VESPA STREET KITCHEN IDENTITYBRITTNEY SMITH // CAMBRIAN COLLEGE // LOGO DESIGN
Tasked to re-design an existing logo/brand that lacks a strong identity. Vespa Street Kitchen is a local restaurant in Sudbury Ontario that crafts
authentic Italian food. Their new identity is aimed to attract a young cultured demographic that has a passion for food and travelling. Accompanied with the identity are brand applications including signage, food truck graphics, uniforms, packaging, store interior, and an identity manual. This identity is
meant to be striking and vibrant to reflect their Italian roots.
Stock images used for the notepad, stationery, and booklet
BRITTNEY SMITH // CAMBRIAN COLLEGE // LOGO DESIGN
TABLE
BOOTH BACKING
TABLE CLOTHPATTERN
CUSHION
CHALKBOARD MENU BOARDS
SANDWICH BOARD
APRONS
HEAD WEAR