Top 5 Resume and Cover Letter Tips:
Public Relations Edition
By Samantha Miller
During hiring season, only a handful of resumes ever make it to the boss’
desk.
To prevent your application from ending up in the
recycle bin, here are five tips for resume and cover
letter writing.
1. Include a tailored cover letter
You wouldn’t believe how many candidates fail to include a cover letter. This is your chance to demonstrate your writing and communications skills.
1. Include a tailored cover letter
Explain how your past experiences relate to the
company’s mission statement or ongoing
projects.
Simply pasting the firm’s name into a generic cover
letter won’t get you very far.
3. Location
If you’re applying to a job in a different state,
explicitly state when you’ll be moving or that you’re open to relocation
3. Location
Otherwise it looks like you’re haphazardly applying to every job on
the web.
4. Keep it short
Keep your resume and cover letter to one page each. You better have a
good reason for trailing to a second page — like
authoring 10 bestselling books.
5. Include social media handles
Do you have a website, blog or popular Twitter account? Be sure to highlight these things along with your contact info.
This presentation was adapted from our Voice Matters Blog.
To learn more about McKinney & Associates, visit www.mckpr.com
McKinney & Associates was founded in 1990 with a commitment to social justice that has prevailed for more than 20 years. From the beginning,
McKinney passionately and skillfully practiced Public Relations with a Conscience for local, national and international organizations.
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