Foodservice Solutions® Steven Johnson-Grocerant Guru
Exploring expanding points of quality food competition and opportunities.
The Rise of the Grocerant:A Look at the undercurrents of food migration success
A Danish Philosopher
“Life can be understood by
looking backward, but
must be lived by looking forward.”
The 65 inch HDTV Syndrome
Goodbye
Home Meal Replacement Niche
Hello Grocerant Niche
Restaurant’s catching on
Maggiano’s little Italy
Olive Garden
Grocerant Niche Attributes1. Convenient Meal Participation
2. Differentiation
3. Individualization
4. Family Customization
Eatzi’s – Niche Pioneer
Eatzi’s Customization Appetizers & Salads International Flavors
Eatzi’s Mix & Match Bundled Meals Individualization
Foodservice Solutions® 5 P’s
Portability
Packaging Placement
PriceProduct
5Ps
Wawa - Cappuccino
Wawa – Toasted Wrap Sandwich
Sheetz – Success
Sheetz MTO
Packaging Past Present
Rutter’s – Steps to Success Mix & Match Lunch & Dinner
Competitive Menus
Competitive Packaging & Positioning
Competition IntensifiesMcDonalds
Wendy’s
Burger King
Starbucks
Quick ChekReimaging Quality
Daypart Expansion
Lunch Breakfast
Daypart Competitive
7-11 Fresh
Hot Wings Turkey Sandwich
7-11 - Fresh & Fast
Fresh Fruit Cut Fruit
Whole Foods
Whole Foods is Fresh Food
Pinkies Liquor Stores
Pinkies Liquor Stores
Safeway
Walgreens Café W Plus
Walgreens Café W
Duane Reade - Delish 450+ Units
Walgreens Fresh & Fast
Steven Johnson
Grocerant GuruFoodservice Solutions®
Tacoma, Washington 98406
www.grocerants.blogspot.com
253.759.7869