Transcript
Page 1: The One Question You Need to Ask Your App Idea

The One Question You Need To Ask Your App Idea

Jason Cameron@jsncameron

www.youneedamobileapp.com

Mobile Marketing Consultant | Jason Cameron

Page 2: The One Question You Need to Ask Your App Idea

With trends it’s easy to…

• Get caught up in the ‘hype’

• Get caught up in the ‘wave’

• Without understanding it’s underlining essence

Mobile Marketing Consultant | Jason Cameron

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But I guess this is what makes it a trend right? …

Mobile Marketing Consultant | Jason Cameron

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One of the hallmarks of a popular trend or industry is that

it’s ‘cool’…

Mobile Marketing Consultant | Jason Cameron

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The tech industry is certainly no exception

Mobile Marketing Consultant | Jason Cameron

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How cool is it to be able to say,

“Download my app”?

Mobile Marketing Consultant | Jason Cameron

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Mobile Marketing Consultant | Jason Cameron

While this is Uber-Cool…

•I have a problem with it

•Being cool is not a good enough reason to develop an app

•It can require a large investment to develop an app and to do it just to be ‘cool’ is not worth it.

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Mobile Marketing Consultant | Jason Cameron

So What Do I Suggest?…

•What should be the underlining purpose of developing an app?

•You need to ask you app idea this very important question…

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“How would you benefit my (target)

customers?”

Mobile Marketing Consultant | Jason Cameron

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If your app idea can answer this question convincingly, then you app has a better chance for success.

Mobile Marketing Consultant | Jason Cameron

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Want an App for Your Business?

Get in touch

Jason Cameron020 3289 8494

[email protected]: @jsncameron

Mobile Marketing Consultant | Jason Cameron