VA and Social Media
Brandon Friedman, Director of New Media29 June 2010
Utilizing New Media
• Three aspects on which to focus:– Disseminating information effectively• How we reach the Veteran
– Obtaining feedback and acting on it• How the Veteran reaches us (and how we react)
– Sustaining and building an audience• Constant, healthy two-way communication between
the Department and Veterans using social media tools
VA’s New Media Tools
• Existing– Facebook– Twitter– YouTube– Flickr– VA web
YouTube
Flickr
What’s the Plan?
• Begin utilizing social media tools at the VA medical center level– Facebook– Twitter
• Develop an “Online Communications Hub”
Online Communications Hub
• See next two slides for examples
From the Field: A Collection of VA Blogs
Links
Commo Shop: News, Commentary, and Wit from VA’s Central Office
Continue reading . . . .
Helpful Links
VA Social Media
VA Central January 17, 2009
The Online Communications Hub of the U.S. Department of Veterans Affairs Log In Sign Up
Search
Link Link LinkLink Link LinkLink Link LinkLink Link Link
Guest BlogsHow to submit a guest blog
News Feed
From the Field: A Collection of VA Blogs
VietBlogOn issue concerning Veterans of the Vietnam generation
Links
Commo Shop: News, Commentary, and Wit from VA’s Central Office
The View from the Winter Sports ClinicBy Sam Jones8:23 AM, January 17, 2010
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Continue reading . . . .
Helpful Links
VA Social Media
VA Central January 17, 2009
The Online Communications Hub of the U.S. Department of Veterans Affairs Log In Sign Up
The Daily PhysicianA group blog written by four VA doctors
IraqistanTwo Iraq Vets and two Afghanistan Vetssound off on issues facing OEF and OIFVets
George’s PlaceShreveport, LA VAMC Director GeorgeMoore waxes on the life of a medical center director
Search
Link Link LinkLink Link LinkLink Link LinkLink Link Link
Update on the GI Bill for the Spring SemesterBy Nancy Smith6:50 PM, January 16, 2010
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Guest Blogs
How to submit a guest blog
VBA: We’re Not as Badas We’re Portrayed
By Jane Brown, 1.17.2010VBA Claims Processor
“Yeah, we get slammed,but we’re really not bad.”
My New Plan for VA
By Eric Shinseki, 1.16.2010VA Secretary
“After a year on the job, here’s what I’m thinking.”
Where is My Money?
By Jason Davis, 1.16.2010Student, State U.; Iraq Vet
“It’s been six months and Ihaven’t seen a dime of myGI Bill. What’s up?”
News Feed
Questions or Suggestions?
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