CRE TE
UNFORGETTABLE
EXPERIENCES
ngaging your audience has never been easier thanks to the unforgettable
experiences that virtual and augmented reality offer.
In this guide, you’ll learn just how easy we’ve made bringing virtual and augmented
reality experiences to the masses. No matter the size or industry, there’s a
solution available for everyone to start leveraging the many benefits of these
immersive experiences.
From pop-up arcade experiences, group and social events, or even completely
custom-made virtual reality experiences, we offer a full suite of solutions for your
next event or presentation.
Who are we? We are Notiontheory, an award-winning creative product studio
specializing in creating virtual reality and augmented reality experiences and
bringing them to the masses. Our team is proud to partner with some of the
world’s most innovative companies - like those listed at the top - to deliver
immersive and engaging experiences to the masses.
E
We couldn’t have had a better creative partner. They delivered in an incredibly short time frame and everybody was thrilled with the results.“
Niki - Creative Director at Edison Electric Institute
VR Experiences
Are Perfect For
Training
Sales
Education
Healthcare
Real Estate
Sports
Experimental
Marketing
hen you opt to use virtual reality at your next
event you’ll be a crowd pleaser, but there’s more
to virtual reality than just that. Virtual reality can be
leveraged to quickly iterate on concepts and ideas and
then tested in an engaging and immersive environment.
This can, in many cases, save you money over traditional
research and development methods by having a
controllable, repeatable environment that can quickly
allow for change and testing of ideas. Read the case study
on the following page to learn how one company we
worked with did exactly that to test the future of the
energy grid quickly, safely, and for a lot less than their
traditional methods, in order to get buy in from their
respective committees.
W
What’s In It For You
Virtual Experiences Save Real Resources
Source: https://notiontheory.com/eei
The Edison Electric Ins�tute (EEI) is the associa�on that represents all U.S. investor-owned electric
companies - companies that provide power to over 220 million Americans. They have a big responsibility,
and looking forward, EEI is pushing for buy in for smart ci�es - ci�es that op�mally use the grid to save
energy, provide valuable services to the people of the city, and more. While smart ci�es are the next great
fron�er for the American city, selling the idea can be both cumbersome and expensive using tradi�onal
marke�ng and pitch techniques. Developing a physical prototype, transpor�ng it to various events and
venues to showcase, and training a staff to present it, are all very real expenses. Cue the virtual Smart City
experience.
We rapidly made a virtual smart city for EEI that included a lot of the automated and energy-saving devices
that EEI wanted to showcase. From smart street ligh�ng that only ac�vates based on walkway ac�vity,
smart traffic based on the condi�ons of the road, showing how the grid works to familiarize and educate,
and a whole lot more, we made an experience that would help EEI reach their goals. This saved EEI �me,
money, and the logis�cs of having to transport, setup, and train people to present a tradi�onal exhibit -
and also allowed for rapid updates and addi�ons of content based on their needs and feedback provided
by a�endees.
We made sure that EEI got a fric�onless experience and they were impressed by our work. The virtual
smart city experience helped EEI get further buy-in for inves�ng in smart city technologies, and saved
them a lot in research and development too. We were glad to help, and we can do the same for you.
POP-UPVR ARCADE
he Virtual Reality pop-up arcade is a great entry level
installation to drive traffic to your exhibit booth, selling
attendees on the experiences you’re offering where you can
then up sell your product or services.
Easy to set up and fun for attendees, the pop-up VR arcade
experience is a great way to entertain at your next venue
with minimal setup time and cost, while being a high-impact
experience that will increase engagement and retainment of
participants.
Your participants will have access to a wide variety of virtual
experiences with something there for everyone to enjoy. Get
access to all of the pulse-pounding virtual reality experiences
that will have attendees getting back in line for more!
T
O P T I O N 1 - $ $ $
Did you know...
Source1: http://www.prweb.com/releases/2016/12/prweb13900526.htm
According to research done by Airpush Partners, in connection with Nielsen, Virtual Reality is up to 18 times more effective than traditional advertising.
GROUP EXPERIENCESSOCIAL OR COMPETITIVE
group experiences provide a high level of engagement for a crowd, creating an incredibly social or
competitive environment depending on the desired VR experiences. Have people compete
head-to-head or team up to tackle a common objective.
These are fun events for any workplace looking to have some friendly competition, or engage in group-building in
a dynamic and engaging way that doesn’t require trust falls. There are a multitude of different scenarios to explore
and you’ll be amazed at just how naturally everyone adapts to the action - and even more impressed with how into
it everyone gets.
Whether they’re duking it out head-to-head or working together, your participants will all enjoy the immersive
experiences they’re dropped into. Best of all, we ensure that the only thing anyone needs to worry about is getting
the high score.
VR
O P T I O N 2 - $ $ $
Did you know...
By 2020, the global consumer VR market is slated to grow to 200 million users according to Tractica VR, a market research and consulting firm focused on technology.
Source2: https://www.tractica.com/research/virtual-reality-for-consumer-markets/
CUSTOM VR EXPERIENCEDEVELOPMENT & INSTALL
you’re looking to make a lasting impression for years to
come, our team is available to create a custom-tailored VR
experience and exhibit for your company. We have a highly-skilled
and experienced development team that knows how to navigate the
intricacies of virtual reality and leverage the medium for maximum
impact.
We’ve worked on a wide berth of projects from those needing to
show off near-future technologies, full-body rhythm games, give
virtual tours of places both real and imagined, and a whole lot more.
We can work with you and your team to create a custom
immersive and engaging experience that will leave your audience
in a state of awe.
This is the ultimate experience and we’ve made it as easy as
possible for you to get into the action! Don’t be put off by the tech -
we’ll do the heavy lifting. So let’s talk and together we can immerse,
engage, and entertain!
IF
O P T I O N 3 - $ $ $
Did you know...
Source: http://www.digi-capital.com/news/2015/04/augmentedvirtual-reality-to-hit-150-billion-disrupting-mobile-by-2020/
The total value of both virtual and augmented reality are forecast to by $120 billion by 2020 according to Digicapital VR, a VR market analysis firm.
CREATE YOUR
UNFORGETTABLE EXPERIENCE
Kristian Bouw - CEO
get in touch
1-252-670-0615