Download pptx - Total Website Makeover

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Page 1: Total Website Makeover

Total Website MakeoverHow to Transform

an Underperforming Site into the Most Effective Selling Machine

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Presentation Link

• www.bit.ly/zeke-effective-web-design

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The Web Designer’s Role

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

Page 6: Total Website Makeover

The Sales Funnel

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The Sales Funnel

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Testimonials

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Case Studies

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List of Clients

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Certifications, Awards, Credentials

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Trust Logos

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As Seen On

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Celebrity and Expert Endorsements

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Allow Visitors to Subscribe

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Allow Visitors to Follow You

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Allow Visitors to Share

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Stick to Conventions

This is a link

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Learn Copywriting

• http://bit.ly/copywriting-1• The AdWeek Copywriting Handbook (Get it

from Amazon)

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Less Is More

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Less Is More

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Make Your Text Easy Read/Skim

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Make Your Text Easy Read/Skim

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Scarcity and Urgency

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Passive Marketing vs. Calls to Action

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Don’t Ask for More Information than You Need

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Learn How to Monetize a Website

• Sell your own products• Sell someone else’s products• Sell leads• Sell ads• Beg

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How to Overcome Objections

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Benefits vs. Features

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Write as You Talk

• "The New Ventures Mission is to scout profitable growth opportunities in relationships, both internally and externally, in emerging, mission inclusive markets, and explore new paradigms and then filter and communicate and evangelize the findings.”

• "It is our job to continually foster world-class infrastructures as well as to quickly create principle-centered sources to meet our customer's needs"

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Make It Easy for People to Get in Touch with You

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The Paradox of Choice

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Contrast and Decoy Offers

Option 1:Online Access

Only

$57/Year

Option 2:Magazine Only

$77/Year

Option 3:Magazine

+Online Access

Special Offer!$110/Year

$77/Year

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Landing Pages

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Landing Pages

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Landing Pages

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Landing Pages

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Landing Pages

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Balsamiq Mockups

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Google Website Optimizer

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UserTesting.com

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Google Analytics

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ClickTale

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CrazyEgg

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SurveyMonkey

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Total Website Makeover

1. The Sales Funnel2. Credibility3. Web 3.0 Websites4. 15 Web Design Tips5. 5 Effective Landing Pages6. Tools7. Case Studies

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Presentation Link

• www.bit.ly/zeke-effective-web-design

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Thank You!

Zeke Camusio503-367-7561

[email protected]/blog

@ZekeCamusio

LinkedIn.com/in/ZekeCamusio

Facebook: Facebook.com/ZekeCamusio

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2 More Things

• Feedback: http://bit.ly/zeke-survey• Register for Seminars & Webinars: http

://bit.ly/zeke-register


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