analytic RDBMS Packaged Hardware and Software Appliances Only Software Platforms

Non-Relational Systems MapReduce Column Oriented Databases Key-Value pair Databases

Which Solution to Use?

Challenges [1]

Continuous data volume growth. Ease of Storage Cost of Storage

Irrelevant data

Lack of Repetition

Advocating Open Source

YouTube - Open Source + Commodity Hardware Vs. Oracle Exadata [3]

Relationship With the Course

Relational Data Model

Data Warehousing

Data Mining

BigData and Cloud

References

1.Big Data – A Glimpse at the Future.

http://www.thevirtualcircle.com/2011/09/big-data-4

2.Big Data Knows You Even if You Don't Know Big Data.

http://www.forbes.com/sites/tomgroenfeldt/2011/11/15/big-data-knows-you-even-if-you-dont-know-big-data

3.Big Data vs. Traditional databases : Can you reproduce YouTube on Oracle's Exadata

http://www.zdnet.com/blog/btl/big-data-vs-traditional-databases-can-you-reproduce-youtube-on-oracles-exadata/52053

4.Using Big Data to Earn the Agility Dividend

http://blogs.cio.com/business-intelligence/16528/using-big-data -earn-agility-dividend

Thank You !!